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Product Marketing Courses

Product marketing courses can help you learn market segmentation, competitive analysis, brand positioning, and go-to-market strategies. You can build skills in crafting compelling messaging, analyzing customer feedback, and optimizing marketing campaigns. Many courses introduce tools like Google Analytics, HubSpot, and social media platforms, that support tracking performance and engaging with target audiences.

Popular Product Marketing Courses and Certifications


  • Status: Preview
    Preview
    U

    University of New Mexico

    International Business I

    Skills you'll gain: International Finance, Social Sciences, Economics, Policy, and Social Studies, International Relations, Social Studies, Political Sciences, Economic Development, Culture, Global Marketing, Socioeconomics, Cultural Diversity, World History, Intercultural Competence, Business Economics, Cultural Sensitivity, Economics, Business, Financial Market

    4.7
    Rating, 4.7 out of 5 stars
    ·
    2.3K reviews

    Mixed · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    U

    University of Pennsylvania

    AI Fundamentals for Non-Data Scientists

    Skills you'll gain: Machine Learning Methods, Generative AI, Data Management, Generative Model Architectures, Big Data, Statistical Machine Learning, Applied Machine Learning, Machine Learning Algorithms, Generative Adversarial Networks (GANs), Machine Learning, AI Product Strategy, Large Language Modeling, Customer Data Management, AI literacy, Autoencoders, Model Optimization, Deep Learning, Model Evaluation, Algorithms, Data Analysis

    4.8
    Rating, 4.8 out of 5 stars
    ·
    1K reviews

    Mixed · Course · 1 - 3 Months

  • Status: New
    New
    Status: Free Trial
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    C

    Creo Incubator

    Advanced Thought Leadership: Mastering Influence and Impact

    Skills you'll gain: Critical Thinking, Conflict Management, Relationship Building, Intercultural Competence, Negotiation, Constructive Feedback, Stakeholder Engagement, Content Creation, Strategic Partnership, Stakeholder Communications, Composure, Relationship Management, Cognitive flexibility, Diversity Awareness, Cultural Sensitivity, Content Marketing, Leadership, Business Leadership, Decision Making, Strategic Leadership

    Advanced · Specialization · 3 - 6 Months

  • Status: Preview
    Preview
    U

    Universidade de São Paulo

    Criação de Startups: Como desenvolver negócios inovadores

    Skills you'll gain: Market Analysis, Entrepreneurship, Market Opportunities, Market Research, User Feedback, Business Modeling, User Research, New Product Development, Marketing, Product Development, Business Planning, Digital Marketing, New Business Development, Innovation, Business Development, Business Strategies, Ideation, Scalability, Entrepreneurial Finance, Business Strategy

    4.8
    Rating, 4.8 out of 5 stars
    ·
    614 reviews

    Beginner · Course · 1 - 3 Months

  • Status: New
    New
    Status: Free Trial
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    E

    EDUCBA

    Equity Valuation and Market Behavior

    Skills you'll gain: Financial Market, Financial Systems, Competitive Analysis, Equities, Risk Management, Financial Trading, Investments, Market Data, Securities Trading, Market Analysis, Capital Markets, Financial Analysis, Investment Management, Market Liquidity, Market Dynamics, Financial Data, Performance Measurement, Portfolio Management, Business Valuation, Behavioral Economics

    Mixed · Course · 1 - 3 Months

  • M

    Microsoft

    Introduction to Microsoft Azure Cloud Services

    Skills you'll gain: Microsoft Azure, Cloud Services, Virtualization, Cloud Computing, Cloud Solutions, Virtual Machines, Cloud Platforms, Cloud Storage, Cloud Infrastructure, Virtual Private Networks (VPN), Public Cloud, Virtual Networking, Cloud Computing Architecture, Cloud Management, Data Storage, Database Management Systems, Scalability

    4.5
    Rating, 4.5 out of 5 stars
    ·
    2.8K reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Free Trial
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    I

    IBM

    Business Strategy: Creating Competitive Advantage

    Skills you'll gain: Strategic Planning, Growth Strategies, Strategic Communication, Business Consulting, Management Consulting, Stakeholder Communications, Verbal Strategic Communication, Contingency Planning, Competitive Analysis, Market Analysis, Market Share, Market Research, Scenario Testing, New Business Development, Portfolio Management

    Beginner · Course · 1 - 4 Weeks

  • Status: New
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    Status: Free Trial
    Free Trial
    C

    Coursera

    Matrix Your Discounts

    Skills you'll gain: B2B Sales, Cost Benefit Analysis, Price Negotiation, Sales Strategy, Decision Making, Microsoft Excel, Sales, Strategic Decision-Making, Business Marketing, User Feedback, Data-Driven Decision-Making, Competitive Analysis, Customer Insights, Matrix Management, Gross Profit, Strategic Thinking, Business Strategies, Continuous Improvement Process

    Intermediate · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    U

    Universidade de São Paulo

    UX / UI: Fundamentos para o design de interface

    Skills you'll gain: Usability Testing, Usability, User Interface and User Experience (UI/UX) Design, Wireframing, Information Architecture, User Interface (UI) Design, UI/UX Strategy, UI Components, User Experience Design, UI/UX Research, Prototyping, User Research, Style Guides, Layout Design, Web Content Accessibility Guidelines, Design Elements And Principles, Cross Platform Development, Verification And Validation

    4.5
    Rating, 4.5 out of 5 stars
    ·
    790 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    U

    University of California, Irvine

    Salesforce Basics

    Skills you'll gain: Salesforce, Sales Enablement, Data Management, Sales Process, Sales Development, Stakeholder Engagement, Customer Relationship Management (CRM) Software, Marketing Automation, Customer Relationship Management, Data Security, Security Management, Customer Engagement, User Accounts, Customer Success Management, Marketing Management, Cloud-Based Integration, Customer Communications Management, Account Management, Automation, Business Reporting

    4.2
    Rating, 4.2 out of 5 stars
    ·
    220 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    University of London

    Virtual Reality

    Skills you'll gain: Virtual Reality, Augmented and Virtual Reality (AR/VR), Unity Engine, Video Game Development, 3D Assets, Animation and Game Design, Visualization (Computer Graphics), Virtual Environment, Computer Graphics, Game Design, Interactive Design, Prototyping, Interaction Design, Storyboarding, User Interface (UI), Human Computer Interaction, User Acceptance Testing (UAT), Computer Graphic Techniques, Animations, Application Design

    4.7
    Rating, 4.7 out of 5 stars
    ·
    2.1K reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: New
    New
    Status: Free Trial
    Free Trial
    K

    Knowledge Accelerators

    Excel to Power BI: Data Analysis & Business Intelligence

    Skills you'll gain: Power BI, Data Presentation, Dashboard Creation, Microsoft Excel, Dashboard, Excel Formulas, Business Intelligence Software, Data Modeling, Datamaps, Business Reporting, Data Sharing, Data Entry, Data Analysis, Management Reporting, Geospatial Information and Technology, Data Storytelling, Data-Driven Decision-Making, Analytics, Trend Analysis, Data Management

    4.5
    Rating, 4.5 out of 5 stars
    ·
    1.7K reviews

    Beginner · Specialization · 3 - 6 Months

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In summary, here are 10 of our most popular product marketing courses

  • International Business I: University of New Mexico
  • AI Fundamentals for Non-Data Scientists: University of Pennsylvania
  • Advanced Thought Leadership: Mastering Influence and Impact: Creo Incubator
  • Criação de Startups: Como desenvolver negócios inovadores: Universidade de São Paulo
  • Equity Valuation and Market Behavior: EDUCBA
  • Introduction to Microsoft Azure Cloud Services: Microsoft
  • Business Strategy: Creating Competitive Advantage : IBM
  • Matrix Your Discounts: Coursera
  • UX / UI: Fundamentos para o design de interface: Universidade de São Paulo
  • Salesforce Basics: University of California, Irvine

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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