Creating a Social Business

Creating a Social Business

This course is part of Strategy and Finance for the lifecycle of a Social Business Specialization

Instructor: Suresh K. Krishna

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5 modules

Gain insight into a topic and learn the fundamentals.

Beginner level

Recommended experience

2 weeks to complete

at 10 hours a week

Flexible schedule

Learn at your own pace

5 modules

Gain insight into a topic and learn the fundamentals.

Beginner level

Recommended experience

2 weeks to complete

at 10 hours a week

Flexible schedule

Learn at your own pace

Skills you'll gain

Details to know

Shareable certificate

Add to your LinkedIn profile

Assessments

13 assignments¹

AI Graded see disclaimer

Taught in English

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This course is part of the Strategy and Finance for the lifecycle of a Social Business Specialization

When you enroll in this course, you'll also be enrolled in this Specialization.

Learn new concepts from industry experts
Gain a foundational understanding of a subject or tool
Develop job-relevant skills with hands-on projects
Earn a shareable career certificate

There are 5 modules in this course

This course is primarily aimed at learners interested in knowing about and running a social business. An ideal learner could be a student, social entrepreneur, social intrapreneur, or a corporate professional interested in social business.

In the Module 1 of the course students will learn how different social business leaders - such as Professor Muhammad Yunus, Rajni Bakshi, Corinne Bazina, Lamiya Morshed, Suresh Krishna, and Daniel Nowack - are reimagining capitalism. The subsequent modules of this course crystallize varied learnings of practitioners and theorists at YSB to a set of tools and readings, which a learner may use as building blocks of a social business. What makes this course unique is the blend of inspiration and rigor that is very important for any kind of social business education. Learners may also use this course to advance in their careers, apply for higher education and jobs in the social impact/impact investing industry. The subscription to this course automatically allows a learner to become a part of the Global Social Business Community. All the best!

“Every time I see a problem, I create a business to solve it,” Nobel Peace Prize Laureate, Professor Muhammad Yunus. This course has been designed to teach you the fundamentals of social business, from theory to practice, and how this movement has developed and replicated across the world. You will learn from best-in-class examples of social businesses, including from the founder of the social business movement, Professor Muhammad Yunus. You will learn about how social businesses are different from traditional businesses, and what to think about when you are either establishing a social business of your own or providing investment or mentorship support. In this module, we will hear from experts from the social business field, such as journalists, thinkers, academics, and practitioners, who have initiated change through the power of social business. The upcoming sessions in this module will help you understand what are the key social, economic and environmental challenges affecting the world, and the types of successful solutions that have been developed to address these challenges in the developing world.

What's included

8 videos8 readings5 assignments2 discussion prompts

8 videos Total 66 minutes

Why this course? 5 minutes
Introduction to Yunus Social Business (Courtesy: YSB gGmbH) 2 minutes
Why Economies Replaced Societies 7 minutes
Is There Only One Type of Business? 16 minutes
Create Social Fiction (Courtesy - Skoll.org) 4 minutes
From Business as Usual to Business Unusual 10 minutes
Social Intrapreneurship: The Basics 17 minutes
Lessons from the Grameen Family 5 minutes

8 readings Total 340 minutes

Introduction 20 minutes
Become a part of the Global Social Business Community 10 minutes
Course Handout 30 minutes
Why Economics Replaced Societies 50 minutes
Is There Only One Type of Business? 50 minutes
From Business as Usual to Business Unusual 50 minutes
Social Intrapreneurship: The Basics 80 minutes
Lessons from the Grameen Family 50 minutes

5 assignments Total 38 minutes

Why Economies Replaced Societies 6 minutes
Is There Only One Type of Business? 6 minutes
From Business as Usual to Business Unusual 10 minutes
Social Intrapreneurship: The Basics 10 minutes
Lessons from the Grameen Family 6 minutes

2 discussion prompts Total 30 minutes

Introduce yourself 15 minutes
Reflection 15 minutes

In this module, we will dive into a deeper understanding of social business. We will begin with understanding a social problem, identifying the root cause of the problem and mapping a solution to the identified problem. We would cover the key ingredients necessary to build a sustainable social business.

What's included

3 videos5 readings3 assignments1 discussion prompt

3 videos Total 21 minutes

Identifying the Problem 6 minutes
Defining the Solution 6 minutes
Case Study - The Play Pump 9 minutes

5 readings Total 130 minutes

Problem Tree Tool - Template and Example 10 minutes
Additional Reading on the Problem Tree Tool 30 minutes
Theory of Change Tool - Example and Template 10 minutes
Defining the Solution 40 minutes
Case Study - The Play Pump 40 minutes

3 assignments Total 23 minutes

Identifying the Problem 8 minutes
Defining the Solution 10 minutes
Case Study - The Play Pump 5 minutes

1 discussion prompt Total 40 minutes

Create and Discuss your Problem Tree 40 minutes

In this module, we will apply the learnings from the introductory module and the first module of this course towards a peer-graded assignment. The aim of this module is to enable collaboration amongst classmates as well as provide and receive relevant feedback.

What's included

1 peer review

In this module, you are expected to learn more about how to build an effective social business. The modules of this course aim to provide an objective lens to various nuances of starting and running a social business. It includes understanding your beneficiaries, managing your stakeholders, and staying focused in order to run a successful social business.

What's included

5 videos8 readings5 assignments3 discussion prompts

5 videos Total 36 minutes

Beneficiary Empathy Map: Whom are we targeting? 8 minutes
Stakeholder Mapping 6 minutes
Case Study: Cashpor Micro Credit 7 minutes
Social Business Canvas 7 minutes
Running a Successful Social Business 7 minutes

8 readings Total 260 minutes

Beneficiary Empathy Map 30 minutes
Beneficiary Empathy Map - Template and Example 10 minutes
Stakeholder Mapping 50 minutes
Stakeholder Map - Example 10 minutes
Case Study - Cashpor Micro Credit 60 minutes
Additional Readings on Social Business Canvas Model 30 minutes
Social Business Canvas Model - Template+Example 10 minutes
Running a Successful Social Business 60 minutes

5 assignments Total 38 minutes

Beneficiary Empathy Map 6 minutes
Stakeholder Mapping 6 minutes
Case Study - Cashpor Micro Credit 6 minutes
Social Business Canvas 10 minutes
Running a Successful Social Business 10 minutes

3 discussion prompts Total 50 minutes

The importance of impact measurement 10 minutes
Reflection 20 minutes
Why Cashpor is a successful social business? 20 minutes

In this module, we will apply the learnings from the entire course towards a peer-graded assignment. The aim of this module is to enable collaboration amongst classmates as well as provide and receive relevant feedback.