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  • Marketing Analytics

Marketing Analytics Courses

Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.


Popular Marketing Analytics Courses and Certifications


  • Status: Free Trial
    Free Trial
    Y

    Yonsei University

    Big Data Emerging Technologies

    Skills you'll gain: Apache Spark, Big Data, SPSS (Software), SPSS, Analytics, Real Time Data, Apache Hadoop, Data Processing, Business Analytics, Statistical Analysis, Data Analysis Software, Business Strategy, Market Share, Scalability, Machine Learning Algorithms

    4.7
    Rating, 4.7 out of 5 stars
    ·
    312 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    D

    DeepLearning.AI

    AI for Good

    Skills you'll gain: Disaster Recovery, Data Analysis, Jupyter, Exploratory Data Analysis, Image Analysis, Data Ethics, Emergency Response, Artificial Intelligence, Machine Learning, Predictive Modeling, Applied Machine Learning, Mitigation, Responsible AI, Text Mining, Environmental Monitoring, Climate Change Mitigation, Artificial Neural Networks, Computer Vision, Supervised Learning, Natural Language Processing

    4.7
    Rating, 4.7 out of 5 stars
    ·
    604 reviews

    Beginner · Specialization · 1 - 3 Months

  • Status: New
    New
    Status: Free Trial
    Free Trial
    C

    Coursera

    Generative AI for Sales

    Skills you'll gain: Prompt Engineering, Sales Strategy, Sales Pipelines, AI Personalization, Sales Operations, Responsible AI, Lead Generation, Sales Development, Generative AI Agents, Competitive Analysis, Sales Management, Marketing Automation, Customer Relationship Management (CRM) Software, Account Management, Business Process Automation, Business Intelligence, Workflow Management, Market Analysis, Data-Driven Decision-Making, Forecasting

    4.2
    Rating, 4.2 out of 5 stars
    ·
    29 reviews

    Intermediate · Specialization · 1 - 3 Months

  • L

    LearnQuest

    Developing AI Applications on Azure

    Skills you'll gain: Artificial Intelligence and Machine Learning (AI/ML), Microsoft Azure, Applied Machine Learning, Python Programming, Machine Learning, Machine Learning Algorithms, Data Science, Image Analysis, Computer Vision, Application Deployment, Natural Language Processing, Application Programming Interface (API)

    4.4
    Rating, 4.4 out of 5 stars
    ·
    978 reviews

    Advanced · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    C

    Coursera

    GenAI for Market Research Analysts

    Skills you'll gain: Competitive Analysis, Market Research, Market Analysis, Customer Analysis, Responsible AI, Generative AI, Market Intelligence, Customer Insights, Market Trend, Personalized Service, Trend Analysis, Analytics, Data Analysis, Data-Driven Decision-Making, Ethical Standards And Conduct

    4.6
    Rating, 4.6 out of 5 stars
    ·
    27 reviews

    Intermediate · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    S

    Starweaver

    Hospitality Luxury Brand Management

    Skills you'll gain: Hospitality Management, Hospitality, Hospitality and Food Services, Brand Management, Branding, Brand Awareness, Brand Marketing, Brand Strategy, Brand Loyalty, Business Ethics, Digital Transformation, Sustainable Business, Market Dynamics, Corporate Sustainability, Quality Management, Customer experience improvement, Innovation, Consumer Behaviour

    4.4
    Rating, 4.4 out of 5 stars
    ·
    162 reviews

    Intermediate · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    University of Maryland, College Park

    Establishing Product-Market Fit

    Skills you'll gain: Competitive Analysis, Value Propositions, Target Market, Product Improvement, Product Management, User Experience, Product Development, Product Design, Product Strategy, New Product Development, Customer Analysis, Market Analysis, Product Requirements, User Feedback, Product Testing, Needs Assessment, Ideation

    4.6
    Rating, 4.6 out of 5 stars
    ·
    89 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Preview
    Preview
    W

    Workday

    Workday Human Capital Management for Business Users

    Skills you'll gain: Workday (Software), Human Capital, HR Tech, Human Resources Information System (HRIS), People Analytics, Learning Management Systems, Staff Management, Business Reporting, Business Process, Compensation Analysis

    4.7
    Rating, 4.7 out of 5 stars
    ·
    115 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Preview
    Preview
    N

    Nanjing University

    Data Processing Using Python

    Skills you'll gain: Data Processing, Data Mining, Data Structures, Data Presentation, Object Oriented Programming (OOP), Web Scraping, Data Analysis, Python Programming, Pandas (Python Package), NumPy, Data Visualization, Data Import/Export, Data Manipulation, Matplotlib, User Interface (UI) Design

    4.1
    Rating, 4.1 out of 5 stars
    ·
    377 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    N

    New York Institute of Finance

    Supply Chain Finance and Blockchain Technology

    Skills you'll gain: Working Capital, Supplier Management, Supply Chain Management, Blockchain, FinTech, Supply Chain, Cash Flows, Business Metrics, Customer Analysis, Financial Market, Market Opportunities, Market Trend, Transaction Processing, Market Dynamics, Market Analysis, Stakeholder Analysis, Risk Modeling, Emerging Technologies, Corporate Finance, Sales Prospecting

    4.6
    Rating, 4.6 out of 5 stars
    ·
    375 reviews

    Intermediate · Specialization · 3 - 6 Months

  • C

    Coursera

    التسويق العضوي: مجموعات الفيسبوك للشركات الصغيرة

    Skills you'll gain: Target Audience, Target Market, Facebook, Customer Analysis, Social Media Marketing, Social Media Content, Business Marketing, Social Media, Content Creation, Business Planning, Drive Engagement

    4.5
    Rating, 4.5 out of 5 stars
    ·
    25 reviews

    Intermediate · Guided Project · Less Than 2 Hours

  • Status: Free Trial
    Free Trial
    I

    IESE Business School

    The Role of the Media

    Skills you'll gain: Media Relations, Public Speaking, Media and Communications, Communication Strategies, Strategic Communication, Media Strategy, Verbal Communication Skills, Public Relations, Digital Marketing, Press Releases, Communication, Marketing Communications, Presentations, Non-Verbal Communication, Journalism, Content Creation, Crisis Management

    4.8
    Rating, 4.8 out of 5 stars
    ·
    26 reviews

    Beginner · Course · 1 - 4 Weeks

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In summary, here are 10 of our most popular marketing analytics courses

  • Big Data Emerging Technologies: Yonsei University
  • AI for Good: DeepLearning.AI
  • Generative AI for Sales: Coursera
  • Developing AI Applications on Azure: LearnQuest
  • GenAI for Market Research Analysts: Coursera
  • Hospitality Luxury Brand Management: Starweaver
  • Establishing Product-Market Fit: University of Maryland, College Park
  • Workday Human Capital Management for Business Users: Workday
  • Data Processing Using Python: Nanjing University
  • Supply Chain Finance and Blockchain Technology: New York Institute of Finance

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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