Les cours en marketing peuvent vous aider à comprendre comment toucher des audiences, définir des messages et analyser les performances de campagnes. Vous pouvez développer des compétences en stratégie, segmentation, contenu, optimisation et analyse. Beaucoup de cours utilisent des outils utilisés en contexte professionnel.

Coursera
Compétences que vous acquerrez: Sales Presentation, B2B Sales, Sales Presentations, Selling Techniques, General Sales Practices, Sales, Value Propositions, Peer Review, Key Performance Indicators (KPIs), Presentations, Return On Investment, Decision Making, Business Priorities, Marketing, Microsoft PowerPoint, Marketing Communications, Business
Intermédiaire · Cours · 1 à 4 semaines

Kennesaw State University
Compétences que vous acquerrez: Global Marketing, Branding, Brand Strategy, Brand Marketing, Brand Management, Brand Awareness, Diversity Marketing, Marketing, Growth Strategies, Benchmarking
Débutant · Cours · 1 à 4 semaines

Compétences que vous acquerrez: Pinterest, Advertising Campaigns, Advertising, Online Advertising, Paid media, Digital Advertising, Marketing, Social Media, Budget Management, User Accounts
Débutant · Projet Guidé · Moins de 2 heures

Simplilearn
Compétences que vous acquerrez: Branding, Brand Marketing, Brand Strategy, Brand Management, Target Audience, Brand Awareness, Logo Design, Global Marketing, Digital Brand Strategy, Digital Transformation, Marketing, Marketing Design, Marketing Effectiveness, Digital Analysis
Débutant · Cours · 1 à 4 semaines

Compétences que vous acquerrez: Market Research, Business Research, Research Reports, Market Analysis, Business Requirements, Market Share, Marketing, Business Analysis, Project Scoping, Requirements Elicitation, Project Documentation, Business Priorities, Stakeholder Engagement, Market Trend, Data Capture, Record Keeping
Débutant · Cours · 1 à 4 semaines

Compétences que vous acquerrez: Content Scheduling, Hootsuite, Social Media Management, Social Media Content, TikTok, Scheduling, Social Media, Social Media Marketing, Billing, Systems Integration, Business Software, Marketing, Business Strategy
Débutant · Projet Guidé · Moins de 2 heures

Kennesaw State University
Compétences que vous acquerrez: Target Market, Strategic Marketing, Target Audience, Marketing, Market Opportunities, Product Marketing, Marketing Strategy and Techniques, Product Strategy, Market Research, Growth Strategies, Market Analysis, Customer Analysis, Marketing Psychology, Value Propositions, Revenue Management, Promotional Strategies, Competitive Analysis, Consumer Behaviour, Product Promotion
Débutant · Cours · 1 à 4 semaines

Coursera
Compétences que vous acquerrez: Marketing Channel, Facebook, Sales, Marketing, Conversion Funnel Analysis, Social Media Marketing, Social Media Analytics, Web Analytics, Business Strategy, Analytics
Débutant · Projet Guidé · Moins de 2 heures

Compétences que vous acquerrez: Social Media, Social Media Content, Social Media Marketing, Social Media Management, Product Promotion, Marketing, Product Marketing, Content Scheduling, Branding, Business
Débutant · Projet Guidé · Moins de 2 heures

Compétences que vous acquerrez: Meta Ads Manager, Facebook, Advertising Campaigns, Brand Awareness, Campaign Management, Lead Generation, Online Advertising, Social Media Campaigns, Campaign Planning, Paid media, Advertising, Marketing, Driving engagement, Target Audience
Intermédiaire · Projet Guidé · Moins de 2 heures
Compétences que vous acquerrez: Closing (Sales), Selling Techniques, Entrepreneurship, Lifelong Learning, Ideation, Willingness To Learn, Professional Networking, Adaptability, Accounting Systems, Overcoming Objections, New Product Development, Sales, New Business Development, Relationship Building, Brand Strategy, Business Development, Business Planning, Customer Acquisition Management, Business Management, Marketing
Débutant · Cours · 1 à 3 mois

Compétences que vous acquerrez: Microsoft PowerPoint, Presentations, Multimedia, Photo Editing, Productivity Software, Editing, Social Media, Marketing, Digital Marketing
Débutant · Projet Guidé · Moins de 2 heures