Leading a data-driven organization necessitates effective communication to create a culture of ethical practice. Communication to stakeholders will guide an organization's strategy and potentially impact the future of work for that organization or entity. It is not enough to talk about ethical practices, you need to to relate their value to stakeholders. Building out strategies that are inclusive and relatable can build public trust and loyalty, and knowing how to plan for a crisis will reduce the harm to such trust and loyalty.
This course is part of the CertNexus Certified Ethical Emerging Technologist Professional Certificate
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About this Course
General business knowledge.
Could your company benefit from training employees on in-demand skills?
Try Coursera for BusinessWhat you will learn
Develop inclusive strategies to clearly communicate the business impacts of ethical risks to diverse stakeholders.
Design communication strategies that are diverse, equitable, and inclusive.
Design a crisis communication plan to manage internal and external stakeholders during an ethical controversy.
Skills you will gain
- Marketing
- Business Strategy
- Leadership And Management
- Communication
- Crisis Management
General business knowledge.
Could your company benefit from training employees on in-demand skills?
Try Coursera for BusinessOffered by
Syllabus - What you will learn from this course
Communicate the Business Impacts of Ethical Risks to Diverse Stakeholders
Design Diverse, Equitable, and Inclusive External Communication Strategies
Manage a Crisis, Communicate Critical Messages, and Ensure Business Continuity
Manage the Media During an Ethical Crisis
About the CertNexus Certified Ethical Emerging Technologist Professional Certificate

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