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Learner Reviews & Feedback for Management of Fashion and Luxury Companies by Università Bocconi

4.7
stars
6,154 ratings

About the Course

Learn how fashion and luxury companies work and understand their brands, products, retail, and communication strategies. Travel through business models, international development, and product categories with industry influent experts. Adopting a case-study approach, the course presents strategic brand management in luxury and fashion companies as a balancing act: tradition vs. innovation, expertise vs. experimentation, casual vs. stylish; in order to increase the brand value by nurturing the brand heritage and at the same time staying fresh, relevant, and contemporary in the global marketplace. Topics such as the impact of new retail channels, new media channels, and new business declinations for the brand and emerging markets will be discussed in the course....

Top reviews

LN

Apr 19, 2020

Excellent Course! Love how you can study at your own pace. It provides an abundance of information for both fashion & luxury management as well as building your own fashion &/or luxury brand.

VK

Jan 30, 2020

It's a great course for those who'd like to understand the the way fashion industry is organized; what's the key factors in marketing of fashion and luxury brands; what's important in communication.

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876 - 900 of 1,465 Reviews for Management of Fashion and Luxury Companies

By Fabiana V C

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Nov 20, 2015

Excellent course! I'm lovin it!

By Luciano P

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Nov 26, 2024

Excelente vision y desarrollo.

By Nikoghosyan A A

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Jan 23, 2023

thank you is very good course.

By Life S

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Mar 28, 2022

I Have no words just thumbs up

By Mr. S I

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Oct 15, 2021

Informational and Knowledgable

By Jenn K

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Oct 15, 2020

Simply fantastic! Thank you!!!

By Nur U

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May 15, 2020

It was very beneficial course.

By Melissa R

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Aug 15, 2018

great, i really learned a lot!

By Novica J

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Jan 9, 2017

WOW. 10 stars for this course.

By Liang C

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Jan 1, 2022

I like this course so useful

By Hussein M .

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Sep 4, 2021

it is very nice and helpfully

By Jimena

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Jun 24, 2021

Excelente curso, muy completo

By Palani R T

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Dec 7, 2020

Interesting and useful course

By Daiana D F

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Oct 15, 2020

well done and well cared for.

By Cyrine G

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Jun 25, 2020

A very rich course. Thank you

By Christine C F

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Oct 11, 2019

Very helpful and informative!

By Craig R

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Aug 18, 2019

great course i learned a lot.

By Anissa A

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Oct 15, 2017

The first week is yet awesome

By Alvaro H

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Sep 14, 2015

Excellent course and material

By Faruk K

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Mar 26, 2023

excellent course, thank you.

By Maria B a

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Feb 17, 2022

estoy contenta con el curso

By Beril D

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Jan 16, 2022

perfect course for beginners

By Olena

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Aug 27, 2020

Very informative and useful!

By Roshelle M

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Jul 9, 2020

Amazing learning experience!

By Mireia M H

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Apr 12, 2020

Super interesting and useful