Les cours en marketing peuvent vous aider à comprendre comment toucher des audiences, définir des messages et analyser les performances de campagnes. Vous pouvez développer des compétences en stratégie, segmentation, contenu, optimisation et analyse. Beaucoup de cours utilisent des outils utilisés en contexte professionnel.

Real Madrid Graduate School Universidad Europea
Compétences que vous acquerrez: Media and Communications, Augmented and Virtual Reality (AR/VR), Revenue Management, Innovation, Brand Management, Content Strategy, Augmented Reality, New Product Development, Digital Transformation, Storytelling, Marketing Strategy and Techniques, Trend Analysis, Sustainability Reporting, People Analytics, Metadata Management, Game Theory, Digital Design, Artificial Intelligence, Open Source Technology, 3D Modeling
Débutant · Cours · 1 à 4 semaines

Banco Interamericano de Desarrollo
Compétences que vous acquerrez: Emerging Technologies, FinTech, Digital Transformation, Corporate Sustainability, Business Transformation, Business Technologies, Strategic Partnership, Corporate Strategy, Sustainable Business, Technology Strategies, Stakeholder Analysis, Innovation, Market Opportunities, Market Analysis
Débutant · Cours · 1 à 4 semaines

LearnQuest
Compétences que vous acquerrez: Sales Pipelines, Prospecting and Qualification, Sales Process, Persuasive Communication, Communication, Value Propositions, B2B Sales, Technical Sales, Overcoming Objections, Customer Relationship Management (CRM) Software, Sales, Sales Strategy, Product Knowledge, Sales Presentation, Market Analysis, Market Dynamics, Market Research, Customer Analysis
Débutant · Cours · 1 à 4 semaines

Compétences que vous acquerrez: Facebook, Online Advertising, Advertising Campaigns, Paid media, Digital Advertising, Advertising, Social Media Marketing, Social Media, Payment Processing
Débutant · Projet Guidé · Moins de 2 heures

Compétences que vous acquerrez: Video Production, Storyboarding, Videography, Storytelling, Video Editing, Media Production, Facebook, Content Creation
Débutant · Cours · 1 à 4 semaines

University of Virginia
Compétences que vous acquerrez: Business Strategy, Competitive Analysis, Strategic Thinking, Business Planning, Market Analysis, Business Analytics, Organizational Strategy, Strategic Decision-Making, Market Dynamics, Communication
Débutant · Cours · 1 à 4 semaines

Coursera
Compétences que vous acquerrez: TikTok, Drive Engagement, Social Media Management, Customer Engagement, Social Media Strategy, Social Media, Community Development, Content Strategy
Débutant · Cours · 1 à 4 semaines

HubSpot Academy
Compétences que vous acquerrez: HubSpot CRM, Data Visualization, Sales Management, Dashboard, Sales Process, Customer Relationship Management, Data-Driven Decision-Making, Sales, Customer Service, Business Reporting, Key Performance Indicators (KPIs), Customer Engagement, Goal Setting, Data Cleansing
Débutant · Cours · 1 à 4 semaines

Compétences que vous acquerrez: Infographics, Process Flow Diagrams, Business Process, Target Audience, Data Visualization, Content Creation, Timelines, Business Strategy
Débutant · Projet Guidé · Moins de 2 heures

LearnQuest
Compétences que vous acquerrez: Sales Pipelines, B2B Sales, Sales Presentation, Enterprise Sales, Sales Enablement, Sales, Sales Process, Sales Strategy, Consultative Selling, Cross Selling, Value Propositions, Rapport Building, Stakeholder Management, Customer Relationship Management, Data-Driven Decision-Making, Relationship Building, Communication Strategies, Personalized Service
Intermédiaire · Cours · 1 à 4 semaines

Compétences que vous acquerrez: HubSpot CRM, Customer Relationship Management (CRM) Software, Sales Process, Sales Pipelines, Customer Relationship Management, Closing (Sales), Sales Strategy, Organizational Skills, Sales Management, Relationship Management, Statistical Analysis
Débutant · Projet Guidé · Moins de 2 heures

Compétences que vous acquerrez: User Experience Design, Persona (User Experience), Design Research, User Research, User Centered Design, Usability, User Flows, Research, Qualitative Research, Design Software, Prioritization
Intermédiaire · Cours · 1 à 4 semaines