Les cours en marketing peuvent vous aider à comprendre comment toucher des audiences, définir des messages et analyser les performances de campagnes. Vous pouvez développer des compétences en stratégie, segmentation, contenu, optimisation et analyse. Beaucoup de cours utilisent des outils utilisés en contexte professionnel.

Skills you'll gain: Google Gemini, Marketing Strategies, Customer Analysis, Gemini, Big Data, Forecasting, Prospecting and Qualification, Customer Insights, Predictive Analytics, Marketing, Analytics, Data-Driven Marketing, Target Audience, Data Analysis, Marketing Analytics, Campaign Planning, Artificial Intelligence, Predictive Modeling, Artificial Intelligence and Machine Learning (AI/ML), Applied Machine Learning
Beginner · Course · 1 - 4 Weeks

Coursera
Skills you'll gain: Overcoming Objections, Negotiation, Root Cause Analysis, Problem Solving, Client Services, Decision Making, Active Listening
Intermediate · Course · 1 - 4 Weeks

Skills you'll gain: User Story, Agile Methodology, Version Control, Persona (User Experience), Kanban Principles
Intermediate · Course · 1 - 4 Weeks

Coursera
Skills you'll gain: Oral Comprehension, Active Listening, Consultative Selling, B2B Sales, Customer Insights, Price Negotiation, Auditing, Customer Relationship Management, Sales Enablement, Customer Relationship Management (CRM) Software, Verbal Communication Skills, Needs Assessment, Communication Strategies, Analysis
Intermediate · Course · 1 - 4 Weeks

Coursera
Skills you'll gain: Looker (Software), Data Pipelines, Data Transformation, Dashboard Creation, Automation, Scripting, Business Intelligence, Interactive Data Visualization, Extract, Transform, Load, Data Processing, Data Warehousing, Data Integrity, Data Quality, Data Integration, Google Cloud Platform, Data Validation, Marketing Analytics, Cloud-Based Integration, SQL
Intermediate · Course · 1 - 4 Weeks

Coursera
Skills you'll gain: B2B Sales, Enterprise Sales, Decision Making, Microsoft Excel, Sales, Strategic Decision-Making, Business Marketing, Decision Intelligence, User Feedback, Data-Driven Decision-Making, Competitive Analysis, Customer Insights, Matrix Management, Gross Profit, Strategic Thinking, Business Strategies, Continuous Improvement Process
Intermediate · Course · 1 - 4 Weeks

Coursera
Skills you'll gain: B2B Sales, Sales Pipelines, Sales Process, Sales, Sales Management, Sales Strategy, Closing (Sales), Selling Techniques, Sales Prospecting, Sales Presentation, Conversion Funnel Analysis, Decision Making, Prospecting and Qualification, Negotiation, Risk Mitigation, Risk Management
Intermediate · Course · 1 - 4 Weeks

Real Madrid Graduate School Universidad Europea
Skills you'll gain: Internet Of Things, Data Ethics, Building Information Modeling, Energy and Utilities, Disabilities, Sustainable Technologies, Customer experience improvement, Sustainable Business, Business Strategies, Customer Relationship Management, Customer Relationship Management (CRM) Software, Sustainable Architecture, Governance, Sustainable Design, Facility Management, Business, Economic Development, Business Operations, Technology Strategies, Behavioral Management
Beginner · Specialization · 3 - 6 Months

Skills you'll gain: Search Engine Optimization, jQuery, Keyword Research, Application Deployment, Content Optimization, Program Development, Object Oriented Programming (OOP), Web Servers, Data Validation
Intermediate · Course · 1 - 4 Weeks

Universitat Politècnica de València
Skills you'll gain: Business Systems, Business Technologies, Enterprise Resource Planning, Excel Formulas, Supply Chain Systems, Enterprise Application Management, Supply Chain Management, Geospatial Information and Technology, Management Information Systems, Geographic Information Systems, Web Development, GIS Software, Web Presence, Web Applications, Customer Relationship Management
Beginner · Course · 1 - 3 Months

Skillshare
Skills you'll gain: AI Personalization, AI powered creativity, Prompt Engineering, Creativity, Prompt Patterns, ChatGPT, Generative AI, Generative AI Agents, AI Workflows, Usability, Persona (User Experience), LLM Application, User Experience Design, Creative Design
Beginner · Course · 1 - 4 Weeks

Coursera
Skills you'll gain: Pivot Tables And Charts, Correlation Analysis, Data Import/Export, Microsoft Excel, Report Writing, Business Communication, Data Presentation, Data Analysis, Sales Management, Sales, Statistics, Data Manipulation, Data Transformation
Intermediate · Course · 1 - 4 Weeks