Analyze Markets: Strategy with SWOT provides a practical, hands-on foundation in the strategic marketing frameworks essential for modern market analysis. You'll move beyond theory to master the application of two core models: the 4Ps marketing mix and SWOT analysis. First, you will learn to deconstruct any company's go-to-market strategy by classifying real-world business tactics into Product, Price, Place, and Promotion. Next, you will learn to conduct a comprehensive SWOT analysis, systematically organizing research on a competitor's internal strengths and weaknesses against external market opportunities and threats. Through interactive exercises and building a complete analysis based on case studies like Netflix and Tesla, this course transforms how you see the market. You will develop the analytical thinking required to translate raw data into a structured strategic overview, identify competitive vulnerabilities, and formulate actionable recommendations—a critical and foundational skill for aspiring market research analysts, marketing professionals, or business strategists.

Analyze Markets: Strategy with SWOT

Analyze Markets: Strategy with SWOT
This course is part of Marketing Analysis and KPIs Specialization

Instructor: LearningMate
Access provided by Interbank
Gain insight into a topic and learn the fundamentals.
Beginner level
Recommended experience
2 hours to complete
Flexible schedule
Learn at your own pace
What you'll learn
Apply the 4Ps and SWOT frameworks to analyze competitor tactics and market position, turning research into a structured strategic overview.
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Taught in English
Recently updated!
February 2026
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This course is part of the Marketing Analysis and KPIs Specialization
When you enroll in this course, you'll also be enrolled in this Specialization.
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