Les cours en marketing peuvent vous aider à comprendre comment toucher des audiences, définir des messages et analyser les performances de campagnes. Vous pouvez développer des compétences en stratégie, segmentation, contenu, optimisation et analyse. Beaucoup de cours utilisent des outils utilisés en contexte professionnel.

Skillshare
Compétences que vous acquerrez: Instagram, Canva (Software), Web Content Accessibility Guidelines, Content Creation, Visual Storytelling, Productivity, Creative Design, Video Production, Animations, Video Editing, Design, Customer Engagement, Collaboration
Mixte · Cours · 1 à 3 mois

Coursera
Compétences que vous acquerrez: Google Workspace, Editing, Vocabulary, Persuasive Communication
Débutant · Cours · 1 à 4 semaines

Coursera
Compétences que vous acquerrez: Dashboard, Dashboard Creation, Data-Driven Marketing, Data-Driven Decision-Making, Marketing Analytics, Marketing Effectiveness, Marketing Strategies, Marketing Planning, Campaign Management, Data Presentation, Strategic Marketing, Strategic Thinking, Performance Analysis, Business Strategies, Analysis
Débutant · Cours · 1 à 4 semaines

University of Colorado Boulder
Compétences que vous acquerrez: Advertising, Advertising Campaigns, Media Strategy, Online Advertising, Electronic Media, Marketing Communications, Content Creation, Video Production, Digital Advertising, Copywriting, Brand Marketing, Social Media Campaigns, Ideation, Video Editing, Social Media, Strategic Communication, Design, Business Communication, Design Thinking, Design Elements And Principles
Débutant · Cours · 1 à 3 mois

Coursera
Compétences que vous acquerrez: Surveys, Market Research, Survey Creation, Data Synthesis, Business Research, Data-Driven Decision-Making, Research Reports, Customer Insights, Research Methodologies, User Feedback, Consumer Behaviour, Data Literacy, Data Storytelling, Research Design, Data Presentation, Product Strategy, Product Improvement, Data Analysis, Data Collection, Data Visualization
Intermédiaire · Cours · 1 à 4 semaines

Compétences que vous acquerrez: Collaboration, Collaborative Software, Adobe InDesign, Design Reviews, Version Control, Style Guides, User Feedback, Design, Adobe Creative Cloud, Editing, Layout Design, Document Management, File Management, Branding
Intermédiaire · Cours · 1 à 4 semaines

Coursera
Compétences que vous acquerrez: Looker (Software), Customer Retention, Customer Analysis, Customer Insights, Marketing Analytics, Driving engagement, Data-Driven Marketing, Trend Analysis, Data Analysis, Analytics, Performance Metric, Consumer Behaviour, Business Metrics, Time Series Analysis and Forecasting, Forecasting, Business Strategies
Intermédiaire · Cours · 1 à 4 semaines

Compétences que vous acquerrez: AI Enablement, Business Marketing, Sales Prospecting, Business Strategy, Prospecting and Qualification, Sales Process, Key Performance Indicators (KPIs), Brainstorming, AI Integrations, Business Communication, Business Technologies, Human Resources Management and Planning, Workforce Planning, Team Building, Cost Reduction, Customer Support
Intermédiaire · Cours · 1 à 3 mois

Coursera
Compétences que vous acquerrez: Digital Marketing Tools, Marketing Automation, Scheduling, Management Reporting, Business Reporting, Performance Reporting, Automation, Stakeholder Communications, Scalability
Débutant · Cours · 1 à 4 semaines

Coursera
Compétences que vous acquerrez: Data-Driven Marketing, Campaign Management, Return On Investment, Data-Driven Decision-Making
Débutant · Cours · 1 à 4 semaines

Compétences que vous acquerrez: Canva (Software), Instagram, Marketing Materials, Marketing Design, Graphic Design, Social Media Campaigns, Social Media Content, Graphical Tools, Content Creation, Social Media Marketing, Graphic and Visual Design, Brand Awareness, Social Media, Personalized Campaigns, Social Impact, Digital Marketing
Débutant · Projet Guidé · Moins de 2 heures

Kennesaw State University
Compétences que vous acquerrez: Innovation, New Product Development, Product Development, Root Cause Analysis, Market Analysis, Consumer Behaviour, Case Studies, Value Propositions, Risk Analysis, Risk Mitigation, Overcoming Objections, Marketing Psychology
Mixte · Cours · 1 à 4 semaines