Les cours en marketing peuvent vous aider à comprendre comment toucher des audiences, définir des messages et analyser les performances de campagnes. Vous pouvez développer des compétences en stratégie, segmentation, contenu, optimisation et analyse. Beaucoup de cours utilisent des outils utilisés en contexte professionnel.

Compétences que vous acquerrez: Digital Advertising, Content Performance Analysis, Advertising Campaigns, Advertising, Social Media Marketing, Social Media Campaigns, Web Analytics, Campaign Management
Débutant · Projet Guidé · Moins de 2 heures

Compétences que vous acquerrez: Canva (Software), Style Guides, Video Production, Data Import/Export, Content Creation, Branding, Animations, Graphic and Visual Design Software, Graphic and Visual Design, Design Elements And Principles, Photography, Typography, Marketing
Débutant · Projet Guidé · Moins de 2 heures

Real Madrid Graduate School Universidad Europea
Compétences que vous acquerrez: Storytelling, Social Media, Social Media Marketing, Social Media Strategy, Media Relations, Content Strategy, Content Creation, Paid media, Advertising, Brand Management, Strategic Partnership, Strategic Communication, Video Production, Target Audience, Revenue Management, Negotiation, Target Market, Community Development, Crisis Management, Planning
Débutant · Cours · 1 à 4 semaines

Compétences que vous acquerrez: HubSpot CRM, Dashboard, Customer Relationship Management, Marketing Analytics, Marketing Automation, Marketing, Customer Data Management, Marketing Management, Business, Business Strategy
Débutant · Projet Guidé · Moins de 2 heures

Board Infinity
Compétences que vous acquerrez: Consulting, Management Consulting, Mergers & Acquisitions, Growth Strategies, Due Diligence, Strategic Thinking, Financial Analysis, Business Strategy, Competitive Analysis, Business Solutions, Case Studies, Business Analysis, Market Analysis, Product Strategy
Débutant · Cours · 1 à 4 semaines

Coursera
Compétences que vous acquerrez: Marketing Channel, Marketing Effectiveness, Sales Strategy, Sales Process, Facebook, Sales, Marketing, Lead Generation, Campaign Management, Marketing Analytics, Social Media Marketing, Web Analytics, Business Strategy, Analytics
Débutant · Projet Guidé · Moins de 2 heures

Coursera
Compétences que vous acquerrez: Microsoft Office, Document Management
Débutant · Projet Guidé · Moins de 2 heures

Compétences que vous acquerrez: Blockchain, Business Analysis, Market Opportunities, Competitive Analysis, Stakeholder Analysis, Market Analysis, Case Studies, Feasibility Studies, Project Implementation, Solution Design, Value Propositions, Innovation, Business Strategy, Market Research
Intermédiaire · Cours · 1 à 3 mois

Compétences que vous acquerrez: Competitive Analysis, Market Research, Consumer Behaviour, Market Analysis, Target Market, Market Opportunities, User Research, Product Strategy, Customer Insights, Data Analysis, Data Collection, Data-Driven Decision-Making, Business Strategy, Innovation, Critical Thinking
Débutant · Cours · 1 à 4 semaines

Compétences que vous acquerrez: Facebook, Content Performance Analysis, Drive Engagement, Social Media, Social Media Marketing, Target Audience, Instagram, Customer Insights, Advertising, Web Analytics, Social Work
Débutant · Projet Guidé · Moins de 2 heures

Compétences que vous acquerrez: Predictive Modeling, Predictive Analytics, Marketing Analytics, Statistical Machine Learning, Machine Learning, Data Science, Supervised Learning, Applied Machine Learning, Artificial Intelligence and Machine Learning (AI/ML), A/B Testing, Statistical Analysis
Avancées · Cours · 1 à 4 semaines

University of Maryland, College Park
Compétences que vous acquerrez: Innovation, New Product Development, Design Thinking, Product Development, Product Management, Business Modeling, Product Strategy, Customer experience strategy (CX), Product Marketing, Key Performance Indicators (KPIs), Value Propositions, Performance Measurement, Portfolio Management, Customer Insights, Business Metrics, Customer experience improvement, Business Strategy, Lean Methodologies
Débutant · Cours · 1 à 3 mois