Les cours en marketing peuvent vous aider à comprendre comment toucher des audiences, définir des messages et analyser les performances de campagnes. Vous pouvez développer des compétences en stratégie, segmentation, contenu, optimisation et analyse. Beaucoup de cours utilisent des outils utilisés en contexte professionnel.

Compétences que vous acquerrez: Closing (Sales), Overcoming Objections, Consultative Selling, Consultative Approaches, Sales, Solution Selling, Selling Techniques, Sales Presentations, General Sales Practices, Sales Strategy, Sales Process, Communication, Presentations, Regional Sales, Sales Prospecting, Negotiation, Prospecting and Qualification, Driving engagement, Customer Engagement, Customer Relationship Management (CRM) Software
Débutant · Cours · 1 à 4 semaines

Compétences que vous acquerrez: Banking Services, Bank Regulations, Banking, Payment Systems, Financial Inclusion, Customer Relationship Management, Payment Processing, Financial Regulation, Financial Services, Regulatory Requirements, International Finance, Customer experience improvement, Regulatory Compliance, Merchant Services, Investments, Investment Management, Customer Relationship Building, Technology Strategies
Mixte · Cours · 1 à 4 semaines

Compétences que vous acquerrez: Exploration de texte, Gestion des campagnes, Ingénierie rapide, Gestion du contenu, L'image de marque, Optimisation du contenu, Agents génératifs d'IA, Tests A/B, Contenu Web, IA générative
Débutant · Cours · 1 à 4 semaines

Compétences que vous acquerrez: Photography, Design, Design Elements And Principles, Visual Design, Graphic and Visual Design, Computer Graphic Techniques, Content Creation, Visual Storytelling, Photo/Video Production and Technology
Débutant · Cours · 1 à 4 semaines

Creo Incubator
Compétences que vous acquerrez: Performance Measurement, Business Development, Growth Strategies, Key Performance Indicators (KPIs), Entrepreneurship, Business Metrics, Performance Metric, New Business Development, Customer experience improvement, Customer Acquisition Management, Go To Market Strategy, Conversion Funnel Analysis, Earned Media, Customer Insights, Journey Mapping, Scalability, Product Management, Marketing Planning, Strategic Planning, Goal Setting
Débutant · Cours · 1 à 4 semaines

Compétences que vous acquerrez: Email Marketing, Marketing Analytics, Customer Engagement, Content Performance Analysis, Direct Marketing, Analysis, Customer Communications Management, User Accounts, Account Management
Débutant · Projet Guidé · Moins de 2 heures

Universitat Politècnica de València
Compétences que vous acquerrez: Social Media Management, Security Software, Information Privacy, Cyber Attacks, Cybersecurity, Information Technology, Malware Protection, Content Creation, Digital Advertising, Online Advertising, Social Media Content, Social Media, Digital Marketing, Personally Identifiable Information, Security Awareness, Digital Content, Email Security, Social Media Marketing, E-Commerce, Web Presence
Débutant · Cours · 1 à 4 semaines

IESE Business School
Compétences que vous acquerrez: Entrepreneurship, Business Valuation, Entrepreneurial Finance, Fundraising, Innovation, Presentations, Financial Management, Oral Expression, Competitive Analysis, Business Strategy, Financial Analysis, Strategic Partnership, Investments, Market Analysis, Strategic Thinking, Negotiation, Business Metrics, Market Trend
Débutant · Cours · 1 à 3 mois

Compétences que vous acquerrez: Brand Strategy, Branding, Brand Management, Brand Marketing, Brand Loyalty, Brand Awareness, Customer Retention, Internal Communications, Customer Engagement, Customer Insights, Marketing Strategies, Customer Analysis, Diversity Marketing, Value Propositions, Marketing Communications, Consumer Behaviour, Innovation
Mixte · Cours · 1 à 4 semaines

Compétences que vous acquerrez: Content Scheduling, Facebook, Content Development and Management, Content Strategy, Social Media Content, Content Creation, Social Media Management, Drive Engagement, Driving engagement, Content Management, Calendar Management, Social Media, Digital Marketing Tools, Productivity Software, Google Workspace, Content Performance Analysis, Workflow Management, Customer Engagement, Live Streaming
Débutant · Cours · 1 à 4 semaines

Compétences que vous acquerrez: Meta Ads Manager, Facebook, Marketing Budgets, Budget Management, Online Advertising, Advertising Campaigns, Advertising, Paid media, Social Media Management, Social Media Campaigns, Social Media, Social Media Analytics, Content Performance Analysis, Customer Insights, Business Strategy, User Research, Business Analysis
Intermédiaire · Projet Guidé · Moins de 2 heures

Compétences que vous acquerrez: Branding, Brand Awareness, Brand Management, Brand Strategy, Brand Loyalty, Marketing Effectiveness, Case Studies, Performance Measurement, Strategic Marketing, Marketing Psychology, Customer Insights, Business Metrics, Qualitative Research, Customer Analysis, Consumer Behaviour, Performance Metric, Market Research, Statistical Analysis
Mixte · Cours · 1 à 4 semaines