Les cours en marketing peuvent vous aider à comprendre comment toucher des audiences, définir des messages et analyser les performances de campagnes. Vous pouvez développer des compétences en stratégie, segmentation, contenu, optimisation et analyse. Beaucoup de cours utilisent des outils utilisés en contexte professionnel.

Fundação Instituto de Administração
Compétences que vous acquerrez: Marketing Strategies, Strategic Marketing, Marketing, Customer experience strategy (CX), Customer Analysis, Consumer Behaviour, Content Marketing, Sales Pipelines, Journey Mapping, Digital Marketing, Digital Media Strategy, Marketing Psychology, Conversion Funnel Analysis, Content Strategy, Brand Strategy
Débutant · Cours · 1 à 4 semaines

Compétences que vous acquerrez: Marketing Analytics, Data-Driven Marketing, Marketing Effectiveness, Customer Acquisition Management, Conversion Funnel Analysis, Google Analytics, Data-Driven Decision-Making, Marketing Strategies, Web Analytics, Analytics, Customer Analysis, Marketing, Business Analytics, Data Analysis, Performance marketing, Key Performance Indicators (KPIs), Microsoft Excel, Business Analysis, E-Commerce, Data Visualization
Débutant · Cours · 1 à 4 semaines

Compétences que vous acquerrez: Email Marketing, Marketing Strategies, Data-Driven Marketing, Online Advertising, Social Media Campaigns, Social Media Marketing, Marketing Effectiveness, Marketing Channel, Strategic Marketing, Cross-Channel Marketing, Campaign Management, Digital Marketing, Marketing Analytics, Customer Engagement, Marketing, Advertising, Data-Driven Decision-Making, Customer experience improvement, Advertising Campaigns, Promotions and Campaigns
Mixte · Cours · 1 à 4 semaines

Compétences que vous acquerrez: Performance Analysis, Marketing Planning, Marketing Strategies, Strategic Marketing, Global Marketing, Performance Improvement, Product Marketing, Market Analysis, Product Strategy, Case Studies, Marketing, Competitive Analysis, Brand Marketing, Strategic Planning, Business Strategy, Market Opportunities, Logistics
★ 5 (12) · Mixte · Cours · 1 à 4 semaines

Real Madrid Graduate School Universidad Europea
Compétences que vous acquerrez: Brand Management, Customer Engagement, Event Planning, Marketing, Strategic Communication, Storytelling, Marketing Strategy and Techniques, E-Commerce, Sustainability Reporting, Global Marketing, Customer experience improvement, Augmented and Virtual Reality (AR/VR), Contract Management, Digital Marketing, Corporate Strategy, Virtual Teams, Influencing, Blockchain, Game Theory, Cross Platform Development
Débutant · Cours · 1 à 4 semaines

Compétences que vous acquerrez: Facebook, Web Presence, Social Media Marketing, Social Media, Social Media Management, Customer Inquiries, Social Media Content, Customer Service, Customer experience improvement, Marketing Automation, Marketing, Marketing Communications, Content Development and Management, User Accounts, Administration, Business Administration
★ 4.9 (10) · Débutant · Projet Guidé · Moins de 2 heures

Compétences que vous acquerrez: Marketing Analytics, Time Series Analysis and Forecasting, Data-Driven Marketing, Key Performance Indicators (KPIs), Marketing Strategies, Marketing Effectiveness, Marketing Automation, AI Personalization, Strategic Marketing, Advanced Analytics, Marketing, Forecasting, Customer Analysis, Data Preprocessing, Trend Analysis, Digital Marketing, Performance Measurement, Data-Driven Decision-Making, Generative AI, Data Science
Intermédiaire · Cours · 1 à 4 semaines

Compétences que vous acquerrez: Création de contenu, Intelligence artificielle, Production et technologie photo/vidéo, Montage vidéo, Marketing de contenu, Marketing, Multimédia, Matériel de marketing, Édition, Conception marketing, Récit de l'histoire, Production vidéo, L'image de marque, IA générative
Intermédiaire · Projet Guidé · Moins de 2 heures

Compétences que vous acquerrez: Business Intelligence, Business Intelligence Software, Marketing Analytics, Pivot Tables And Charts, Dashboard Creation, Dashboard, Data Visualization, Data-Driven Marketing, Power BI, Data Presentation, Google Analytics, Data Visualization Software, Microsoft Excel, Marketing, Data Collection, Data Analysis, Market Analysis, Market Intelligence, Market Research, Data Management
Débutant · Cours · 1 à 3 mois

Universidades Anáhuac
Compétences que vous acquerrez: Regression Analysis, Statistical Visualization, Data-Driven Marketing, Data Visualization, Marketing Analytics, Statistical Software, Data Mining, Data-Driven Decision-Making, Exploratory Data Analysis, Business Intelligence, Statistical Methods, Market Intelligence, Correlation Analysis, Target Market, Customer Analysis, SPSS, Data Analysis, Statistical Analysis, Marketing, Market Research
Débutant · Cours · 1 à 3 mois

Compétences que vous acquerrez: Customer experience improvement, Customer experience strategy (CX), Integrated Marketing Communications, Service Design, Customer Service, Service Management, Service Improvement, Strategic Marketing, Marketing Communications, Employee Training, Operational Excellence, Marketing Channel, Marketing, Product Strategy, Quality Management, Staff Management, Promotional Strategies, Quality Assessment, Branding, Cross-Channel Marketing
Mixte · Cours · 1 à 3 mois

University of Maryland, College Park
Compétences que vous acquerrez: Contract Review, Intellectual Property, Marketing, Web Presence, Social Media Content, Branding, Marketing Communications, Brand Management, Brand Marketing, Advertising, Commercialization, Marketing Strategies, Legal Risk, Market Opportunities, Higher Education
Débutant · Cours · 1 à 4 semaines