Sales Training: Building Your Sales Career

Sales Training: Building Your Sales Career

This course is part of Sales Training for High Performing Teams Specialization

Instructor: Kyle Jepson

Access provided by Special Competitive Studies Project

45,967 already enrolled

2 modules

Gain insight into a topic and learn the fundamentals.

674 reviews

Beginner level

No prior experience required

Flexible schedule

1 week at 10 hours a week

Learn at your own pace

97%

Most learners liked this course

2 modules

Gain insight into a topic and learn the fundamentals.

674 reviews

Beginner level

No prior experience required

Flexible schedule

1 week at 10 hours a week

Learn at your own pace

97%

Most learners liked this course

Skills you'll gain

Details to know

Shareable certificate

Add to your LinkedIn profile

Assessments

5 assignments¹

AI Graded see disclaimer

Taught in English

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Build your subject-matter expertise

This course is part of the Sales Training for High Performing Teams Specialization

When you enroll in this course, you'll also be enrolled in this Specialization.

Learn new concepts from industry experts
Gain a foundational understanding of a subject or tool
Develop job-relevant skills with hands-on projects
Earn a shareable career certificate

There are 2 modules in this course

Whether you're thinking about a career in sales, just getting started at your new sales job, or managing entry level sales people, this course will provide you a valuable perspective on your sales career. You'll start out the course with an overview of what it takes to be successful in sales. It might surprise you. You'll learn why most people have it all wrong about sales!

The following five lessons will cover the inbound sales methodology, a framework used by thousands of sales professionals to get started in sales. You'll learn the difference between active and passive buyers, and how to build relationships and earn their attention. You'll learn why understanding the buyer's context is imperative providing them solutions. In this course, you'll gain the fundamental knowledge required to be successful in sales. By investing your time in sales training, you're already ahead of the curve.

In this module, you'll learn how to start your career in sales and learn the fundamentals of inside sales. If you're already in sales or managing a sales team, use this training with your team to help make sure everyone is on the same page.

What's included

11 videos2 readings2 assignments1 peer review2 discussion prompts

11 videos Total 72 minutes

Why Should You Consider a Career in Sales 4 minutes
The Secret to Succeeding in Sales 10 minutes
Choosing a Sales Job 10 minutes
When You Land Your First Sales Job 2 minutes
Why Inbound Sales? 8 minutes
Adopting an Inbound Sales Strategy 10 minutes
Why is the Identify Phase Important in Inbound Sales? 3 minutes
Defining a "Good Fit" Prospect 9 minutes
Listening for Active Buyers 8 minutes
Using Social Selling to Identify Active Buyers 6 minutes
Enriching Leads With Buyer Context 3 minutes

2 readings Total 80 minutes

Welcome! 20 minutes
Additional Tips to Get a Job in Sales (Optional) 60 minutes

2 assignments Total 40 minutes

Inbound Sales Fundamentals 20 minutes
Prioritizing Active Buyers Over Passive Buyers 20 minutes

1 peer review Total 120 minutes

Your Sales Career Next Steps 120 minutes

2 discussion prompts Total 60 minutes

Positive and negative sales experiences 30 minutes
Who is your 'good fit' prospect? 30 minutes

In this module, you'll learn how to take a personalized, contextual, well-researched approach to every conversation. If you're already in sales or managing a sales team, use this training with your team to help make sure everyone is on the same page.

What's included

14 videos3 assignments3 discussion prompts

14 videos Total 89 minutes

Why Do You Need to Personalize Your Outreach? 3 minutes
Connecting With Inbound Leads 8 minutes
Connecting With Leads Based On Trigger Events and Common Connections 5 minutes
Moving to the Explore Phase 16 minutes
Why Do You Need a Qualification Framework? 4 minutes
Starting an Exploratory Call 5 minutes
Exploring a Prospect's Goals and Challenges 6 minutes
Motivating a Prospect to Take Action 6 minutes
Ending an Exploratory Call 10 minutes
Why Should You Personalize Your Sales Presentations? 4 minutes
Creating a Personalized Sales Presentation 3 minutes
Recapping What You've Learned from Previous Sales Conversations 8 minutes
Suggesting Ways to Achieve the Buyer's Goals 5 minutes
Helping the Buyer Make the Decision 7 minutes

3 assignments Total 60 minutes

Earning the Attention of Today's Empowered Buyer 20 minutes
Understanding the Buyer's Context 20 minutes
Delivering Personalized Sales Presentations 20 minutes

3 discussion prompts Total 90 minutes

Why personalize your outreach? 30 minutes
Why have a lead qualification framework? 30 minutes
Why personalize presentations? 30 minutes

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Instructor

Instructor ratings

(189 ratings)

Kyle Jepson

HubSpot Academy

8 Courses 73,121 learners

Offered by

HubSpot Academy

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Reviewed on Aug 14, 2019

I've started this course for curiosity and simply love it. Im on the 2nd course already and planning to go all the way through. Really worth it.

Reviewed on Apr 13, 2020

A great, comprehensive and useful course. In which you can easily implement its valuable information in prospecting your future sales career, and the results will definitely be fruitful!

Reviewed on Oct 21, 2020

The organized well and packs a punch each video, especially for a newbie like me. Will recommend this course to everyone planning out a career in sales or those just curious like me :)

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