Les cours en marketing peuvent vous aider à comprendre comment toucher des audiences, définir des messages et analyser les performances de campagnes. Vous pouvez développer des compétences en stratégie, segmentation, contenu, optimisation et analyse. Beaucoup de cours utilisent des outils utilisés en contexte professionnel.

Skills you'll gain: Business Strategies, Business Strategy, Strategic Thinking, Contingency Planning, Business Planning, Organizational Strategy, Strategic Decision-Making, Competitive Analysis, Business Analysis, Portfolio Management, Analysis, Corporate Strategy, Market Analysis, Risk Analysis, Strategic Prioritization, Resource Allocation, Growth Strategies, Decision Making, Market Dynamics
Beginner · Course · 1 - 3 Months

Coursera
Skills you'll gain: Rapport Building, Drive Engagement, Selling Techniques, Customer Engagement, Trustworthiness, Consultative Selling, Greeting Customers, Verbal Communication Skills, Client Support, Relationship Management, Sales Support, Business Communication
Intermediate · Course · 1 - 4 Weeks

Skills you'll gain: Hootsuite, Social Media Management, Content Scheduling, Social Media, Social Media Marketing, Digital Marketing Tools, Dashboard, Account Management, Business Software, Data Integration, User Accounts
Beginner · Guided Project · Less Than 2 Hours

Skills you'll gain: Governance, Talent Management, Competitive Analysis, Sales Operations, Sales Management, Sales Strategy, Sales, Business Ethics, Organizational Structure, Performance Improvement, Performance Measurement, Performance Analysis, Talent Acquisition, Branding, Strategic Marketing, Compensation Strategy, Brand Strategy, Corporate Sustainability, Revenue Management, Technology Strategies
Mixed · Course · 1 - 4 Weeks

Coursera
Skills you'll gain: Accountability, Accountability Frameworks, Teamwork, Project Planning, Stakeholder Communications, Workflow Management, Internal Communications, Team Management, Communication Strategies, Communication Systems
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Robotic Process Automation, Email Automation, Business Process Automation, Transaction Processing, Automation, Process Design, HR Tech, Solution Architecture, Web Applications, Social Media Management, Software Architecture, Social Media, Social Media Analytics, Microsoft Excel, Workflow Management, Market Analysis, Solution Design, Secure Coding, Data Architecture, Data Management
Beginner · Specialization · 1 - 3 Months

Skills you'll gain: Google Gemini, Marketing Strategies, Customer Analysis, Gemini, Big Data, Forecasting, Customer Insights, Predictive Analytics, Marketing, Analytics, Data-Driven Marketing, Target Audience, Data Analysis, Marketing Analytics, Campaign Planning, Artificial Intelligence, Artificial Intelligence and Machine Learning (AI/ML), AI Enablement, Applied Machine Learning, Google Cloud Platform
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Advertising Mail, Content Performance Analysis, Marketing Effectiveness, Campaign Management, Email Marketing, Advertising Campaigns, Campaign Planning, Marketing, Target Audience
Beginner · Guided Project · Less Than 2 Hours

Skills you'll gain: Collaborative Software, Project Management Software, Automation, Productivity Software, Process Validation, Project Management, Integration Testing, Cloud-Based Integration, Internal Communications
Beginner · Course · 1 - 4 Weeks

Coursera
Skills you'll gain: Brainstorming, Meeting Facilitation, Team Building, Workplace inclusivity, Discussion Facilitation, Innovation, Ideation, Creative Thinking, Creativity, Miro AI, Collaboration, Performance Analysis, Key Performance Indicators (KPIs), Performance Metric, Process Improvement, Digital Design, Digital Communications
Intermediate · Course · 1 - 4 Weeks

CertNexus
Skills you'll gain: Customer experience improvement, Data-Driven Marketing, Data Strategy, Marketing Analytics, Data Literacy, Customer Insights, Business Analytics, Business Intelligence, Data Science, Operational Efficiency, Marketing, Data Ethics, Analytics, Customer Service, Big Data, Descriptive Analytics, Business Strategy, Data Collection, Predictive Analytics, Governance
Mixed · Course · 1 - 4 Weeks

Skills you'll gain: Photography, Design, Design Elements And Principles, Visual Design, Graphic and Visual Design, Computer Graphic Techniques, Content Creation, Visual Storytelling, Photo/Video Production and Technology
Beginner · Course · 1 - 4 Weeks