Learn how to create short-form videos optimized for Facebook Watch that boost engagement and grow your audience. This course covers the video production process—from planning and scripting to filming, editing, and publishing—with a focus on creating content that captures attention in the first few seconds. You'll explore best practices for visual storytelling, silent viewing optimization, and leveraging Facebook’s native video tools. With a tutorial and hands-on video project, you’ll build the skills to produce compelling, mobile-first videos that perform well on Facebook Watch.
Facebook Watch: Create Engaging Videos
Facebook Watch: Create Engaging Videos
This course is part of Facebook Content Creator Pro Specialization
Instructor: Nina Ottaviano
Access provided by IT Education Association
Gain insight into a topic and learn the fundamentals.
Beginner level
Recommended experience
1 hour to complete
Flexible schedule
Learn at your own pace
What you'll learn
Create and optimize video content for Facebook Watch
Tools you'll learn
Details to know
Shareable certificate
Add to your LinkedIn profile
Taught in English
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This course is part of the Facebook Content Creator Pro Specialization
When you enroll in this course, you'll also be enrolled in this Specialization.
- Learn new concepts from industry experts
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There is 1 module in this course
Learn how to create short-form videos optimized for Facebook Watch that boost engagement and grow your audience. This lesson covers the video production process—from planning and scripting to filming, editing, and publishing—with a focus on creating content that captures attention in the first few seconds. You'll explore best practices for visual storytelling, silent viewing optimization, and leveraging Facebook’s native video tools. With a tutorial and hands-on video project, you’ll build the skills to produce compelling, mobile-first videos that perform well on Facebook Watch.
What's included
2 videos2 readings2 assignments
Earn a career certificate
Add this credential to your LinkedIn profile, resume, or CV. Share it on social media and in your performance review.
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