Step 2
Completed by Caroline Stobbs on September 8, 2025
Verified learner ·
Badge ID: 6UOZeQIYTRSDmXkCGO0U6w
About this Badge
Step 2
Learning objectives
- Apply key analytical skills such as data cleaning, analysis, and visualization using tools like spreadsheets, SQL, R programming, and Tableau.
- Define and describe the roles and responsibilities of entry-level positions in data analytics, digital marketing, and e-commerce.
- Evaluate the role of analytics and digital marketing strategies within an organization's ecosystem, including understanding the customer journey and marketing funnel.
- Conduct self-assessments and explore job opportunities in data analytics and digital marketing to leverage best practices during job searches.
Skills learned
- Email Marketing
- Marketing Strategy and Techniques
- Search Engine Optimization
- Web Analytics and SEO
- Brand Awareness
- Target Audience
- Content Performance Analysis
- Google Sheets
- Performance Measurement
- Customer Engagement
- Business Metrics
- Digital Advertising
- Data Sharing
- Branding
- Data Processing
- Data Ethics
- Data Storytelling
- Data Visualization
- Data Management
- Marketing
- Data-Driven Decision-Making
- E-Commerce
Learning content completed
Some of the content and skills presented have been contributed by the content provider.