Marketing-Kurse können Ihnen helfen zu lernen, wie Zielgruppen erreicht, Marken aufgebaut und Inhalte gestaltet werden. Sie können Fähigkeiten in Analyse, Kampagnenplanung, Social Media und Content-Strategien aufbauen. Viele Kurse zeigen Tools und Beispiele, die moderne Marketingarbeit unterstützen.

Kompetenzen, die Sie erwerben: Benchmarking, Sales Strategy, Business Development, New Business Development, General Sales Practices, Market Research, Sales, Market Opportunities, Change Management, Innovation, Market Analysis, Consumer Behaviour, Organizational Change, Customer Analysis, Competitive Analysis, Target Market, Business Strategies, Business Strategy, Needs Assessment
Mittel · Kurs · 1–4 Wochen

Kompetenzen, die Sie erwerben: Instagram, Content Performance Analysis, Content Optimization, Social Media Content, Driving engagement, Social Media Management, Data-Driven Marketing, Social Media Analytics, Social Media, Social Media Marketing, Brand Marketing, Social Media Strategy, Content Strategy, Performance Metric, Analytics
Anfänger · Kurs · 1–4 Wochen

Kompetenzen, die Sie erwerben: Competitive Analysis, Growth Strategies, Customer Analysis, Value Propositions, Target Market, Consumer Behaviour, Competitive Intelligence, Customer Insights, Business Development, Market Opportunities, Business Strategies, Target Audience, Market Analysis
Gemischt · Kurs · 1–4 Wochen

Kompetenzen, die Sie erwerben: Consultative Selling, Communication, Consumer Behaviour, Selling Techniques, Trustworthiness, Marketing Psychology, Communication Strategies, Persuasive Communication, Sales, General Sales Practices, Sales Strategy, Needs Assessment, Customer Relationship Building, Motivational Skills, Rapport Building, Customer Insights, Relationship Building, Empathy, Target Audience, Decision Making
Mittel · Kurs · 1–4 Wochen

Coursera
Kompetenzen, die Sie erwerben: TikTok, Content Development and Management, Target Audience, Content Strategy, Social Media Content, Content Creation, Content Marketing, Social Media Strategy, Growth Strategies, Driving engagement, Planning, Drive Engagement
Anfänger · Kurs · 1–4 Wochen
Ludwig-Maximilians-Universität München (LMU)
Kompetenzen, die Sie erwerben: Game Theory, Competitive Analysis, Business Strategy, Strategic Thinking, Strategic Partnership, Product Strategy, Corporate Strategy, Organizational Strategy, Business Strategies, Market Dynamics, Strategic Decision-Making, Market Opportunities, Market Analysis, Go To Market Strategy, Innovation, Policy Analysis, Research, and Development, Coordination
Gemischt · Kurs · 1–3 Monate

Kompetenzen, die Sie erwerben: Prospektion und Qualifizierung, Software für das Kundenbeziehungsmanagement (CRM), HubSpot CRM, Vertriebspipelines, E-Mail-Marketing, B2B-Verkauf, Verkaufsprozess, E-Mail-Automatisierung, Personalisierte Kampagnen, Lead-Generierung, AI-Personalisierung, Marketing-Automatisierung, Kampagnenmanagement, Verkaufsprospektion, Anthropischer Claude, Leistungsanalyse, LinkedIn, Künstliche Intelligenz
Mittel · angeleitetes Projekt · Weniger als 2 Stunden

Kompetenzen, die Sie erwerben: Customer Relationship Management, Six Sigma Methodology, Continuous Improvement Process, Operational Excellence, Quality Management, Process Improvement, Customer experience strategy (CX), Quality Improvement, Production Management, Quality Management Systems, Customer Relationship Building, Quality Assurance and Control, Operational Efficiency, Product Quality (QA/QC), Production Process, Quality Assurance, Process Optimization, Customer experience improvement, Risk Analysis, Customer Engagement
Gemischt · Kurs · 1–3 Monate

Kompetenzen, die Sie erwerben: Storytelling, Content Development and Management, Content Strategy, AI powered creativity, ChatGPT, Prompt Engineering, Content Creation, Content Marketing, Driving engagement, Social Media Content, Target Audience, Persona Development, AI literacy, User Research, Problem Solving, Brainstorming, Ideation
Anfänger · Kurs · 1–4 Wochen

University of California, Davis
Kompetenzen, die Sie erwerben: Content Performance Analysis, Content Optimization, Key Performance Indicators (KPIs), Search Engine Optimization, Content Development and Management, Content Strategy, Keyword Research, Content Creation, Content Marketing, Performance Analysis, Web Analytics and SEO, Scalability, Strategic Partnership, Earned Media, AI Integrations, Legal Risk, Cross-Channel Marketing, Process Design
Mittel · Kurs · 1–4 Wochen

Kompetenzen, die Sie erwerben: Facebook, Meta Ads Manager, Social Media Management, Instagram, Social Media, Account Management, Social Media Marketing, User Accounts, Security Controls, User Provisioning, Marketing Analytics, Online Advertising, Marketing
Anfänger · angeleitetes Projekt · Weniger als 2 Stunden

Kompetenzen, die Sie erwerben: Content Scheduling, Calendar Management, Organizational Skills, Content Management, Workflow Management, Scheduling, Project Management Software, Process Optimization, Collaborative Software, Social Media Marketing
Anfänger · angeleitetes Projekt · Weniger als 2 Stunden