Michal teaches and researches in the areas of marketing ethics, marketing theory, strategic marketing, retail management/marketing, ethical consumption, consumer culture and consumer behaviour. Her research has appeared in the European Journal of Marketing, Marketing Theory, Journal of Business Ethics , Journal of Business Research and Higher Education Research and Development . Michal is currently co-editing a interdisciplinary book titled ‘Ethics and Morality in Consumption: Interdisciplinary Perspectives’ to be published by Routledge, and co-convening an ESRC Seminar Series of the same title. Michal holds a BEng (Hons) in Mechanical Engineering from the University of Melbourne, and a PhD also from the University of Melbourne. Prior to entering academia, Michal spent almost a decade working for Unilever in Australia and the UK.