The Sales Foundations 101: Sales Techniques for an Entry Level Sales Rep (SFMM101) Specialization equips learners with the essential knowledge and skills to succeed in modern sales environments. Across three practical courses, participants will master sales transformation frameworks, design agile strategies, and apply systems for organizational excellence. They will also develop persuasive communication, objection-handling, and client relationship management skills to thrive as sales professionals. This hands-on specialization combines structural design, sales operations, and personal growth—preparing learners to deliver measurable impact and drive career success.

Sales Foundations 101: Core Techniques for Success Specialization

Sales Foundations 101: Core Techniques for Success Specialization
Master Essential Sales Skills for Growth.
Build sales techniques, communication skills, and strategies to excel as an entry-level sales rep.

Instructor: EDUCBA
Access provided by ExxonMobil
Get in-depth knowledge of a subject
Beginner level
Recommended experience
4 weeks to complete
at 10 hours a week
Flexible schedule
Learn at your own pace
What you'll learn
Apply proven sales transformation frameworks to design and optimize organizational strategies.
Demonstrate persuasive communication, objection-handling, and client engagement techniques.
Build resilient sales structures, systems, and personal skills to achieve sustainable success.
Skills you'll gain
- Business
- Competitive Analysis
- Customer Analysis
- General Sales Practices
- Governance
- Market Share
- Marketing
- Persuasive Communication
- Sales
- Sales Enablement
- Sales Management
- Sales Presentation
- Sales Process
- Sales Strategy
- Sales Operations
- Selling Techniques
- Solution Selling
- Talent Management
- Target Market
- Verbal Communication Skills
Details to know

Shareable certificate
Add to your LinkedIn profile
Taught in English
Recently updated!
September 2025
See how employees at top companies are mastering in-demand skills

Advance your subject-matter expertise
- Learn in-demand skills from university and industry experts
- Master a subject or tool with hands-on projects
- Develop a deep understanding of key concepts
- Earn a career certificate from EDUCBA

Specialization - 3 course series

Sales Transformation Fundamentals
Course 1 9 hours

Sales Structures, Systems & Excellence
Course 2 10 hours

Master Sales Techniques: Build, Persuade, and Succeed
Course 3 8 hours
Earn a career certificate
Add this credential to your LinkedIn profile, resume, or CV. Share it on social media and in your performance review.
Why people choose Coursera for their career

Felipe M.
Learner since 2018
"To be able to take courses at my own pace and rhythm has been an amazing experience. I can learn whenever it fits my schedule and mood."

Jennifer J.
Learner since 2020
"I directly applied the concepts and skills I learned from my courses to an exciting new project at work."

Larry W.
Learner since 2021
"When I need courses on topics that my university doesn't offer, Coursera is one of the best places to go."

Chaitanya A.
"Learning isn't just about being better at your job: it's so much more than that. Coursera allows me to learn without limits."

