Develop your ability to design and implement strategies that will help your company prosper in the digital age. In this course, developed by the Darden School of Business at the University of Virginia, Professor Mike Lenox will help you understand the critical function of strategic thinking in the digital age, the role of data and analytics in creating value, the challenge of establishing a dominant platform, the impact of digital technologies on competition, and the importance of appropriating value from innovation.
We live in a fast-moving world where the start-of-the-art technology of today could be obsolete by next year and the pressure for organizations to digitally transform impacts virtually every industry and company. This week, we’ll explore the critical role of strategic thinking and the challenges and opportunities today’s organizations face with the rise of the digital age.
Inclus
7 vidéos2 lectures1 devoir1 sujet de discussion
Afficher les informations sur le contenu du module
7 vidéos•Total 26 minutes
Rise of the Digital Age•4 minutes
Exponential Growth of Three Core Strategies•3 minutes
The Primacy of Data•4 minutes
The Power of Aggregation•4 minutes
The Complementarity Between Prediction and Judgment•4 minutes
The Eternal Challenge of the Strategist•4 minutes
Framework - Setting a Baseline•3 minutes
2 lectures•Total 20 minutes
Course Overview & Requirements•10 minutes
Framework - Setting a Baseline•10 minutes
1 devoir•Total 30 minutes
Rise of the Digital Age•30 minutes
1 sujet de discussion•Total 10 minutes
Get to Know Your Classmates•10 minutes
Platforms in the Digital Age
Module 2•1 heure à terminer
Détails du module
Platforms have been transformational in the digital age as they enable value-creating interactions between external producers and consumers. This week, we’ll explore the challenges presented by the rise of platforms, the ubiquity of network externalities, and the frequent presence of winner-take-all markets.
Inclus
8 vidéos1 lecture1 devoir
Afficher les informations sur le contenu du module
8 vidéos•Total 36 minutes
Platforms in the Digital Age•4 minutes
The Criticality of Network Externalities•4 minutes
The Importance of Enabling Technologies•4 minutes
The Rise of Winner Take All Markets•5 minutes
The Quest for Platform Dominance•7 minutes
The Quest for Platform Dominance - IBM vs Apple•4 minutes
The Dynamics of Competitive Lifecycles•6 minutes
Framework - Analyzing the Digital Environment•4 minutes
1 lecture•Total 10 minutes
Framework - Analyzing the Digital Environment•10 minutes
1 devoir•Total 30 minutes
Platforms in the Digital Age•30 minutes
Competing in the Digital Age
Module 3•1 heure à terminer
Détails du module
Competing in the digital age can often seem like a battle to be the last platform standing. However, the impact of digital technology is often subtler and more far-reaching. This week, we’ll explore new ways of creating and capturing value in a world where digital technologies are helping deconstruct value chains and creating new opportunities for organizations to compete.
Inclus
7 vidéos1 lecture1 devoir
Afficher les informations sur le contenu du module
7 vidéos•Total 39 minutes
Competing in the Digital Age•3 minutes
The Deconstruction of the Value Chain•8 minutes
The New Forms of Value Creation•7 minutes
The Emergence of Novel Business Models•5 minutes
The Evolution in Competitive Positions•6 minutes
The Search for Valuable Positions•7 minutes
Framework - Formulating a Digital Position•3 minutes
1 lecture•Total 10 minutes
Framework - Formulating a Digital Position•10 minutes
1 devoir•Total 30 minutes
Competing in the Digital Age•30 minutes
Appropriating in the Digital Age
Module 4•1 heure à terminer
Détails du module
The digital age has spawned a dynamic, hypercompetitive environment that places a primacy on innovation. However, successful organizations must be able to nimbly adjust to an every-changing competitive environment. This week, we’ll explore the importance of appropriating value from innovation by leveraging your organizations unique complementary capabilities and resources.
Inclus
7 vidéos1 lecture1 devoir
Afficher les informations sur le contenu du module
7 vidéos•Total 36 minutes
Appropriating in the Digital Age•4 minutes
The Folly of Competing on Technology•4 minutes
The Changing Role of Intellectual Property•6 minutes
The Importance of Complementary Assets•7 minutes
The Innovation Imperative•6 minutes
The Return of the Strategist's Challenge•6 minutes
Framework - Specifying How to Capture Value•3 minutes
1 lecture•Total 10 minutes
Framework - Specifying How to Capture Value•10 minutes
1 devoir•Total 30 minutes
Appropriating in the Digital Age•30 minutes
Instructeur
Évaluations de l’enseignant
Évaluations de l’enseignant
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A premier institution of higher education, The University of Virginia offers outstanding academics, world-class faculty, and an inspiring, supportive environment. Founded by Thomas Jefferson in 1819, the University is guided by his vision of discovery, innovation, and development of the full potential of students from all walks of life. Through these courses, global learners have an opportunity to study with renowned scholars and thought leaders.
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Étudiant(e) depuis 2018
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Étudiant(e) depuis 2020
’J'ai directement appliqué les concepts et les compétences que j'ai appris de mes cours à un nouveau projet passionnant au travail.’
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Étudiant(e) depuis 2021
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Avis des étudiants
4.8
126 avis
5 stars
87,30 %
4 stars
10,31 %
3 stars
1,58 %
2 stars
0 %
1 star
0,79 %
Affichage de 3 sur 126
K
KD
5·
Révisé le 5 déc. 2023
The content is very insightful and was easily able to grasp the concepts with the help of all the examples provided. Have recommended this course to my colleagues as well.
M
MA
4·
Révisé le 20 oct. 2024
IT'S A VERY HELPFULL COURSE FOR MY CAREER THANK YOU
G
GA
5·
Révisé le 26 févr. 2025
Very important to acheive concept of the digital transformation strategy
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