Les cours en marketing peuvent vous aider à comprendre comment toucher des audiences, définir des messages et analyser les performances de campagnes. Vous pouvez développer des compétences en stratégie, segmentation, contenu, optimisation et analyse. Beaucoup de cours utilisent des outils utilisés en contexte professionnel.

Skills you'll gain: Gemini, Google Gemini, Generative AI, Customer Relationship Management, Predictive Modeling, Applied Machine Learning, Artificial Intelligence and Machine Learning (AI/ML), SQL, Google Cloud Platform, Jupyter, Business Workflow Analysis, Query Languages, Big Data
Intermediate · Course · 1 - 4 Weeks

Skills you'll gain: Data Mining, Data Cleansing, Transaction Processing, Unsupervised Learning, Data Preprocessing, R Programming, Data Analysis, Market Analysis, Data Visualization, Data Manipulation, Model Training, Statistical Visualization, Data Quality, Consumer Behaviour, Model Optimization
Beginner · Course · 1 - 4 Weeks

Universitat Politècnica de València
Skills you'll gain: Business Systems, Business Technologies, Enterprise Resource Planning, Excel Formulas, Supply Chain Systems, Enterprise Application Management, Supply Chain Management, Geospatial Information and Technology, Management Information Systems, Geographic Information Systems, Web Development, GIS Software, Web Presence, Web Applications, Customer Relationship Management
Beginner · Course · 1 - 3 Months

Google Cloud
Skills you'll gain: Google Gemini, Gemini, Generative AI, Google Cloud Platform, Large Language Modeling, Customer Relationship Management, AI literacy, Applied Machine Learning, SQL, AI Integrations, Artificial Intelligence and Machine Learning (AI/ML), Data Analysis
Intermediate · Course · 1 - 4 Weeks
Universidad de Palermo
Skills you'll gain: Performance Measurement, Human Capital, Human Resource Strategy, Strategic Marketing, Human Resources Management and Planning, Performance Analysis, Human Resources, Marketing, Talent Management, Customer Relationship Management, Key Performance Indicators (KPIs), Data-Driven Marketing, Enterprise Resource Planning, Branding, Business Technologies, Marketing Planning, Brand Marketing, Leadership and Management, Business Management, Business Leadership
Credit offered
Mastertrack · 6 - 12 Months

Kennesaw State University
Skills you'll gain: Business Strategy, Competitive Analysis, Strategic Thinking, Market Dynamics, Corporate Strategy, Market Analysis, Market Share, Organizational Structure, Process Design, Growth Strategies, Market Opportunities, Business Economics, Business Transformation, Economics, Organizational Change, Consolidation, Case Studies
Beginner · Course · 1 - 4 Weeks

Google Cloud
Skills you'll gain: Change Management, Organizational Change, Training Programs, Workflow Management, Employee Training, Google Workspace, Training and Development, Culture Transformation, Business Transformation, Developing Training Materials, Communication Planning, Customer Success Management, Organizational Development, Organizational Effectiveness, Internal Communications, Stakeholder Communications, Needs Assessment, End User Training and Support, Stakeholder Engagement
Intermediate · Course · 1 - 3 Months

Google Cloud
Skills you'll gain: Gemini, Google Gemini, Applied Machine Learning, Google Cloud Platform, Generative AI, Customer Relationship Management, Predictive Modeling, Query Languages, SQL, AI Integrations, Data Analysis
Intermediate · Course · 1 - 4 Weeks

Google Cloud
Skills you'll gain: Gemini, Google Gemini, Customer Relationship Management, Google Cloud Platform, Generative AI, Large Language Modeling, Applied Machine Learning, Predictive Modeling, Artificial Intelligence, Query Languages
Intermediate · Course · 1 - 4 Weeks

Coursera
Skills you'll gain: Stakeholder Communications, Workflow Management, Stakeholder Management, Jira (Software), Internal Communications, Project Documentation, IT Management, Project Management, Data Storytelling, Communication Strategies, User Feedback, Information Architecture, Data Visualization, Visual Design, Business Process Automation, Automation, Key Performance Indicators (KPIs), Continuous Monitoring
Intermediate · Course · 1 - 4 Weeks

Coursera
Skills you'll gain: Concision, Slack (Software), Team Building, Team Collaboration, Internal Communications, Team Performance Management, Communication, Communication Strategies, Business Writing, Recognizing Others, Writing, Business Correspondence, Cross-Functional Team Leadership
Intermediate · Course · 1 - 4 Weeks

Google Cloud
Skills you'll gain: Gemini, Google Gemini, SQL, Generative AI, Applied Machine Learning, Google Cloud Platform, Customer Relationship Management, Query Languages, Python Programming
Intermediate · Course · 1 - 4 Weeks