Les cours en marketing peuvent vous aider à comprendre comment toucher des audiences, définir des messages et analyser les performances de campagnes. Vous pouvez développer des compétences en stratégie, segmentation, contenu, optimisation et analyse. Beaucoup de cours utilisent des outils utilisés en contexte professionnel.

LearnKartS
Skills you'll gain: Salesforce, Salesforce Development, Data Import/Export, Customer Relationship Management, Data Maintenance, Customer Relationship Management (CRM) Software, Data Management, Dashboard, System Configuration, Workflow Management, Data Validation, Research Reports, Cloud Computing, Business Process Automation, Data Integrity, User Accounts, Data Modeling, Administration, Role-Based Access Control (RBAC), Data Security
★ 4.7 (6) · Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Packaging and Labeling, Competitive Analysis, Presentations, Design Strategies, Adobe Illustrator, Graphic Design, Branding, Market Analysis, Digital Design, Graphic and Visual Design, Adobe Photoshop, Design Elements And Principles, Personal Development, Ideation, Process Development, Strategic Thinking, Design Research, Professional Development, Creative Thinking
★ 5 (6) · Intermediate · Course · 1 - 4 Weeks

Minnesota State University, Mankato
Skills you'll gain: Brand Strategy, Brand Marketing, Brand Management, Branding, Brand Awareness, Brand Loyalty, Business Planning, Strategic Marketing, Integrated Marketing Communications, Organizational Strategy, Growth Strategies, Marketing Strategies, Cross-Channel Marketing, Marketing Planning, Communication Planning, Strategic Communication, Marketing, Team Management, Marketing Strategy and Techniques, Strategic Decision-Making
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Point of Sale, Order Delivery, Shipping and Receiving, Logistics Management, Customer experience strategy (CX), Process Optimization
★ 4.9 (12) · Beginner · Course · 1 - 4 Weeks

Board Infinity
Skills you'll gain: Make.com, Email Automation, Deepseek, Agentic Workflows, AI Workflows, LLM Application, DeepSeek API, No-Code Development, Automation, AI Integrations, Debugging
★ 4.6 (10) · Beginner · Course · 1 - 4 Weeks

HubSpot Academy
Skills you'll gain: Sales Enablement, Persona Development, Prospecting and Qualification, Sales Development, Sales Strategy, Lead Generation, Target Audience, Sales, Sales Process, Sales Operations, Customer Success Management, Copywriting, Marketing Materials, Content Strategy, Target Market, Content Marketing, Marketing Collateral, Business Writing, Customer Analysis, Promotional Strategies
Beginner · Course · 1 - 3 Months

Coursera
Skills you'll gain: Sales Strategy, Sales Process, Sales Enablement, Anthropic Claude, Sales, Sales Development, Sales Management, Data-Driven Decision-Making, Inside Sales, AI Personalization, Customer Analysis, Customer Insights, Personalized Campaigns, Customer experience improvement, Customer experience strategy (CX), Market Analysis, Trend Analysis, Forecasting, Analysis, Market Trend
Intermediate · Course · 1 - 4 Weeks

Skills you'll gain: Instagram, Design Elements And Principles, Graphic and Visual Design, Photography, Photo Editing, Driving engagement, Photo/Video Production and Technology, Social Media Content, Branding, Brand Marketing, Image Quality
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Canva (Software), Content Creation, Social Media Content, Social Media, Instagram, Design, Social Media Marketing, Graphic Design, Digital Design, Organizational Skills, Facebook, Video Production
★ 4.8 (8) · Intermediate · Guided Project · Less Than 2 Hours

Vanderbilt University
Skills you'll gain: Generative AI Agents, Agentic Workflows, AI Orchestration, LLM Application, OpenAI API, Java Programming, Java, AI Workflows, Agentic systems, Generative AI, Prompt Patterns, Prompt Engineering, AI Integrations, Persona (User Experience), Document Management, Secure Coding, Business Logic, Software Design Documents, Plan Execution, Software Design Patterns
★ 4.3 (10) · Intermediate · Course · 1 - 3 Months
Skills you'll gain: Price Negotiation, Sales Management, Sales Operations, Selling Techniques, Sales, Account Strategy, Enterprise Sales, B2B Sales, Driving engagement, Inside Sales, Training and Development, Regional Sales, Customer Engagement, Marketing Automation, LinkedIn, Drive Engagement, Key Performance Indicators (KPIs), AI Personalization, Personalized Campaigns, Video Production
Beginner · Specialization · 1 - 3 Months

Skills you'll gain: B2B Sales, Negotiation, Active Listening, Drive Engagement, Value Propositions, Sales Presentations, Rapport Building, Persuasive Communication, Business Communication, Selling Techniques, Storytelling, Verbal Communication Skills, Recognizing Others, Communication, Communication Strategies, Greeting Customers, Customer Relationship Building, Decision Making
Intermediate · Course · 1 - 3 Months