Les cours en marketing peuvent vous aider à comprendre comment toucher des audiences, définir des messages et analyser les performances de campagnes. Vous pouvez développer des compétences en stratégie, segmentation, contenu, optimisation et analyse. Beaucoup de cours utilisent des outils utilisés en contexte professionnel.

Tecnológico de Monterrey
Compétences que vous acquerrez: Social Media Strategy, Social Media Marketing, Content Performance Analysis, Social Media Management, Social Media Campaigns, Social Media, Social Media Content, Performance Measurement, Goal Setting, Social Media Analytics, Active Listening, Digital Media Strategy, Marketing Strategies, Marketing, Drive Engagement, Key Performance Indicators (KPIs), Resource Management, Resource Allocation
Mixte · Cours · 1 à 3 mois

Real Madrid Graduate School Universidad Europea
Compétences que vous acquerrez: Driving engagement, Marketing Analytics, Business Transformation, Performance Analysis, AI Personalization, Data-Driven Decision-Making, Digital Transformation, Market Dynamics, Artificial Intelligence, Revenue Management, Business Modeling, AI literacy, Target Audience, AI Enablement, Demography, Consumer Behaviour, Emerging Technologies, Augmented and Virtual Reality (AR/VR), Innovation, Commercialization
Débutant · Cours · 1 à 4 semaines

University of Arizona
Compétences que vous acquerrez: Customer Service, Customer Retention, Customer Relationship Management, Loyalty Programs, Customer Relationship Building, Brand Loyalty, Customer Insights, User Feedback, Customer Engagement, Customer experience strategy (CX), Customer experience improvement, Customer Analysis, Strategic Thinking, User Research, Relationship Management, Consumer Behaviour, Business Strategy, Entrepreneurship, Active Listening
Débutant · Cours · 1 à 4 semaines
Ludwig-Maximilians-Universität München (LMU)
Compétences que vous acquerrez: Stratégie d'entreprise, Marketing stratégique, Développement de nouvelles activités, Marketing, Gestion des recettes, Analyse concurrentielle, Fusions et acquisitions, Comportement du consommateur, Conformité réglementaire, Stratégies de croissance, Stratégie produit, Dynamique du marché, Partenariat stratégique, Stratégie commerciale, Fidélisation de la clientèle, Part de marché
Mixte · Cours · 1 à 3 mois

University of Pennsylvania
Compétences que vous acquerrez: Marketing, Planification stratégique, Propriété intellectuelle, Marketing de la marque, Stratégie de marque, L'image de marque, Inscription, Emballage et étiquetage, Protection des actifs, Risque juridique, Gestion de la marque, Stratégie juridique
Mixte · Cours · 1 à 4 semaines

Compétences que vous acquerrez: Risk Modeling, Credit Risk, Portfolio Management, Portfolio Risk, Financial Regulation, Financial Modeling, Investment Management, Risk Management, Risk Analysis, Derivatives, Financial Market, Risk Management Framework, Finance, Investments, Financial Analysis, Risk Mitigation, Analysis, Analytics, Market Analysis, Application Frameworks
Mixte · Cours · 1 à 3 mois
University of Virginia
Compétences que vous acquerrez: Analyse de la clientèle, Connaissance du client, Études de cas, Gestion des recettes, Marketing mondial, Prise de décision, Étude de marché, Économie comportementale, Comportement du consommateur, Analyse, Psychologie du marketing
Débutant · Cours · 1 à 4 semaines

Compétences que vous acquerrez: Market Trend, Technical Analysis, Trend Analysis, Financial Trading, Performance Analysis, Market Analysis, Forecasting, Transaction Processing, Profit and Loss (P&L) Management
Mixte · Cours · 1 à 4 semaines

Compétences que vous acquerrez: Customer Data Management, Dashboard, Customer Relationship Management (CRM) Software, Dashboard Creation, Customer Relationship Management, Lead Generation, Excel Macros, Spreadsheet Software, Data Maintenance, Data Management, Automation, Data Entry, Microsoft Excel, Customer Relationship Building, Relationship Management, Business Process, Sales, Business, Productivity, Decision Making
Mixte · Cours · 1 à 4 semaines

Microsoft
Compétences que vous acquerrez: Customer Engagement, Customer Retention, Customer Relationship Building, Relationship Management, Customer Communications Management, Customer Service, Customer Relationship Management, Customer Analysis, Customer experience improvement, Driving engagement, Emotional Intelligence, Account Management, Customer Complaint Resolution, AI Personalization, Writing, Communication Planning, Communication, Business Metrics, System Implementation
Débutant · Cours · 1 à 3 mois
Starweaver
Compétences que vous acquerrez: Financial Statement Analysis, Financial Statements, Financial Analysis, Income Statement, Financial Reporting, Financial Accounting, International Financial Reporting Standards, Balance Sheet, Risk Management, Risk Management Framework, Accounting, Business Risk Management, Generally Accepted Accounting Principles (GAAP), General Accounting, Standard Accounting Practices, Financial Modeling, Business Valuation, Revenue Recognition, Analysis, Market Analysis
Intermédiaire · Cours · 1 à 4 semaines

Compétences que vous acquerrez: Excel Macros, Customer Data Management, Event-Driven Programming, Customer Relationship Management (CRM) Software, Dashboard Creation, Dashboard, Customer Relationship Management, Business Process Automation, Microsoft Excel, Automation, IT Automation, Workflow Management, Management Reporting, Relationship Management, Operations Management, Business Operations, Real Time Data, Business, Build Tools, Productivity
Débutant · Spécialisation · 3 à 6 mois