This Specialization explores the evolving world of business strategy, focusing on the increasingly important roles of design, user experience, and innovation in shaping competitive advantage. You’ll learn about concepts such as goal setting, value creation, global integration, and diversification, and you’ll critique classic theories and frameworks in the context of new business realities. In the final Capstone Project, you’ll create and defend a holistic business strategy in response to a realistic case study prompt.

Strategic Management and Innovation Specialization


Strategic Management and Innovation Specialization
Manage 21st Century Business Strategy. Develop and implement an innovative business approach in just three courses.



Instructors: Robert Austin
Access provided by American University of Bahrain
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4.7
(3,882 reviews)
Beginner level
No prior experience required
4 weeks to complete
at 10 hours a week
Flexible schedule
Learn at your own pace
Skills you'll gain
- Strategic Leadership
- Business Management
- Business Strategy
- Change Management
- Strategic Decision-Making
- Strategic Thinking
- Resource Management
- Strategic Planning
- Culture Transformation
- Business Planning
- Business Strategies
- Market Analysis
- Case Studies
- Peer Review
- Competitive Analysis
- Organizational Structure
- Goal Setting
- Organizational Strategy
- Plan Execution
- Innovation
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Taught in English
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Specialization - 4 course series

Strategic Management
Course 11 hour
What you'll learn
Skills you'll gain
Category: Business Strategy
Category: Strategic Decision-Making
Category: Strategic Thinking
Category: Technology Strategies
Category: Business Strategies
Category: Case Studies
Category: Business Transformation
Category: Strategic Leadership
Category: Market Dynamics
Category: Competitive Analysis
Category: Global Marketing
Category: Strategic Planning

Strategy Formulation
Course 21 hour
What you'll learn
Skills you'll gain
Category: Business Strategy
Category: Competitive Analysis
Category: Organizational Strategy
Category: Strategic Decision-Making
Category: Value Propositions
Category: Market Opportunities
Category: Strategic Planning
Category: Market Analysis
Category: Strategic Thinking
Category: Strategic Leadership
Category: Market Dynamics
Category: Global Marketing
Category: Resource Management
Category: Business Planning

Strategy Implementation
Course 32 hours
What you'll learn
Skills you'll gain
Category: Risk Management
Category: Key Performance Indicators (KPIs)
Category: Culture Transformation
Category: Cross-Functional Collaboration
Category: Organizational Structure
Category: Professional Networking
Category: Goal Setting
Category: Organizational Change
Category: Performance Management
Category: Business Strategy
Category: Change Management
Category: Influencing
Category: Strategic Communication
Category: Strategic Planning
Category: Organizational Strategy

Strategic Management - Capstone Project
Course 41 hour
What you'll learn
Skills you'll gain
Category: Strategic Thinking
Category: Plan Execution
Category: Innovation
Category: Business Planning
Category: Business Management
Category: Business Strategy
Category: Organizational Strategy
Category: Case Studies
Category: Peer Review
Category: Business Analysis
Category: Competitive Analysis
Category: Strategic Decision-Making
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