Pearson

Writing a Business Plan

Pearson

Writing a Business Plan

Pearson

Instructor: Pearson

Included with Coursera PlusLearn more

Ask Coursera

Gain insight into a topic and learn the fundamentals.
Beginner level

Recommended experience

3 hours to complete
Flexible schedule
Learn at your own pace
Gain insight into a topic and learn the fundamentals.
Beginner level

Recommended experience

3 hours to complete
Flexible schedule
Learn at your own pace

What you'll learn

  • Develop a comprehensive business plan by outlining its essential components and strategic purpose.

  • Create a persuasive investor pitch to effectively communicate the value and potential of a business idea.

Details to know

Shareable certificate

Add to your LinkedIn profile

Recently updated!

July 2026

Assessments

2 assignments

Taught in English

See how employees at top companies are mastering in-demand skills

 logos of Petrobras, TATA, Danone, Capgemini, P&G and L'Oreal

Build your subject-matter expertise

This course is part of the Entrepreneurship and New Venture Creation Specialization
When you enroll in this course, you'll also be enrolled in this Specialization.
  • Learn new concepts from industry experts
  • Gain a foundational understanding of a subject or tool
  • Develop job-relevant skills with hands-on projects
  • Earn a shareable career certificate

There is 1 module in this course

This course is dedicated to understanding the critical tasks of crafting a comprehensive business plan and delivering a compelling pitch to potential investors. You'll delve into the essential components of a business plan, gaining a thorough understanding of crucial elements for outlining your vision, strategy, and financial projections. You'll learn the art of pitching, discovering key strategies for effectively communicating your idea to investors. We will explore the must-have elements of pitching your idea to investors, including how to articulate your value proposition, market opportunity, and financial projections in a concise and persuasive manner. You'll also discover essential tips for addressing investors' concerns and building confidence in your business idea.

What's included

1 video2 assignments3 app items4 plugins

Earn a career certificate

Add this credential to your LinkedIn profile, resume, or CV. Share it on social media and in your performance review.

Instructor

Pearson
Pearson
80 Courses73 learners

Offered by

Pearson

Explore more from Entrepreneurship

Why people choose Coursera for their career

Felipe M.

Learner since 2018
"To be able to take courses at my own pace and rhythm has been an amazing experience. I can learn whenever it fits my schedule and mood."

Jennifer J.

Learner since 2020
"I directly applied the concepts and skills I learned from my courses to an exciting new project at work."

Larry W.

Learner since 2021
"When I need courses on topics that my university doesn't offer, Coursera is one of the best places to go."

Chaitanya A.

"Learning isn't just about being better at your job: it's so much more than that. Coursera allows me to learn without limits."

Frequently asked questions