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  • Marketing Automation

Marketing Automation Courses

Marketing automation courses can help you learn email marketing strategies, customer segmentation, lead nurturing, and campaign analytics. You can build skills in creating automated workflows, optimizing conversion rates, and analyzing customer behavior to enhance engagement. Many courses introduce tools like HubSpot, Marketo, and Mailchimp, that support implementing automation strategies and measuring their effectiveness in real-time.

Popular Marketing Automation Courses and Certifications


  • Status: New
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    EDUCBA

    Brand Positioning and Marketing Strategy

    Skills you'll gain: Promotional Strategies, Consumer Behaviour, Integrated Marketing Communications, Brand Marketing, Brand Strategy, Strategic Marketing, Branding, Marketing Communications, Marketing, Brand Management, Marketing Strategy and Techniques, Marketing Management, Marketing Psychology, Promotions and Campaigns, Target Market, Product Marketing, Customer Analysis, Brand Awareness, Product Promotion, Target Audience

    Mixed · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
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    EDUCBA

    Design and Implement DevOps Automation CI/CD Pipelines

    Skills you'll gain: CI/CD, Jenkins, Build Tools, Kubernetes, Docker (Software), DevOps, Ansible, Devops Tools, Continuous Deployment, Continuous Integration, IT Automation, Containerization, API Design, Application Deployment, Cloud Deployment, Amazon Web Services, Automation, Software Architecture, Cloud Solutions, Configuration Management

    5
    Rating, 5 out of 5 stars
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    23 reviews

    Beginner · Specialization · 1 - 3 Months

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    University of Arizona

    Marketing Communications: The Customer's Journey

    Skills you'll gain: Integrated Marketing Communications, Advertising, Advertising Campaigns, Marketing Communications, Media Strategy, Paid media, Owned Media, Customer Advocacy, Journey Mapping, Branding, Cross-Channel Marketing, Digital Media Strategy, Earned Media, Search Engine Optimization, Customer Engagement, Content Development and Management, Goal Setting, Brand Awareness, Culture, Consumer Behaviour

    Beginner · Course · 1 - 4 Weeks

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    EDUCBA

    Consumer Psychology and Marketing Decisions

    Skills you'll gain: Consumer Behaviour, Marketing Psychology, Customer Analysis, Customer Insights, Market Research, Target Market, Marketing, Data-Driven Marketing, Marketing Strategies, Target Audience, Market Analysis, Marketing Strategy and Techniques, Branding, Culture, Psychology

    Mixed · Course · 1 - 4 Weeks

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    Packt

    AI-Enhanced Scrum Master – Smarter Agile Automation

    Skills you'll gain: Prompt Engineering, Prompt Patterns, Prompt Engineering Tools, Generative AI, Microsoft Copilot, Scrum (Software Development), AI Enablement, Backlogs, AI Workflows, Responsible AI, User Story, Anthropic Claude, Sprint Planning, AI Integrations, Agile Methodology, Productivity Software, Prioritization

    Intermediate · Course · 1 - 3 Months

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    Board Infinity

    Operationalizing No-Code AI with Zapier - Automation & Plans

    Skills you'll gain: Make.com, AI Workflows, Microsoft Power Automate/Flow, Agentic Workflows, Business Process Automation, Generative AI Agents, Process Flow Diagrams, No-Code Development, AI Orchestration, Agentic systems, Process Mapping, Business Workflow Analysis, Process Design, Workflow Management, Automation, Process Improvement, Process Optimization, Continuous Improvement Process, Operational Efficiency, IT Automation

    Intermediate · Course · 1 - 4 Weeks

  • P

    Packt

    Cucumber BDD Made Easy + Automation Framework Design

    Skills you'll gain: Cucumber (Software), Behavior-Driven Development, Selenium (Software), Gherkin (Scripting Language), Test Automation, Test Script Development, JUnit, Software Testing, Apache Maven, Test Data, Test Tools, Test Case, Scenario Testing, Maintainability

    Intermediate · Course · 1 - 3 Months

  • Status: New
    New
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    EDUCBA

    Digital Marketing Foundations & Strategy Basics

    Skills you'll gain: Marketing Effectiveness, Social Media, Social Media Marketing, Marketing Strategy and Techniques, Marketing Strategies, Digital Media Strategy, Social Media Strategy, Customer Analysis, Social Media Campaigns, Social Media Content, Campaign Planning, Marketing, Marketing Analytics, Digital Brand Strategy, Strategic Marketing, Product Promotion, Promotional Strategies, Digital Marketing, Consumer Behaviour, Facebook

    Mixed · Course · 1 - 4 Weeks

  • Status: New
    New
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    Packt

    Modern Web Test Automation with Playwright and Python

    Skills you'll gain: Test Automation, Test Data, Test Execution Engine, Test Script Development, Test Case, Test Engineering, Software Testing, Debugging, Scalability, Test Planning, Application Frameworks, Maintainability, Automation, Code Reusability, Software Architecture, Software Design Patterns, Configuration Management, Package and Software Management

    Intermediate · Course · 1 - 3 Months

  • Status: Free Trial
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    Simplilearn

    Strategic Digital Marketing Channels - SEO & SEM

    Skills you'll gain: Search Engine Marketing, Google Ads, Search Engine Optimization, Marketing Strategies, Pay Per Click Advertising, Data-Driven Marketing, Web Analytics and SEO, Online Advertising, Digital Marketing Tools, Marketing Effectiveness, Email Marketing, Marketing Analytics, Digital Marketing Campaigns, Digital Marketing, Marketing Planning, Marketing, Digital Advertising, Driving engagement, Strategic Marketing, Social Media Marketing

    4.5
    Rating, 4.5 out of 5 stars
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    40 reviews

    Beginner · Specialization · 1 - 3 Months

  • Status: New
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    EDUCBA

    Apply Mobile RPA Automation for Ecommerce Apps

    Skills you'll gain: Robotic Process Automation, Product Automation, Mobile Development Tools, Customer Insights, Automation, Business Process Automation, Workflow Management, Web Scraping, E-Commerce, Development Environment, Data Import/Export, Analysis, Competitive Analysis, Hypertext Markup Language (HTML)

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    G

    Google Cloud

    Elastic Cloud Infrastructure: Scaling and Automation en Español

    Skills you'll gain: Google Cloud Platform, Load Balancing, Cloud Infrastructure, Virtual Private Networks (VPN), Cloud Computing, Terraform, Cloud Services, Network Security, Infrastructure as Code (IaC), Virtual Machines, Cloud Deployment, General Networking, Virtual Networking, Managed Services, Network Routing, Scalability

    4.9
    Rating, 4.9 out of 5 stars
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    167 reviews

    Intermediate · Course · 1 - 3 Months

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In summary, here are 10 of our most popular marketing automation courses

  • Brand Positioning and Marketing Strategy: EDUCBA
  • Design and Implement DevOps Automation CI/CD Pipelines: EDUCBA
  • Marketing Communications: The Customer's Journey: University of Arizona
  • Consumer Psychology and Marketing Decisions: EDUCBA
  • AI-Enhanced Scrum Master – Smarter Agile Automation: Packt
  • Operationalizing No-Code AI with Zapier - Automation & Plans: Board Infinity
  • Cucumber BDD Made Easy + Automation Framework Design: Packt
  • Digital Marketing Foundations & Strategy Basics: EDUCBA
  • Modern Web Test Automation with Playwright and Python: Packt
  • Strategic Digital Marketing Channels - SEO & SEM: Simplilearn

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