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Learner Reviews & Feedback for Management of Fashion and Luxury Companies by Università Bocconi

4.7
stars
6,183 ratings

About the Course

Learn how fashion and luxury companies work and understand their brands, products, retail, and communication strategies. Travel through business models, international development, and product categories with industry influent experts. Adopting a case-study approach, the course presents strategic brand management in luxury and fashion companies as a balancing act: tradition vs. innovation, expertise vs. experimentation, casual vs. stylish; in order to increase the brand value by nurturing the brand heritage and at the same time staying fresh, relevant, and contemporary in the global marketplace. Topics such as the impact of new retail channels, new media channels, and new business declinations for the brand and emerging markets will be discussed in the course....

Top reviews

CC

Nov 16, 2017

Very interesting, with significant case studies, to the point and neatly explained. A very useful integration to Luxury Brands notions one may have. Thank you for providing the material.

MP

Dec 25, 2022

Very helpful!!! Amazing, insightfuls, professors were lovely, smart and kept it fun and engaging as much as it can be! Great additional material, informative and playful, learned a lot, thanks!

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976 - 1000 of 1,472 Reviews for Management of Fashion and Luxury Companies

By Alessia o

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Jun 8, 2020

Totally approved!

By Mariami P

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Jun 6, 2020

Very informative

By Elisabetta L

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Apr 24, 2020

Very interesting!

By Νέλλη Κ

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Jun 24, 2019

Excellent course!

By Iremise F

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Jan 24, 2019

Very Enlightening

By Rami R

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Jul 31, 2018

Luxury Experience

By Mariana l

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Apr 2, 2018

i love the course

By Kleopatra R

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Oct 14, 2016

Best course ever!

By Arturo B

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Aug 9, 2016

Great course!! :D

By lin h

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May 19, 2016

excellent quality

By Harini.M

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Jun 2, 2025

excellent course

By Camila B D C

•

Feb 26, 2025

excelent course!

By Shahid A

•

Nov 14, 2024

Very informative

By Keren C O

•

Apr 1, 2024

10/10 las clases

By Cristina L

•

Sep 4, 2021

Totally worth it

By Stefania V R

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Feb 16, 2021

beautiful course

By Juan P B C

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Nov 19, 2020

Very good course

By Nathaly O S

•

Oct 1, 2020

Excellent course

By Samantha B K

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Jun 7, 2020

Very Informative

By Manav P

•

May 19, 2020

excellent course

By Sylvia D

•

Apr 9, 2020

Very Insightful.

By MagicTang

•

Mar 8, 2020

Excellent course

By Ajit S

•

Feb 24, 2020

Great Learning !

By Ravi S

•

Jun 10, 2018

EXCELLENT COURSE

By Devautour

•

Apr 29, 2018

Merci beaucoup !