By the end of this project, you will identify the Ins and outs of Instagram. This will help you create content for the algorithm, which will enable you to grow your account and monetize it in the future.Throughout the project, you will be able to to make the best decisions for your Instagram account, along with applying the best tools and methods to boost your engagement and reach- in accordance with the Instagram algorithm. Moreover, we will go over how to write an Instagram bio and we will use different tools to create Instagram story highlights that are essential for your business.
How to Optimize Your Instagram Account
How to Optimize Your Instagram Account
Instructor: Sarah Alkahery
36,077 already enrolled
Included with 
Learn, practice, and apply job-ready skills with expert guidance
4.1
(300 reviews)
Beginner level
Recommended experience
1.45 hours
Learn at your own pace
Hands-on learning
What you'll learn
You will be able to differentiate between account types & choose the best username
You will be able to choose the best profile photo
You will be able to create content for your page
Skills you'll practice
Details to know
Shareable certificate
Add to your LinkedIn profile
Taught in English
No downloads or installation required
Only available on desktop
See how employees at top companies are mastering in-demand skills
Learn, practice, and apply job-ready skills in less than 2 hours
- Receive training from industry experts
- Gain hands-on experience solving real-world job tasks
- Build confidence using the latest tools and technologies
About this Guided Project
Learn step-by-step
In a video that plays in a split-screen with your work area, your instructor will walk you through these steps:
Choosing your Instagram username & account type (12 min)
Creating the perfect profile photo for your Instagram account (7 min)
How to write the perfect Instagram bio for your account (7 min)
Creating optimised content for your account! (13 min)
Creating engaging Instagram stories! (7 min)
Recommended experience
General understanding of how Instagram works
You need to have 2 blank Instagram accounts, A creator's account and a business account.
3 project images
Instructor
Instructor ratings
4.4 (24 ratings)Offered by
How you'll learn
Skill-based, hands-on learning
Practice new skills by completing job-related tasks.
Expert guidance
Follow along with pre-recorded videos from experts using a unique side-by-side interface.
No downloads or installation required
Access the tools and resources you need in a pre-configured cloud workspace.
Available only on desktop
This Guided Project is designed for laptops or desktop computers with a reliable Internet connection, not mobile devices.
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Learner reviews
4.1
300 reviews
- 5 stars
55.92%
- 4 stars
22.36%
- 3 stars
8.22%
- 2 stars
7.23%
- 1 star
6.25%
Showing 3 of 300
SM
5
Reviewed on Feb 2, 2023
Great instructive work from the instructor. Would like to learn even more courses. Learnt a great skill and implemented it to my social media account.
TC
5
Reviewed on Mar 6, 2023
Clear, concise and easy to follow. Recommending this course to those who are starting out or want to update their accounts.
OO
5
Reviewed on Jan 24, 2023
Thankyou coursera for guiding me to complete this project im glad i have learned something benefiicial in it.
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Frequently asked questions
Because your workspace contains a cloud desktop that is sized for a laptop or desktop computer, Guided Projects are not available on your mobile device.
Guided Project instructors are subject matter experts who have experience in the skill, tool or domain of their project and are passionate about sharing their knowledge to impact millions of learners around the world.
You can download and keep any of your created files from the Guided Project. To do so, you can use the “File Browser” feature while you are accessing your cloud desktop.