• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Qualitative Research Methods

Qualitative Research Methods Courses

Qualitative research methods courses can help you learn interview techniques, focus group facilitation, thematic analysis, and participant observation. You can build skills in coding qualitative data, developing research questions, and synthesizing findings into actionable insights. Many courses introduce tools like NVivo and Atlas.ti, which assist in organizing and analyzing qualitative data, helping you effectively interpret complex human behaviors and social phenomena.


Popular Qualitative Research Methods Courses and Certifications


  • U

    University of Colorado Boulder

    Supervised Text Classification for Marketing Analytics

    Skills you'll gain: Supervised Learning, Applied Machine Learning, Deep Learning, Scikit Learn (Machine Learning Library), Machine Learning, Tensorflow, Model Training, Machine Learning Algorithms, Transfer Learning, Text Mining, Model Evaluation, Data Manipulation, Marketing Analytics, Python Programming, Embeddings, Classification Algorithms, Marketing, Artificial Neural Networks, Performance Metric

    ★ 3.1 (14) · Beginner · Course · 1 - 4 Weeks

  • C

    Coursera

    إنشاء صفحة أعمال مجانية باستخدام Blogger

    Skills you'll gain: Blogs, Search Engine Optimization, Content Performance Analysis, Content Marketing, Brand Loyalty, Branding, Keyword Research, Content Creation, Web Analytics, Customer Engagement, Thought Leadership, Customer Relationship Building, Promotional Strategies, Content Management Systems, Business Marketing

    ★ 4.6 (23) · Beginner · Guided Project · Less Than 2 Hours

  • I

    IE Business School

    The "What" of the Marketing Strategy

    Skills you'll gain: Marketing Effectiveness, Marketing Strategies, Marketing, Strategic Marketing, Marketing Management, Marketing Strategy and Techniques, Customer Engagement, Marketing Planning, Consumer Behaviour, Market Research, Market Analysis, Branding, Key Performance Indicators (KPIs), Brand Strategy, Value Propositions, Performance Measurement, Cross-Channel Marketing

    ★ 4.7 (12) · Beginner · Course · 1 - 4 Weeks

  • G

    Google

    Visualize Data

    Skills you'll gain: Correlation Analysis

    ★ 5 (9) · Beginner · Course · 1 - 4 Weeks

  • A

    Arizona State University

    Human Cognitive Capacities & Limitations

    Skills you'll gain: Problem Solving, Critical Thinking and Problem Solving, Creativity, Creative Problem-Solving, Human Factors, Creative Thinking, Decision Making, Human Learning, Complex Problem Solving, Human Computer Interaction, Mental Concentration, Human Machine Interfaces, Learning Theory, Usability, Memory Management, Human Centered Design

    ★ 4.9 (10) · Intermediate · Course · 1 - 3 Months

  • L

    L&T EduTech

    Formwork for concreting

    Skills you'll gain: Construction, General Construction and Construction Labor, Construction Engineering, Building Codes, Construction Management, Building Information Modeling, Construction Estimating, Cost Estimation, Structural Engineering, Drafting and Engineering Design, Blueprint Reading, Assembly Drawing, Engineering Drawings, Civil and Architectural Engineering, Construction Inspection, Safety Standards, Structural Analysis, Engineering Practices, Architecture and Construction, Visualization (Computer Graphics)

    ★ 4.8 (23) · Advanced · Specialization · 1 - 3 Months

  • G

    Google Cloud

    Cloud Spanner - Defining Schemas and Understanding Query Plans

    Skills you'll gain: Operational Databases, Database Administration, Database Management, Relational Databases, Query Languages, Data Access, Database Design, Google Cloud Platform, Data Import/Export, Data Management

    ★ 4.7 (14) · Beginner · Project · Less Than 2 Hours

  • C

    Coursera

    Workforce Productivity

    Skills you'll gain: Operational Efficiency, Six Sigma Methodology, Operations, Process Optimization, Process Improvement and Optimization, Operations Management, Lean Methodologies, Performance Metric, Lean Six Sigma, Process Improvement, Quality Improvement, Performance Measurement, Continuous Improvement Process, Business Technologies, Data-Driven Decision-Making

    ★ 4.8 (19) · Beginner · Course · 1 - 4 Weeks

  • N

    Northeastern University

    Navigating Healthcare Supply Chain Operations

    Skills you'll gain: Process Improvement, Operational Excellence, Operational Analysis, Process Improvement and Optimization, Operational Efficiency, Inventory Control, Inventory Management, Inventory Management System, Inventory and Warehousing, Operations, Operations Management, Supply Chain Management, Supply Chain, Procurement, Supply Chain Systems, Purchasing, Capacity Planning, Inventory Control Systems, Change Management, Problem Solving

    Mixed · Course · 1 - 4 Weeks

  • L

    Ludwig-Maximilians-Universität München (LMU)

    Конкурентная стратегия

    Skills you'll gain: Competitive Analysis, Game Theory, Business Strategy, Product Strategy, Strategic Marketing, Competitive Intelligence, Strategic Thinking, Corporate Strategy, Market Dynamics, Go To Market Strategy, New Product Development, Strategic Partnership, Strategic Decision-Making, Market Analysis, Market Opportunities, Design and Product, Decision Making, Innovation, Coordination

    ★ 5 (15) · Mixed · Course · 1 - 3 Months

  • J

    Johns Hopkins University

    Modeling Data in the Tidyverse

    Skills you'll gain: Statistical Modeling, Exploratory Data Analysis, R Programming, Predictive Modeling, Sampling (Statistics), Statistical Hypothesis Testing, Tidyverse (R Package), Data Analysis, Data Modeling, Data-Driven Decision-Making, Regression Analysis, Data Science, Statistical Inference, Predictive Analytics, Rmarkdown, Statistical Methods, Applied Machine Learning, Model Evaluation, Machine Learning

    ★ 4.7 (10) · Mixed · Course · 1 - 3 Months

  • L

    L&T EduTech

    Bridge Deck Analysis

    Skills you'll gain: Structural Engineering, Structural Analysis, Building Codes, Civil Engineering, Materials science, Design Specifications, Engineering Analysis, Stormwater Management, Engineering Calculations, Engineering Design Process, Vibrations, Safety Standards

    Advanced · Course · 1 - 4 Weeks

1…358359360…523

In summary, here are 10 of our most popular qualitative research methods courses

  • Supervised Text Classification for Marketing Analytics: University of Colorado Boulder
  • إنشاء صفحة أعمال مجانية باستخدام Blogger: Coursera
  • The "What" of the Marketing Strategy: IE Business School
  • Visualize Data: Google
  • Human Cognitive Capacities & Limitations: Arizona State University
  • Formwork for concreting: L&T EduTech
  • Cloud Spanner - Defining Schemas and Understanding Query Plans: Google Cloud
  • Workforce Productivity: Coursera
  • Navigating Healthcare Supply Chain Operations: Northeastern University
  • Конкурентная стратегия : Ludwig-Maximilians-Universität München (LMU)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Accounting
  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • Human Resources (HR)
  • Microsoft Excel
  • Project Management
  • Python
  • SQL

Professional Certificates

  • Google AI Certificate
  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM AI Engineering Certificate
  • IBM AI Product Manager Certificate
  • IBM Data Science Certificate
  • Intuit Academy Bookkeeping Certificate

Courses & Specializations

  • AI Essentials Specialization
  • AI For Business Specialization
  • AI For Everyone Course
  • AI in Healthcare Specialization
  • Deep Learning Specialization
  • Excel Skills for Business Specialization
  • Financial Markets Course
  • Machine Learning Specialization
  • Prompt Engineering for ChatGPT Course
  • Python for Everybody Specialization

Career Resources

  • Career Aptitude Test
  • CAPM Certification Requirements
  • CompTIA A+ Certification Requirements
  • CompTIA Security+ Certification Requirements
  • Essential IT Certifications
  • High-Income Skills to Learn
  • How to Learn Artificial Intelligence
  • PMP Certification Requirements
  • Popular Cybersecurity Certifications
  • Share your Coursera learning story

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Udemy

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok