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Apprenez de nouveaux concepts auprès d'experts du secteur
Acquérez une compréhension de base d'un sujet ou d'un outil
Développez des compétences professionnelles avec des projets pratiques
Obtenez un certificat professionnel partageable
Il y a 5 modules dans ce cours
In this fourth and final course of the specialization, you will synthesize your learning into a project deliverable called a Blockchain Opportunity Analysis. The goals of this course are twofold: One, it’s for you to identify a specific need or problem in Global Commerce that can potentially be solved using blockchain technology. Two, it’s for you to investigate possible solutions to this problem, including how these solutions might be executed. You will accomplish different project milestones each week, and will be introduced to several tools that entrepreneurs use to organize their findings. Throughout this process, you will hear from real-world practitioners who have hands-on experience in the blockchain ecosystem. Additionally, by participating in this course you will gain access to our Blockchain Case Commons—a crowdsourced collection of blockchain applications and use-cases spanning multiple industries. As an outcome of this course, you’ll walk away with a consolidated, peer-reviewed Blockchain Opportunity Analysis, which you can use to pitch your idea to your organization or even to potential investors.
Almost every industry can expect to experience a major business model disruption as blockchain technologies take hold. In this module, you will explore current applications of blockchain in global commerce, and will choose one industry on which to focus your final course project. You will research examples of applications or use-cases of blockchain technology within your chosen industry, and will contribute to our Blockchain Case Commons, which will serve as a shared, continuously-evolving resource for all course participants. As well, you will perform some preliminary market research in order to identify a specific market segment within your chosen industry that shows promise for blockchain technologies.
Inclus
6 vidéos5 lectures1 devoir1 évaluation par les pairs1 sujet de discussion2 plugins
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6 vidéos•Total 25 minutes
Course Introduction•7 minutes
Instructor Introduction•8 minutes
Blockchain Transformations for Every Industry•2 minutes
Practitioner Perspective: Rob Carter, Executive VP and CIO, FedEx•2 minutes
How to Use the Blockchain Case Commons•5 minutes
Practitioner Perspective: Mihai Alisie, Co-founder of Ethereum, CEO at AKASHA•2 minutes
5 lectures•Total 110 minutes
Industry Transformations•10 minutes
Introduction to the Blockchain Case Commons•10 minutes
Exploratory Market Research•30 minutes
Conducting Preliminary Market Research•30 minutes
How to Perform a Competitive Analysis•30 minutes
1 devoir•Total 5 minutes
Reflection: Exploratory Market Research•5 minutes
1 évaluation par les pairs•Total 60 minutes
Industry Analysis•60 minutes
1 sujet de discussion•Total 10 minutes
Introduction•10 minutes
2 plugins•Total 30 minutes
Blockchain Case Commons•15 minutes
Blockchain Case Commons•15 minutes
Opportunity Identification
Module 2•3 heures à terminer
Détails du module
When identifying opportunities for blockchain technology within your chosen market, it is important to understand the kinds of problems that it can and cannot solve—at least in its current state. In this module, you will learn to distinguish between problems that are and are not well-suited to blockchain-based solutions. After considering various opportunities for blockchain technology within your chosen market segment, you will learn how to use a decision matrix to select the most promising idea to pursue for your final project. By the end of this week, you will clarify the purpose and objectives of your project, you will identify your target customers/audience, and you will prepare a statement of need and statement of benefit for your proposal.
Inclus
9 vidéos6 lectures1 évaluation par les pairs1 sujet de discussion1 plugin
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9 vidéos•Total 22 minutes
Module Overview: Problems that Blockchain Can and Cannot Solve•8 minutes
Rob Carter, Executive VP and CIO, FedEx•2 minutes
Ana Trbovich, Co-founder and COO at Grid Singularity•1 minute
Will Harborne, Director of Operations at Ethfinex•2 minutes
Oleg Fomenko, Co-founder of Sweatcoin•2 minutes
Yaniv Neu-Ner, Founder at Counter•2 minutes
Siddharth Singhal, APAC Business Development & Strategic Relations at R3•2 minutes
Problems That Blockchain Can and Cannot Solve•20 minutes
How To Write a Good Problem Statement•10 minutes
Blockchain Opportunity Brainstorm•30 minutes
Problem Solving With Blockchain•15 minutes
Decision Matrix•10 minutes
Statement of Benefit•10 minutes
1 évaluation par les pairs•Total 60 minutes
Opportunity Identification•60 minutes
1 sujet de discussion•Total 10 minutes
Problems in Your Market Segment•10 minutes
1 plugin•Total 15 minutes
Blockchain Case Commons•15 minutes
Positioning
Module 3•2 heures à terminer
Détails du module
In the last module, you identified a promising idea or opportunity for blockchain within your chosen market segment. This week, you will work on positioning your idea—carving out a niche or identity for your product/service within the minds of your target customers. By the end of this week, you will explain how your idea will bring new or added value to your customers, and how your idea will affect the positioning for your organization.
Inclus
2 vidéos2 lectures1 évaluation par les pairs1 plugin
Afficher les informations sur le contenu du module
Strategic Positioning of Your Organization•30 minutes
1 évaluation par les pairs•Total 60 minutes
Positioning•60 minutes
1 plugin•Total 15 minutes
Blockchain Case Commons•15 minutes
Execution
Module 4•2 heures à terminer
Détails du module
An idea may seem great on paper, however actually executing this idea will require careful consideration of various business-model decisions, including those related to funding, risk, talent, timing, corporate boundaries, and partners/allies. In this module, you will begin to think about what would be required to transform your opportunity from an idea to reality.
Inclus
2 vidéos2 lectures1 évaluation par les pairs
Afficher les informations sur le contenu du module
2 vidéos•Total 5 minutes
Module Overview: Business Model Innovation•4 minutes
Practitioner Perspective: Ana Trbovich, Co-founder and COO at Grid Singularity•1 minute
2 lectures•Total 40 minutes
Designing Your Business Model•30 minutes
Operational Considerations•10 minutes
1 évaluation par les pairs•Total 60 minutes
Execution•60 minutes
Final Deliverable
Module 5•1 heure à terminer
Détails du module
So far in this course you have performed an industry analysis, selected a specific market segment, assessed your competition, and identified a promising opportunity for blockchain within your chosen market. As well, you have described how you will position your idea, and have given consideration to the business model decisions that need to be made in order to transform your idea into reality. In this final module, you will consolidate all of the work you have produced thus far into a final, peer-reviewed project deliverable, which you can use to pitch your idea to your organization and/or potential investors.
Inclus
3 vidéos1 évaluation par les pairs
Afficher les informations sur le contenu du module
3 vidéos•Total 9 minutes
Preparing Your Final Deliverable•2 minutes
Course Wrap-up•4 minutes
Specialization Close•3 minutes
1 évaluation par les pairs•Total 60 minutes
Blockchain Opportunity Analysis•60 minutes
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