In this course we will take the social business opportunity that you have identified in the first course to a higher level. Specifically, you will develop a business model using the Business Model Canvas. Gradually you will also start writing your business plan. Moreover, you will be able to assess different organizational forms and select the one that is appropriate for your developed business model. By the end of the course you will be able to compare different social impact investment methods and choose the right funding strategy for your social venture.
Note: It is highly recommended to have completed Course 1: 'Identifying Social Entrepreneurship Opportunities' before you start with this Course!
This course is part of the Social Entrepreneurship Specialization
Social Business Model and Planning for Social Innovation
Offered By
Syllabus - What you will learn from this course
Week
1Introduction of the Business Model Canvas
Welcome to Course 2 of this Specialization! In this first Module we will introduce you to the Business Model Canvas - a useful tool that will guide you through the business plan process. You will be able to categorize the elements in the Canvas and start to use it in order to create your business model.
5 videos (Total 52 min), 4 readings, 1 quiz
5 videos
Business Model9m
An Introduction for the Business Model Canvas | Karim Jabbar18m
Applying the Business Model Canvas to Hueforbi | Karim Jabbar & Renee Madsen16m
Peer Evaluation Assignment & Optional Case Assignment3m
4 readings
Prerequisites for this course10m
Business Models as Models20m
Preview: Business Model Generation | Osterwalder & Pigneur 200910m
Babele10m
Week
2Applying the Business Model Canvas
In Module 2 you will gain more experience using the Business Model Canvas as a tool to conceptualize your business ideas and will be also introduced to the Social Business Model Canvas. Moreover you will receive advice about cooperating with your team members and coordinating in the iteration process. The Module will conclude with initial insight to writing a business plan - What are important elements of a business plan?
8 videos (Total 57 min), 1 reading, 1 quiz
8 videos
The Social Business Model Canvas | Ted Ladd9m
Start Developing Your Business Model Canvas5m
How to co-create a Business Model | Sudhanshu Rai2m
An Introduction to Business Plan Writing7m
How the RubyCup Team used its Business Plan3m
Use Babele to interact with others2m
Instructions for Peer Review & Optional Case Assignment1m
1 reading
The Ruby Cup Business Plan45m
Week
3The Purpose of a Business Plan
Welcome to Module 3! At this point you will start to dive deeper into creating your business plan. After analyzing a real-world business plan of a social enterprise you will listen to guest speaker giving advice about important issues to consider when writing your business plan. You will be encouraged to think through different organizational forms a specific social enterprise may implement and start to outline your own business plan.
5 videos (Total 42 min), 2 readings, 1 quiz
5 videos
Key Elements of a Good Business Plan | Ted Ladd4m
What to Think Through before Starting a Business Plan | Sudhanshu Rai7m
Instructions for Optional Case Assignment & Peer Review3m
Interview CEO of Bybi | Oliver Maxwell8m
2 readings
A Business Planning Guide to Developing a Social Enterprise30m
The Grunt Fund Calculator10m
Week
4Selecting an Organizational Form
In Module 4 you will intensify your knowledge about various organizational forms. In particular new organizational forms, tailor-made for social enterprises, in the US and the UK will be presented and you will be encouraged to scan the legal framework in your own country. Once you have identified a form that matches your expectations you will continue your business plan process by starting to think about funding options in the next Module of this Course.
7 videos (Total 66 min), 1 reading, 1 quiz
7 videos
New Organizational Forms in the US: L3C & B Corp | Jeffrey Robinson8m
New Organizational Form in the UK: Community Interest Company (CIC) | Helen Haugh & Roger Spear14m
Start selecting an organizational form for your own startup4m
Mark Norbury (UnLtd) on organizational forms in the UK3m
Interview with CEO of "Den Sociale Kapital Fond" | Lars Jannick Johansen13m
Assignment Instructions2m
1 reading
Why Consider A Benefit Corporation?15m
Instructor
Kai Hockerts
Centre for Corporate Social Responsibility
About Copenhagen Business School
Centrally located in Copenhagen, the capital of Denmark, Copenhagen Business School (CBS) is one of the largest business schools in Europe with close to 23,000 students. CBS offers world-class research-based degree programs at undergraduate, graduate, and PhD levels as well as executive and other post experience programs.
About the Social Entrepreneurship Specialization
In this specialization you will learn how to create societal impact through Social Entrepreneurship. Social Entrepreneurship describes the discovery and sustainable exploitation of opportunities to create social change. We will introduce you to examples of Social Entrepreneurship and guide you through the process of establishing a venture to address a social or environment problem. You will form of team and study a problematic issue to learn more about the source of the problem. We will equip you with frameworks identifying opportunities, support your team, and outlining your idea. You will develop your idea and iterate on your business model throughout the Specialization, and conclude with completing a business plan.
Frequently Asked Questions
When will I have access to the lectures and assignments?
Once you enroll for a Certificate, you’ll have access to all videos, quizzes, and programming assignments (if applicable). Peer review assignments can only be submitted and reviewed once your session has begun. If you choose to explore the course without purchasing, you may not be able to access certain assignments.
What will I get if I subscribe to this Specialization?
When you enroll in the course, you get access to all of the courses in the Specialization, and you earn a certificate when you complete the work. Your electronic Certificate will be added to your Accomplishments page - from there, you can print your Certificate or add it to your LinkedIn profile. If you only want to read and view the course content, you can audit the course for free.
What is the refund policy?
Is financial aid available?
More questions? Visit the Learner Help Center.
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