Marketing-Kurse können Ihnen helfen zu lernen, wie Zielgruppen erreicht, Marken aufgebaut und Inhalte gestaltet werden. Sie können Fähigkeiten in Analyse, Kampagnenplanung, Social Media und Content-Strategien aufbauen. Viele Kurse zeigen Tools und Beispiele, die moderne Marketingarbeit unterstützen.

Kompetenzen, die Sie erwerben: Market Research, Consumer Behaviour, Customer Analysis, Business Research, Customer Insights, Strategic Marketing, Marketing, Market Analysis, Data-Driven Marketing, Marketing Analytics, Target Market, Product Planning, Case Studies, Target Audience, Analysis, Data-Driven Decision-Making, Data Analysis, Decision Making, Simulation and Simulation Software, Data Collection
Gemischt · Kurs · 1–4 Wochen

Coursera
Kompetenzen, die Sie erwerben: Brand Strategy, Product Marketing, Branding, Brand Management, Value Propositions, Integrated Marketing Communications, Marketing Communications, Strategic Communication, Corporate Communications, Content Strategy, Cross-Channel Marketing, Campaign Planning, Target Audience, Auditing, Audit Planning, Marketing Strategy and Techniques, Cross-Functional Collaboration
Anfänger · Kurs · 1–4 Wochen

Kompetenzen, die Sie erwerben: Google Analytics, Dashboard Creation, A/B Testing, Prompt Engineering, Dashboard, Data Storytelling, Customer Retention, Data Presentation, Customer Relationship Management (CRM) Software, Performance marketing, Paid media, Email Marketing, Web Analytics, Data-Driven Marketing, Marketing Budgets, Forecasting, Marketing Analytics, Generative AI, Marketing Effectiveness, Performance Analysis
Mittel · Spezialisierung · 3–6 Monate

Braze
Kompetenzen, die Sie erwerben: Email Marketing, Marketing Automation, Email Automation, A/B Testing, Personalized Campaigns, Target Audience, Campaign Management, Data-Driven Marketing, Brand Marketing, Advertising Campaigns, AI Personalization, Campaign Planning, Digital Marketing Tools, Digital Brand Strategy, Digital Marketing, Digital Marketing Campaigns, Marketing, Customer Engagement, Promotions and Campaigns, Analytics
Mittel · Kurs · 3–6 Monate

Coursera
Kompetenzen, die Sie erwerben: Marketing Operations, Information Privacy, General Data Protection Regulation (GDPR), Customer Data Management, Personally Identifiable Information, Law, Regulation, and Compliance, Customer Communications Management, Data Management, Compliance Management, Data Security, Data Mapping, Email Marketing, Risk Analysis, Record Keeping, Document Management, Auditing, Data Integrity, Data Strategy, Data Access, Data Flow Diagrams (DFDs)
Anfänger · Kurs · 1–4 Wochen

Microsoft
Kompetenzen, die Sie erwerben: Applicant Tracking Systems, Go To Market Strategy, Product Marketing, Marketing Operations, Campaign Management, Oral Expression, Marketing, Business Metrics, Professional Development, LinkedIn, Marketing Management, Verbal Communication Skills, Professionalism, Interviewing Skills, Digital Marketing Campaigns, Keyword Research, Job Analysis, Content Optimization, Storytelling, Performance Measurement
Mittel · Kurs · 1–4 Wochen

Kompetenzen, die Sie erwerben: Brand Management, Brand Strategy, Branding, Brand Marketing, Integrated Marketing Communications, Brand Awareness, Strategic Marketing, Consumer Behaviour, Digital Brand Strategy, Marketing, Target Market, Marketing Management, Marketing Communications, Cross-Channel Marketing, Business Strategy, Customer Analysis, Marketing Strategy and Techniques, Digital Media Strategy, Promotional Strategies, Web Presence
Gemischt · Kurs · 1–3 Monate

Coursera
Kompetenzen, die Sie erwerben: Marketing Analytics, Data Validation, SQL, Web Analytics, Marketing, Data Quality, Analytics, Prompt Engineering, Performance Tuning, Verification And Validation, AI literacy, Query Languages, Business Metrics, Code Review, Key Performance Indicators (KPIs), Data Integrity, Data Modeling, Relational Databases, AI Workflows, Reconciliation
Anfänger · Kurs · 1–4 Wochen

University of California, Davis
Kompetenzen, die Sie erwerben: Forschungsmethodologien, Fokusgruppe, Datenvisualisierung, Qualitative Forschung, Präsentation der Daten, Daten-Synthese, Wirtschaftliche Forschung, Regressionsanalyse, Statistische Hypothesenprüfung, Statistische Inferenz, Erleichterung der Diskussion, Marketing-Analytik, Quantitative Forschung, Stichproben (Statistik), Marktforschung, Daten-Storytelling, Erstellung von Umfragen, Entwicklung von Vorschlägen, Erhebungen, Schreiben von Vorschlägen
Anfänger · Spezialisierung · 3–6 Monate

Coursera
Kompetenzen, die Sie erwerben: Email Marketing, Regulatory Compliance, Compliance Management, Email Automation, Governance Risk Management and Compliance, HubSpot CRM, Compliance Auditing, Law, Regulation, and Compliance, Campaign Management, Auditing, Risk Mitigation, Risk Control, Legal Risk, Direct Marketing, Regulation and Legal Compliance, Regulatory Requirements, Customer Data Management, Business Risk Management, Continuous Monitoring, Data Integrity
Anfänger · Kurs · 1–4 Wochen

University of Pennsylvania
Kompetenzen, die Sie erwerben: Digitale Transformation, Branding, Verbesserung der Kundenerfahrung, Personalwesen, E-Commerce, Humankapital, Talent Management, Strategie der Humanressourcen, Mitarbeiterschulung, Strategie der Kundenerfahrung (CX), Mitarbeiterbindung, Markenmanagement, Betrieb von Einzelhandelsgeschäften, Leistungsmanagement, Management der Lieferkette, Analytik, Lieferkette, Organisatorische Strategie, Entwicklung der Arbeitskräfte, Markenstrategie
Anfänger · Spezialisierung · 1–3 Monate

Coursera
Kompetenzen, die Sie erwerben: Prospecting and Qualification, Customer Retention, Marketing Automation, Sales Process, Lead Generation, B2B Sales, Sales Development, Conversion Funnel Analysis, Marketing Strategies, Customer Acquisition Management, Marketing Effectiveness, Driving engagement, Email Marketing, Customer Engagement, Growth Strategies, Strategic Marketing, Business Marketing, Business-To-Consumer, HubSpot CRM, E-Commerce
Anfänger · Kurs · 3–6 Monate