Master the art of persuasion to lead with influence, confidence, and impact. As a program or project manager, your success depends on inspiring senior contributors, aligning diverse stakeholders, and communicating clearly under pressure. This course gives you the tools to go beyond the basics of the PMP® or CAPM®—to persuade effectively, manage your leadership presence, and drive results across complex initiatives.

Persuasion and Presence for Program and Project Managers

Persuasion and Presence for Program and Project Managers
This course is part of Program Management and the Art of Communication Specialization

Instructor: William A. Brantley
Access provided by SGCSRC
What you'll learn
Apply persuasive communication techniques to influence leaders and align diverse stakeholders.
Balance logic, emotion, and credibility (ethos, pathos, logos) to craft impactful messages.
Strengthen leadership presence and build trust across digital and in-person interactions.
Use persuasion as a tool for managing risk, driving outcomes, and improving team performance.
Skills you'll gain
- Virtual Teams
- Constructive Feedback
- Target Audience
- Public Speaking
- Strategic Communication
- Influencing
- Communication
- Persuasive Communication
- Project Management
- Executive Presence
- Communication Strategies
- Stakeholder Analysis
- Stakeholder Communications
- Non-Verbal Communication
- Team Building
- Leadership
- Presentations
- Program Management
- Emotional Intelligence
Details to know

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24 assignments
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- Gain a foundational understanding of a subject or tool
- Develop job-relevant skills with hands-on projects
- Earn a shareable career certificate

There are 5 modules in this course
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University of Maryland, College Park

University of Maryland, College Park

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