Alex Genadinik

Business Models And Monetization Masterclass To Grow Revenue Specialization

Alex Genadinik

Business Models And Monetization Masterclass To Grow Revenue Specialization

Master business strategy and revenue optimization.

Find effective monetization strategies, optimize your revenue, attract better customers, and grow

Alex Genadinik

Instructor: Alex Genadinik

Access provided by Koç University

Get in-depth knowledge of a subject

from 6 reviews of courses in this program

Beginner level

Recommended experience

12 weeks to complete
at 3 hours a week
Flexible schedule
Learn at your own pace
Get in-depth knowledge of a subject

from 6 reviews of courses in this program

Beginner level

Recommended experience

12 weeks to complete
at 3 hours a week
Flexible schedule
Learn at your own pace

What you'll learn

  • Revenue optimization, and ideal pricing

  • Business model optimization and business strategy

  • Identify effective growth strategies

Details to know

Shareable certificate

Add to your LinkedIn profile

Taught in English
Recently updated!

March 2026

See how employees at top companies are mastering in-demand skills

 logos of Petrobras, TATA, Danone, Capgemini, P&G and L'Oreal

Advance your subject-matter expertise

  • Learn in-demand skills from university and industry experts
  • Master a subject or tool with hands-on projects
  • Develop a deep understanding of key concepts
  • Earn a career certificate from Alex Genadinik

Specialization - 11 course series

What you'll learn

Skills you'll gain

Category: Consumer Behaviour
Category: Competitive Analysis
Category: Revenue Management
Category: Business Modeling
Category: Sustainable Business
Category: Upselling
Category: Product Strategy
Category: Cross Selling
Category: Customer Acquisition Management
Category: Customer Retention
Category: Market Trend
Category: Growth Strategies

What you'll learn

Skills you'll gain

Category: Business Strategy
Category: Entrepreneurship
Category: Customer Relationship Management
Category: Business Process
Category: Business Planning
Category: Business Systems
Category: Innovation
Category: Business Strategies
Category: E-Commerce
Category: Business Modeling
Category: Strategic Thinking
Category: Value Propositions
Pricing Strategies - 2026

Pricing Strategies - 2026

Course 3, 2 hours

What you'll learn

Skills you'll gain

Category: Selling Techniques
Category: Business Marketing
Category: Coaching
Category: Customer Retention
Category: E-Commerce
Category: Sales Strategy
Category: Upselling
Category: Product Strategy
Category: Revenue Management
Category: Price Negotiation
Category: Case Studies
Category: Entrepreneurship
Category: Negotiation

What you'll learn

Skills you'll gain

Category: Product Promotion
Category: Recruitment Strategies
Category: Promotional Strategies
Category: Recruitment
Category: Program Development
Category: E-Commerce
Category: Performance marketing
Category: Blogs
Category: Payment Systems
Category: Marketing Automation
Category: Influencing
Category: Entrepreneurship

What you'll learn

Skills you'll gain

Category: Negotiation
Category: Overcoming Objections
Category: Sales
Category: Closing (Sales)
Category: ChatGPT
Category: Communication
Category: Rapport Building
Category: Price Negotiation
Category: B2B Sales
Category: Collaboration
10 Passive Income Businesses For 2026 To Start Today

10 Passive Income Businesses For 2026 To Start Today

Course 6, 3 hours

What you'll learn

Skills you'll gain

Category: Video Production
Category: Photo/Video Production and Technology
Category: Digital Assets
Category: E-Commerce
Category: Digital Publishing
Category: Blockchain
Category: Wholesaling
Category: Advertising
Category: FinTech
Category: Content Creation
Category: Digital Content
Category: Entrepreneurship
Category: Business Modeling
Category: Direct Selling
Decision-Making And Thinking Like Leaders And CEOs

Decision-Making And Thinking Like Leaders And CEOs

Course 7, 4 hours

What you'll learn

Skills you'll gain

Category: Decision Making
Category: Microsoft Excel
Category: Case Studies
Category: Data-Driven Decision-Making
Category: Entrepreneurship
Category: Business
Category: Emotional Intelligence
Category: Business Leadership
Category: Critical Thinking
Category: Analytical Skills
Category: Logical Reasoning
Category: Decisiveness
Category: Strategic Thinking
Category: Strategic Decision-Making
2026 Market Research: Consumer Behavior & Psychology

2026 Market Research: Consumer Behavior & Psychology

Course 8, 2 hours

What you'll learn

Skills you'll gain

Category: Discussion Facilitation
Category: Qualitative Research
Category: Decision Making
Category: Market Intelligence
Category: Target Market
Category: Marketing Psychology
Category: Market Analysis
Category: Market Research
Category: Business Research
Category: Interviewing Skills
Category: Focus Group
Category: Customer Insights
Category: Consumer Behaviour
Category: Surveys
Category: Survey Creation
Category: Marketing Planning
Category: Persona Development
Category: Marketing Strategies

What you'll learn

Skills you'll gain

Category: Business Development
Category: Strategic Partnership
Category: Personalized Campaigns
Category: Negotiation
Category: B2B Sales
Category: Proposal Development
Category: New Business Development
Category: Relationship Management
Category: Business Communication
Category: Relationship Building
Category: Professional Networking
Category: Business Strategies
Category: Business Relationship Management

What you'll learn

Skills you'll gain

Category: Search Engine Optimization
Category: Content Marketing
Category: Video Production
Category: Product Promotion
Category: Content Strategy
Category: Conversion Funnel Analysis
Category: Content Optimization
Category: Keyword Research
Category: Market Opportunities
Category: Content Creation

What you'll learn

Skills you'll gain

Category: Customer Retention
Category: Marketing Strategy and Techniques
Category: Digital Advertising
Category: Online Advertising
Category: Lead Generation
Category: Marketing
Category: Target Market
Category: Advertising
Category: Marketing Planning
Category: Customer Acquisition Management
Category: Business Planning
Category: Business Marketing
Category: Digital Marketing
Category: Growth Strategies
Category: Strategic Marketing
Category: Marketing Strategies

Earn a career certificate

Add this credential to your LinkedIn profile, resume, or CV. Share it on social media and in your performance review.

Instructor

Alex Genadinik
Alex Genadinik
117 Courses21,491 learners

Offered by

Alex Genadinik

Why people choose Coursera for their career

Felipe M.

Learner since 2018
"To be able to take courses at my own pace and rhythm has been an amazing experience. I can learn whenever it fits my schedule and mood."

Jennifer J.

Learner since 2020
"I directly applied the concepts and skills I learned from my courses to an exciting new project at work."

Larry W.

Learner since 2021
"When I need courses on topics that my university doesn't offer, Coursera is one of the best places to go."

Chaitanya A.

"Learning isn't just about being better at your job: it's so much more than that. Coursera allows me to learn without limits."