• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Marketing

Cours en Marketing

Les cours en marketing peuvent vous aider à comprendre comment toucher des audiences, définir des messages et analyser les performances de campagnes. Vous pouvez développer des compétences en stratégie, segmentation, contenu, optimisation et analyse. Beaucoup de cours utilisent des outils utilisés en contexte professionnel.

Cours et certificats populaires en Marketing


  • H

    HubSpot Academy

    تقارير المبيعات باستخدام HubSpot

    Skills you'll gain: HubSpot CRM, Data Visualization, Data-Driven Decision-Making, Customer Relationship Management (CRM) Software, Dashboard, Business Analytics, Customer Relationship Management, Business Reporting, Forecasting, Content Performance Analysis, Key Performance Indicators (KPIs), Sales, Sales Management, Sales Process, Customer Engagement, Performance Reporting, Customer Insights, Goal Setting, Customer Data Management

    Beginner · Course · 1 - 4 Weeks

  • C

    Coursera

    Optimize Growth: Map and Evaluate ROI

    Skills you'll gain: Return On Investment, Revenue Forecasting, Variance Analysis, Growth Strategies, Marketing Effectiveness, Performance Analysis, Business Development, Performance Measurement, Business Strategies, Business Planning, Financial Forecasting, Gap Analysis, Business Strategy, Market Opportunities, Key Performance Indicators (KPIs), Forecasting, Data-Driven Decision-Making, Product Development

    Beginner · Course · 1 - 4 Weeks

  • C

    Coursera

    Créer des infographies attrayantes avec Creately

    Skills you'll gain: Infographics, Process Design, Diagram Design, Business Process, Target Audience, Data Visualization, Content Creation, Collaborative Software, Business Strategy

    Beginner · Guided Project · Less Than 2 Hours

  • C

    Coursera

    YouTube Live: Streaming Engagement

    Skills you'll gain: Live Streaming, Driving engagement, Drive Engagement, Customer Engagement, Content Performance Analysis, Content Development and Management, Brand Loyalty, Content Strategy, Post-Production, Customer Relationship Building, Discussion Facilitation, Community Development, Content Scheduling, Photo/Video Production and Technology, Contingency Planning

    Beginner · Course · 1 - 4 Weeks

  • C

    Coursera

    Créer des visuels Twitter pour entreprises avec PicMonkey

    Skills you'll gain: Content Scheduling, Social Media Management, Social Media, Social Media Content, Social Media Marketing, Graphic Design, Brand Awareness, Content Creation, Branding, Brand Loyalty, Content Marketing, Customer Engagement, Digital Marketing

    Beginner · Guided Project · Less Than 2 Hours

  • A

    Alex Genadinik

    How To Ask Great Sales Questions That Lead To Closing

    Skills you'll gain: Overcoming Objections, Consultative Selling, Closing (Sales), Selling Techniques, Active Listening, Sales, General Sales Practices, Sales Process, Cultural Responsiveness, Consultative Approaches, Rapport Building, Intercultural Competence, Prospecting and Qualification, Cultural Sensitivity, Decision Making

    Mixed · Course · 1 - 4 Weeks

  • C

    Coursera

    Content Creation with Scalenut: Craft Content Strategies

    Skills you'll gain: Content Strategy, Content Creation, Blogs, Content Optimization, Search Engine Optimization, Keyword Research, Web Content, Generative AI, Data Science

    Intermediate · Guided Project · Less Than 2 Hours

  • M

    Microsoft

    Data-Driven Decision Making in Account Management

    Skills you'll gain: Key Performance Indicators (KPIs), Performance Analysis, Performance Metric, Financial Management, Financial Data, Performance Measurement, Account Strategy, Data Analysis, Account Management, Analytics, Data-Driven Decision-Making, Customer Analysis, Data Visualization Software, Customer Data Management, Power BI, Customer Insights, Financial Analysis, Budgeting, Financial Forecasting, Microsoft Copilot

    Advanced · Course · 1 - 4 Weeks

  • C

    Coursera

    Wie Sie ein Facebook Pixel einrichten

    Skills you'll gain: Facebook, Meta Ads Manager, Online Advertising, Web Presence, Digital Advertising, Social Media, Social Media Management, Social Media Marketing, Target Audience, Content Creation, Content Marketing

    Beginner · Guided Project · Less Than 2 Hours

  • C

    Coursera

    Comment Configurer une Campagne D'adeptes

    Skills you'll gain: Target Audience, Advertising Campaigns, Social Media Campaigns, Campaign Management, Online Advertising, Advertising, Digital Advertising, Promotions and Campaigns, Driving engagement, Social Media Marketing, Social Media, Process Improvement

    Beginner · Guided Project · Less Than 2 Hours

  • C

    Coursera

    Strategic Sourcing and Prioritization

    Skills you'll gain: Strategic Sourcing, Procurement, Supplier Management, Strategic Prioritization, Supplier Risk Management, Prioritization, Risk Mitigation, Supplier Performance Management, Risk Analysis, Generative AI Agents, Market Intelligence, Market Research, Decision Making, Supplier Quality Management, Data-Driven Decision-Making, Cost Benefit Analysis, Operating Cost, Analysis, Corporate Sustainability, Financial Modeling

    Beginner · Course · 1 - 3 Months

  • C

    Coursera

    Cómo Guardar Diseños de Canva en Mailchimp

    Skills you'll gain: Email Marketing, Campaign Management, Personalized Campaigns, Editing, Content Creation, Writing

    Beginner · Guided Project · Less Than 2 Hours

1…241242243…255

In summary, here are 10 of our most popular marketing courses

  • تقارير المبيعات باستخدام HubSpot: HubSpot Academy
  • Optimize Growth: Map and Evaluate ROI: Coursera
  • Créer des infographies attrayantes avec Creately: Coursera
  • YouTube Live: Streaming Engagement: Coursera
  • Créer des visuels Twitter pour entreprises avec PicMonkey: Coursera
  • How To Ask Great Sales Questions That Lead To Closing : Alex Genadinik
  • Content Creation with Scalenut: Craft Content Strategies: Coursera
  • Data-Driven Decision Making in Account Management: Microsoft
  • Wie Sie ein Facebook Pixel einrichten: Coursera
  • Comment Configurer une Campagne D'adeptes: Coursera

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Accounting
  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • Human Resources (HR)
  • Microsoft Excel
  • Project Management
  • Python
  • SQL

Professional Certificates

  • Google AI Certificate
  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM AI Engineering Certificate
  • IBM AI Product Manager Certificate
  • IBM Data Science Certificate
  • Intuit Academy Bookkeeping Certificate

Courses & Specializations

  • AI Essentials Specialization
  • AI For Business Specialization
  • AI For Everyone Course
  • AI in Healthcare Specialization
  • Deep Learning Specialization
  • Excel Skills for Business Specialization
  • Financial Markets Course
  • Machine Learning Specialization
  • Prompt Engineering for ChatGPT Course
  • Python for Everybody Specialization

Career Resources

  • Career Aptitude Test
  • CAPM Certification Requirements
  • CompTIA A+ Certification Requirements
  • CompTIA Security+ Certification Requirements
  • Essential IT Certifications
  • High-Income Skills to Learn
  • How to Learn Artificial Intelligence
  • PMP Certification Requirements
  • Popular Cybersecurity Certifications
  • Share your Coursera learning story

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Udemy

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok