Businesses run on data, and data offers little value without analytics. The ability to process data to make predictions about the behavior of individuals or markets, to diagnose systems or situations, or to prescribe actions for people or processes drives business today. Increasingly many businesses are striving to become “data-driven”, proactively relying more on cold hard information and sophisticated algorithms than upon the gut instinct or slow reactions of humans.

Business Analytics Executive Overview

Business Analytics Executive Overview
This course is part of Introduction to Business Analytics and Information Economics Specialization

Instructor: Douglas B. Laney
Access provided by ExxonMobil
19,347 already enrolled
282 reviews
What you'll learn
Understand key analytics concepts, types of technologies, and related roles.
Identify key components of real-world analytics solutions in various industries and business functions.
Conceive new ways to leverage or adapt existing analytics methods to business problems.
Know what makes an analytics project successful, and be aware of key analytics trends.
Details to know

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5 assignments
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Build your subject-matter expertise
- Learn new concepts from industry experts
- Gain a foundational understanding of a subject or tool
- Develop job-relevant skills with hands-on projects
- Earn a shareable career certificate

There are 4 modules in this course
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Taking this course by University of Illinois Urbana-Champaign may provide you with a preview of the topics, materials and instructors in a related degree program which can help you decide if the topic or university is right for you.
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Reviewed on Nov 1, 2020
I thoroughly enjoyed the course. It has given me sufficient insights to move forward to the data science and analytics fields. The real-world examples are on point for each lesson.
Reviewed on Jan 21, 2020
Overall a good introduction course into how data is becoming an important addition and will continue to grow in making business decisions.
Reviewed on Aug 8, 2019
Excellent course, very practical and gives students new ideas by highlighting what other companies are doing.
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