Les cours en marketing peuvent vous aider à comprendre comment toucher des audiences, définir des messages et analyser les performances de campagnes. Vous pouvez développer des compétences en stratégie, segmentation, contenu, optimisation et analyse. Beaucoup de cours utilisent des outils utilisés en contexte professionnel.

Compétences que vous acquerrez: Content Scheduling, Facebook, Social Media Management, Scheduling, Social Media Content, Social Media, Content Creation, Content Management Systems, Live Streaming, Digital Marketing Tools, Shared Media, Video Production
Intermédiaire · Projet Guidé · Moins de 2 heures
University of Illinois Urbana-Champaign
Compétences que vous acquerrez: Digital Media Strategy, Customer Relationship Management (CRM) Software, Customer Relationship Management, Digital Marketing Campaigns, Digital Marketing, Online Advertising, Email Marketing, Campaign Planning, Marketing Strategies, Marketing Planning, Social Media, Social Media Strategy, Social Media Campaigns, Keyword Research, Digital Brand Strategy, Social Media Marketing, Social Media Management, Marketing Channel, Strategic Marketing, Marketing
Mixte · Cours · 1 à 4 semaines

University of Colorado Boulder
Compétences que vous acquerrez: Dashboard, Dashboard Creation, Tableau Software, Interactive Data Visualization, Data Storytelling, Data Presentation, Data Visualization Software, Statistical Visualization, Histogram, Scatter Plots, Business Analytics, Marketing Analytics
Intermédiaire · Cours · 1 à 4 semaines

Automatic Data Processing, Inc. (ADP)
Compétences que vous acquerrez: Talent Pipelining, Talent Recruitment, Talent Sourcing, Recruitment, Talent Acquisition, Recruitment Strategies, Talent Management, Strategic Sourcing, Prospecting and Qualification, Professional Networking, Interviewing Skills, Presentations, Market Research
Débutant · Cours · 1 à 4 semaines

Universidad de Palermo
Compétences que vous acquerrez: Business Strategies, Business Strategy, Digital Analysis, Business Planning, Technology Strategies, Strategic Planning, Digital Transformation, Innovation, Organizational Strategy, Business Transformation, Business Modeling, Emerging Technologies, Business Analysis Tools, Customer Relationship Management
Intermédiaire · Cours · 1 à 4 semaines

Compétences que vous acquerrez: HubSpot CRM, Customer Relationship Management (CRM) Software, Revenue Forecasting, Customer Relationship Management, Sales Development, Sales Management, Revenue Management, Sales Strategy, Customer Communications Management, Conversion Funnel Analysis
Débutant · Projet Guidé · Moins de 2 heures

SkillsBooster Academy
Compétences que vous acquerrez: Prompt Engineering, Prompt Patterns, LLM Application, Generative AI Agents, Make.com, Agentic Workflows, AI Workflows, AI Integrations, Tool Calling, Generative AI, Agentic systems, AI Personalization, Artificial Intelligence and Machine Learning (AI/ML), Business Process Automation, Artificial Intelligence, Automation, Creativity, Machine Learning, Content Management, Digital Marketing
Débutant · Cours · 1 à 3 mois

Real Madrid Graduate School Universidad Europea
Compétences que vous acquerrez: Storytelling, Social Media Marketing, Social Media, Content Strategy, Content Creation, Social Media Strategy, Media Relations, Strategic Partnership, Brand Management, Paid media, Advertising, Revenue Management, Strategic Communication, Video Production, Community Development, Target Audience, Target Market, Negotiation, Crisis Management, Planning
Débutant · Cours · 1 à 4 semaines

Compétences que vous acquerrez: Intelligence artificielle, Processus de vente, Automatisation des courriels, Marketing par courrier électronique, Automatisation du marketing, Prospection commerciale, Logiciel de gestion de la relation client (CRM), LinkedIn, Génération de leads, Pipelines de vente, Ventes B2B, Prospection et qualification, Campagnes personnalisées, Analyse des performances, Anthropic Claude, Personnalisation de l'IA, Gestion des campagnes, HubSpot CRM
Intermédiaire · Projet Guidé · Moins de 2 heures

Salesforce
Compétences que vous acquerrez: Sales Pipelines, Sales Process, Customer Relationship Management, Salesforce, Customer Success Management, Sales Development, Customer Relationship Management (CRM) Software, Sales Support, Sales Operations, Sales Management, Campaign Management, Lead Generation, Data Visualization, Closing (Sales), Sales Enablement, Service Management, Order Management, Prospecting and Qualification, Product Knowledge, Sales
Débutant · Certificat Professionnel · 3 à 6 mois

LearnKartS
Compétences que vous acquerrez: Salesforce, Salesforce Development, User Provisioning, Identity and Access Management, Application Deployment, Security Management, Data Management, Customer Relationship Management (CRM) Software, Workflow Management, Internal Communications, Training and Development, Customer Service
Intermédiaire · Cours · 1 à 4 semaines

Compétences que vous acquerrez: Content Scheduling, Calendar Management, Content Development and Management, Project Management Software, Content Creation, Workflow Management, Organizational Skills, Collaborative Software, Project Management, User Accounts, Marketing
Intermédiaire · Projet Guidé · Moins de 2 heures