Les cours en marketing peuvent vous aider à comprendre comment toucher des audiences, définir des messages et analyser les performances de campagnes. Vous pouvez développer des compétences en stratégie, segmentation, contenu, optimisation et analyse. Beaucoup de cours utilisent des outils utilisés en contexte professionnel.

IE Business School
Compétences que vous acquerrez: Marketing Planning, Customer Engagement, Strategic Marketing, Marketing Management, Marketing Effectiveness, Marketing Strategies, Marketing Operations, Marketing, Marketing Strategy and Techniques, Market Research, Business Planning, Market Analysis, Market Dynamics, Customer Retention, Brand Management, Key Performance Indicators (KPIs), Performance Metric, Performance Measurement, Branding, Goal Setting
Débutant · Cours · 1 à 4 semaines

University of Arizona
Compétences que vous acquerrez: User Experience Design, Experience Design, Data-Driven Marketing, Content Marketing, Digital Brand Strategy, Digital Marketing, Marketing Analytics, Marketing Channel, Strategic Marketing, Content Strategy, Digital Content, Marketing Planning, Digital Analysis, Customer Analysis, Storytelling, Social Media Strategy, Search Engine Marketing
Intermédiaire · Cours · 1 à 3 mois
University of Illinois Urbana-Champaign
Compétences que vous acquerrez: Planification de la communication, Campagnes publicitaires, Planification du marketing, Planification des produits, Gestion du cycle de vie des produits, Opportunités de marché, Comportement du consommateur, Stratégie produit, Stratégies de marketing, Communication marketing intégrée, Gestion du marketing, Marketing stratégique, Assortiment de produits, Marketing, Doublure du produit, Canal de commercialisation, Rédaction, Stratégies promotionnelles, Publicité, Plan de communication, Communication marketing
Préparer un diplôme
Débutant · Cours · 1 à 4 semaines

Digital Marketing Institute
Compétences que vous acquerrez: Analyse des médias sociaux, Analyse de la performance du contenu, Campagnes publicitaires, Marketing des médias sociaux, Facebook, Mesure de la performance, Analyse des performances, Notoriété de la marque, Marché cible, Meta Ads Manager, Publicité numérique, Campagnes sur les médias sociaux, Gestion des médias sociaux, Instagram, Publicité, Stratégie en matière de médias sociaux, Public cible, Publicité en ligne
Débutant · Cours · 1 à 4 semaines

Compétences que vous acquerrez: Marketing Effectiveness, Global Marketing, New Product Development, Market Opportunities, Marketing, Product Development, Brand Marketing, Product Marketing, Brand Management, Market Analysis, Competitive Analysis, Strategic Marketing, Marketing Planning, Marketing Analytics, Communication Planning, Diversity Marketing, Marketing Communications, Branding, Consumer Behaviour, Marketing Strategy and Techniques
Débutant · Cours · 1 à 3 mois

IE Business School
Compétences que vous acquerrez: Market Opportunities, Market Analysis, Market Research, Competitive Analysis, Marketing Management, Market Intelligence, Strategic Decision-Making, Customer Analysis, Marketing Strategies, Marketing, Marketing Planning, Strategic Thinking, Strategic Marketing, Business Strategy, Analysis, Marketing Strategy and Techniques, Growth Strategies
Débutant · Cours · 1 à 4 semaines

Compétences que vous acquerrez: Target Audience, Target Market, Data-Driven Marketing, Marketing, Value Propositions, Global Marketing, Search Engine Optimization, Diversity Marketing, Brand Strategy, Marketing Planning, Marketing Strategies, Branding, Marketing Analytics, Brand Awareness, Data-Driven Decision-Making, Content Optimization, Customer Analysis, Market Research, Cultural Diversity, Consumer Behaviour
Débutant · Cours · 1 à 4 semaines

Alfaisal University | KLD
Compétences que vous acquerrez: Marketing Planning, Strategic Marketing, Business Planning, Marketing Strategies, Marketing Effectiveness, Marketing, Marketing Management, Business Marketing
Débutant · Cours · 1 à 4 semaines

University of North Texas
Compétences que vous acquerrez: Consumer Behaviour, Marketing Planning, Strategic Marketing, Marketing Strategies, Marketing, Marketing Management, Marketing Strategy and Techniques, Market Research, Customer Analysis, Market Analysis, Market Opportunities, Business Strategy, Global Marketing, Business, Target Market, Competitive Analysis, Decision Making
Débutant · Cours · 1 à 4 semaines
University of Illinois Urbana-Champaign
Compétences que vous acquerrez: Digital Transformation, Digital Marketing, Marketing, Digital Brand Strategy, Digital Marketing Tools, Marketing Strategy and Techniques, Marketing Strategies, Product Marketing, Consumer Behaviour, Customer Engagement, Promotional Strategies, E-Commerce, Product Development, Content Creation, Branding, Innovation
Débutant · Cours · 1 à 4 semaines

Compétences que vous acquerrez: Content Marketing, Blogs, Brand Marketing, Driving engagement, Content Creation, Content Strategy, Digital Content, Digital Media Strategy, Content Development and Management, Marketing Strategies, Marketing Strategy and Techniques, Target Audience, Content Management, Customer Engagement, Drive Engagement, Brand Awareness, Target Market, Media and Communications
Mixte · Cours · 1 à 4 semaines

IE Business School
Compétences que vous acquerrez: Product Lifecycle Management, Product Development, Content Marketing, Product Management, Content Management, Product Strategy, New Product Development, Branding, Product Marketing, Brand Strategy, Brand Management, Commercialization, Marketing Channel, Strategic Marketing, Revenue Management, Marketing
Débutant · Cours · 1 à 4 semaines