Les cours en marketing peuvent vous aider à comprendre comment toucher des audiences, définir des messages et analyser les performances de campagnes. Vous pouvez développer des compétences en stratégie, segmentation, contenu, optimisation et analyse. Beaucoup de cours utilisent des outils utilisés en contexte professionnel.

Coursera
Compétences que vous acquerrez: Business Research, General Data Protection Regulation (GDPR), Data Ethics, Strategic Decision-Making, Market Research, Business Ethics, Case Studies, Research Design, Research, Research Methodologies, Compliance Management, Law, Regulation, and Compliance, Information Privacy, Data Collection, Informed Consent, Ethical Standards And Conduct, Project Design, Data Capture, Data Analysis
Débutant · Cours · 1 à 4 semaines

Real Madrid Graduate School Universidad Europea
Compétences que vous acquerrez: Customer experience improvement, Self Service Technologies, Driving engagement, Customer Relationship Management (CRM) Software, Personalized Service, Customer Relationship Management, Customer Insights, Augmented Reality, Data-Driven Marketing, Loyalty Programs, AI Personalization, MarTech, Augmented and Virtual Reality (AR/VR), Hospitality, Storytelling
Débutant · Cours · 1 à 4 semaines

Compétences que vous acquerrez: Agentic Workflows, AI Personalization, Agentic systems, Sales Training, Competitive Intelligence, Sales Management, Generative AI Agents, Sales Strategy, Sales, Personalized Campaigns, Customer Analysis, Customer Relationship Management (CRM) Software, Sales Process, Customer Relationship Management, Real Time Data, Proposal Writing, Automation, Customer Insights, Proposal Development
Intermédiaire · Cours · 1 à 4 semaines

Compétences que vous acquerrez: Financial Market, Risk Mitigation, Cash Management, Financial Systems, Market Liquidity, Risk Management, Securities (Finance), Cash Flows, International Finance, Banking, Investment Banking, Financial Policy, Bidding, Market Analysis
Débutant · Cours · 1 à 4 semaines

Compétences que vous acquerrez: Instagram, Drive Engagement, Driving engagement, Social Media Management, Customer Engagement, Social Media, Social Media Content, Social Media Strategy, Community Development
Débutant · Cours · 1 à 4 semaines

Compétences que vous acquerrez: Economics, Market Dynamics, Business Economics, Supply And Demand, Consumer Behaviour, Tax, Market Analysis, Economics, Policy, and Social Studies, Cost Benefit Analysis, Cost Accounting, Competitive Analysis, Revenue Management, Production Process, Production Management, Branding, Resource Allocation
Mixte · Cours · 1 à 3 mois

Compétences que vous acquerrez: Negotiation, Value Propositions, Communication, Strategic Communication, Proposal Development, Compensation Management, Professionalism, Overcoming Objections, Compensation and Benefits, Compensation Analysis, Marketing Psychology, Job Evaluation, Influencing, Assertiveness, Overcoming Obstacles, Professional Networking, Benchmarking, Personal Development
Mixte · Cours · 1 à 4 semaines

University of California, Santa Barbara
Compétences que vous acquerrez: Generally Accepted Auditing Standards, Financial Auditing, Auditing, Certified Public Accountant, Ethical Standards And Conduct, Governmental Accounting, Internal Auditing, Standard Accounting Practices, External Auditing, Economics, Public Accounting, Business Economics, Non-Profit Accounting, Market Dynamics, Supply And Demand, Economics, Policy, and Social Studies, Market Analysis, Financial Reporting, Competitive Analysis
Débutant · Cours · 1 à 4 semaines

Compétences que vous acquerrez: Supplier Management, Vendor Management, Supplier Performance Management, Supplier Relationship Management, Supplier Risk Management, Strategic Sourcing, Procurement, Compliance Management, Data Integrity, Workflow Management, Regulatory Compliance, Data Quality, Strategic Partnership, Market Analysis
Débutant · Cours · 1 à 4 semaines

Coursera
Compétences que vous acquerrez: Financial Forecasting, Revenue Forecasting, Power BI, Model Evaluation, Marketing Budgets, Predictive Modeling, Forecasting, Budget Management, Data-Driven Decision-Making, Case Studies, Interactive Data Visualization, Verification And Validation, Variance Analysis, Business Modeling, Business Intelligence
Intermédiaire · Cours · 1 à 4 semaines

Creo Incubator
Compétences que vous acquerrez: Entrepreneurial Finance, Business Strategy, Entrepreneurship, Financial Forecasting, Business Valuation, Fundraising, Mergers & Acquisitions, Financial Acumen, Finance, Presentations, Investments, Value Propositions, Market Analysis
Avancées · Cours · 1 à 4 semaines

Coursera
Compétences que vous acquerrez: Sales Process, B2B Sales, Sales Pipelines, Customer Relationship Management (CRM) Software, Lead Generation, Sales Management, Sales Strategy, HubSpot CRM, Customer Relationship Management, Data Quality, Data-Driven Decision-Making, Data Integrity, Data Maintenance, Data Entry, Forecasting, Decision Making
Intermédiaire · Cours · 1 à 4 semaines