Google Ads courses can help you learn keyword research, ad creation, campaign management, and performance analysis. You can build skills in budget allocation, audience targeting, and A/B testing to optimize your advertising efforts. Many courses introduce tools like Google Ads Editor and Google Analytics, that support tracking campaign success and understanding user behavior.

Skills you'll gain: Google Sheets, Data Visualization, Spreadsheet Software, Data Presentation, Data Analysis, Data Visualization Software, Business Analytics, Productivity Software, Business Analysis, Data Manipulation, Descriptive Statistics, Analysis, Statistics, Excel Formulas, Data Cleansing, Mathematical Software
Beginner · Guided Project · Less Than 2 Hours
University of Pennsylvania
Skills you'll gain: English Language, Language Interpretation, Translation, and Studies, Liberal Arts, Literacy, World History, Performing Arts
Beginner · Course · 3 - 6 Months

Skills you'll gain: Facebook, Online Advertising, Advertising, Digital Advertising, Advertising Campaigns, Social Media, Social Media Marketing, Lead Generation
Beginner · Guided Project · Less Than 2 Hours

Universidad Austral
Skills you'll gain: Digital Marketing, Customer Relationship Management, Social Media Marketing, Digital Media Strategy, Social Media Strategy, Marketing Analytics, Marketing Strategies, Web Analytics, Marketing, Sales Process, Business Analytics, Customer Retention, Search Engine Marketing, Customer Engagement, Email Marketing, Search Engine Optimization, Content Performance Analysis, Analytics, Lead Generation, Target Audience
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Instagram, Social Media, Social Media Marketing, Social Media Strategy, Content Creation, Scheduling, Branding
Beginner · Guided Project · Less Than 2 Hours

Skills you'll gain: Responsible AI, Data Ethics, AI Enablement, Artificial Intelligence, Business Ethics, AI Product Strategy, Ethical Standards And Conduct, Stakeholder Analysis
Beginner · Course · 1 - 3 Months

The University of Chicago
Skills you'll gain: Intellectual Property, Law, Regulation, and Compliance, Information Privacy, Media and Communications, Digital Content, Technology Strategies, Regulation and Legal Compliance, Network Protocols, Telecommunications, Market Dynamics, Case Law, Lawsuits, Economics, Competitive Analysis
Mixed · Course · 1 - 3 Months

Skills you'll gain: Performance marketing, Marketing Analytics, Pay Per Click Advertising, Analysis, Google Analytics, Promotions and Campaigns, Process Optimization, Return On Investment
Intermediate · Course · 1 - 3 Months

Skills you'll gain: Lead Generation, Email Automation, No-Code Development, Google Sheets, Application Deployment, Real Time Data, Customer Communications Management
Beginner · Guided Project · Less Than 2 Hours

Google Cloud
Skills you'll gain: Financial Trading, Financial Market, Regression Analysis, Google Cloud Platform, Model Evaluation, Financial Forecasting, Time Series Analysis and Forecasting, Market Trend, Deep Learning, Machine Learning, Technical Analysis, Artificial Neural Networks, Finance, Supervised Learning, Quantitative Research
Intermediate · Course · 1 - 4 Weeks

Google Cloud
Skills you'll gain: Identity and Access Management, Cloud Infrastructure, Google Cloud Platform, Cloud Applications, Kubernetes, Application Deployment, Load Balancing, Cloud Management, Infrastructure As A Service (IaaS), Cloud Computing, Cloud Computing Architecture, CI/CD, Data Storage, Cloud Security, Microservices, Service Level Agreement, Platform As A Service (PaaS), Cloud Storage, Containerization, Terraform
Intermediate · Specialization · 3 - 6 Months

Skills you'll gain: Facebook, Marketing Analytics, Advertising, Digital Advertising, Social Media Content, Social Media Marketing, Social Media, Content Marketing, Scheduling, Target Audience, Social Media Management, Customer Engagement
Mixed · Guided Project · Less Than 2 Hours