Les cours en marketing peuvent vous aider à comprendre comment toucher des audiences, définir des messages et analyser les performances de campagnes. Vous pouvez développer des compétences en stratégie, segmentation, contenu, optimisation et analyse. Beaucoup de cours utilisent des outils utilisés en contexte professionnel.

Coursera
Compétences que vous acquerrez: Market Share, Market Analysis, Data Visualization, Competitive Analysis, Data Presentation, Market Intelligence, Market Data, Market Research, Competitive Intelligence, Data Storytelling, Market Opportunities, Data-Driven Decision-Making, Strategic Thinking, Strategic Decision-Making, Risk Management Framework, Regulatory Compliance, Trend Analysis, Business Risk Management, Risk Analysis, Due Diligence
Débutant · Cours · 1 à 4 semaines

Coursera
Compétences que vous acquerrez: Email Marketing, Data-Driven Marketing, Strategic Thinking, Strategic Leadership, Strategic Marketing, Marketing Strategies, Marketing Planning, Campaign Management, Strategic Decision-Making, Business Strategy, Competitive Analysis, Key Performance Indicators (KPIs), Market Dynamics, Performance Measurement, Market Analysis
Débutant · Cours · 1 à 4 semaines

Compétences que vous acquerrez: AI powered creativity, Graphic and Visual Design, Graphic and Visual Design Software, Graphics Software, AI Integrations, Post-Production, Color Matching, Design Elements And Principles, Editing
Débutant · Cours · 1 à 4 semaines

Coursera
Compétences que vous acquerrez: Looker (Software), Customer Retention, Customer Analysis, Customer Insights, Marketing Analytics, Driving engagement, Data-Driven Marketing, Trend Analysis, Data Analysis, Analytics, Performance Metric, Consumer Behaviour, Business Metrics, Time Series Analysis and Forecasting, Forecasting, Business Strategies
Intermédiaire · Cours · 1 à 4 semaines

Coursera
Compétences que vous acquerrez: Data Cleansing, Data Quality, Data Validation, Marketing Analytics, Reconciliation, Variance Analysis, Data Manipulation, Google Analytics, Data Wrangling, Data Transformation, Marketing Channel, Data Integrity, Web Analytics, Data Preprocessing, Campaign Management, Cross-Channel Marketing, Analysis, Market Analysis, Spreadsheet Software, SQL
Débutant · Cours · 1 à 4 semaines

Compétences que vous acquerrez: AI Enablement, Business Marketing, Sales Prospecting, Business Strategy, Prospecting and Qualification, Sales Process, Key Performance Indicators (KPIs), Brainstorming, AI Integrations, Business Communication, Business Technologies, Human Resources Management and Planning, Workforce Planning, Team Building, Cost Reduction, Customer Support
Intermédiaire · Cours · 1 à 3 mois

Simplilearn
Compétences que vous acquerrez: Digital Analysis, Data-Driven Decision-Making, Web Analytics, Performance Metric, Performance Analysis, Operational Efficiency, Business Analytics, Operational Analysis, Analytics, Marketing Strategies, Data Analysis, Data Strategy, Business Analysis, Customer Insights
Débutant · Cours · 1 à 4 semaines

Coursera
Compétences que vous acquerrez: Data-Driven Marketing, Email Marketing, Data-Driven Decision-Making, Marketing Analytics, Content Optimization, Content Performance Analysis, Campaign Management, Campaign Planning, Email Automation, Test Tools, Analysis, Test Planning, Statistics, Test Data, Statistical Hypothesis Testing, Target Audience, Performance Metric
Débutant · Cours · 1 à 4 semaines

Compétences que vous acquerrez: Outbound Calls, Telemarketing, Customer Communications Management, Inbound Calls, Lead Generation, Direct Marketing, Call Center Experience, Regulatory Compliance, Compliance Training, Telecommunications, Compliance Management, Legal Risk, General Sales Practices, Informed Consent, Law, Regulation, and Compliance, Compliance Reporting, Regulatory Requirements, Record Keeping, Risk Analysis, Records Management
Débutant · Cours · 1 à 4 semaines

Coursera
Compétences que vous acquerrez: Email Marketing, Branding, Brand Management, Brand Marketing, Auditing, Brand Awareness, Marketing Design, Color Matching, Typography, Verification And Validation, Quality Assurance
Débutant · Cours · 1 à 4 semaines

Coursera
Compétences que vous acquerrez: Brand Awareness, Looker (Software), Data Storytelling, Brand Strategy, Data Integration, Brand Management, Trend Analysis, Data-Driven Marketing, Press Releases, Competitive Intelligence, Dashboard Creation, Promotional Strategies, Case Studies, Competitive Analysis, Performance Analysis, Marketing Strategies, Market Intelligence, Gap Analysis, Market Opportunities, Data-Driven Decision-Making
Intermédiaire · Cours · 1 à 4 semaines

Compétences que vous acquerrez: Adobe After Effects, Animations, Motion Graphics, Post-Production, Video Editing, Timelines, Content Creation, Typography, Scripting, Logo Design
Intermédiaire · Cours · 1 à 3 mois