Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.
Pontificia Universidad Católica de Chile
Skills you'll gain: Feasibility Studies, Knowledge Transfer, Intellectual Property, Technology Strategies, Commercialization, New Product Development, Innovation, Plan Execution, Entrepreneurship, Market Analysis
★ 4.8 (742) · Beginner · Course · 1 - 4 Weeks

Coursera
Skills you'll gain: Meta Ads Manager, Facebook, Target Audience, Social Media Marketing, Social Media Campaigns, Personalized Campaigns, Online Advertising, Digital Marketing Tools, Digital Marketing Campaigns, Web Analytics, Systems Integration
★ 4.1 (24) · Beginner · Guided Project · Less Than 2 Hours

Skills you'll gain: Marketing Budgets, Social Media Content, Photo/Video Production and Technology, Collaborative Software, Social Media Marketing, Content Creation, Video Editing, Social Media, Graphical Tools, Content Marketing, Marketing, Graphic and Visual Design Software, Graphic Design, Photo Editing
★ 3.9 (17) · Intermediate · Guided Project · Less Than 2 Hours

Skills you'll gain: Transportation, Supply Chain, and Logistics, Supply Chain, Logistics, Supply Chain Systems, Supply Chain Management, Logistics Management, Performance Measurement, Transportation Management, Transportation Operations, Operational Efficiency, Operations Management, Inventory and Warehousing, Sustainable Business, E-Commerce, Systems Thinking, Business Planning, Supply Chain Planning, Market Analysis, Business, Business Administration
★ 4.7 (59) · Beginner · Specialization · 1 - 3 Months

Skills you'll gain: Competitive Analysis, Customer Analysis, Customer Insights, Value Propositions, Company, Product, and Service Knowledge, Business Modeling, Business Analysis Tools, Presentations, Product Knowledge, Benchmarking, Marketing, Collaborative Software
★ 4.6 (27) · Beginner · Guided Project · Less Than 2 Hours

Skills you'll gain: Interviewing Skills, Professional Networking, Web Presence, Cybersecurity, Applicant Tracking Systems, Market Research, Recruitment, Portfolio Management, Job Analysis, Keyword Research, Business Writing, Negotiation, Writing, Technical Communication, Communication
★ 4.9 (124) · Beginner · Course · 1 - 4 Weeks

University of Colorado Boulder
Skills you'll gain: Sustainable Business, Sustainability Reporting, Corporate Sustainability, Environmental Social And Corporate Governance (ESG), Sustainable Development, Sustainability Standards, Business Reporting, Strategic Leadership, Initiative and Leadership, Leadership, Social Impact, Community Organizing, Empowerment, Environmental Issue, Climate Change Mitigation, Environmental Regulations, Accounting, Marketing, Communication
★ 4.6 (89) · Intermediate · Course · 1 - 3 Months
University of Illinois Urbana-Champaign
Skills you'll gain: Diversity Marketing, Intercultural Competence, Cultural Diversity, Workplace inclusivity, Consumer Behaviour, Cultural Sensitivity, Global Marketing, Cultural Responsiveness, Diversity and Inclusion, Marketing, Marketing Channel, Advertising, Culture, Advertising Campaigns, Team Leadership, Target Market, Marketing Communications, Customer Analysis, Marketing Strategies, Communication Strategies
★ 4.1 (22) · Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Driving engagement, Video Production, Content Performance Analysis, Customer Engagement, Content Creation, Drive Engagement, Marketing Analytics, Digital Publishing, Social Media Analytics, Content Marketing, Marketing Channel, Target Audience, Content Strategy, Cross-Channel Marketing, Promotional Strategies, Marketing, Marketing Effectiveness, Business Marketing, Performance Analysis, Social Media Marketing
★ 4.6 (17) · Beginner · Guided Project · Less Than 2 Hours

Skills you'll gain: Team Building, Collaborative Software, Canva (Software), Team Management, Design, User Accounts, Design Software, Content Creation, Marketing
★ 4.8 (228) · Intermediate · Guided Project · Less Than 2 Hours

Erasmus University Rotterdam
Skills you'll gain: Health Care Procedure and Regulation, Health Systems, Managed Care, Healthcare Industry Knowledge, Health Policy, Health Care Administration, Health Care, Value-Based Care, Regulation and Legal Compliance, Competitive Analysis, Risk Management, Market Analysis, Risk Analysis, Economics
★ 4.8 (41) · Intermediate · Course · 1 - 3 Months

Skills you'll gain: Responsible AI, Business Analysis, Business Process Modeling, Business Analytics, Stakeholder Management, Generative AI Agents, Business Process, Stakeholder Communications, Business Workflow Analysis, Business Process Improvement, AI Integrations, SQL
★ 4.6 (34) · Intermediate · Course · 1 - 4 Weeks