Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.
University of Illinois Urbana-Champaign
Skills you'll gain: Business Ethics, Cultural Sensitivity, Cultural Diversity, Brand Management, Culture, Global Marketing, Branding, Brand Strategy, Business Management, Corporate Sustainability, Intercultural Competence, Decision Making, Stakeholder Analysis
Beginner · Course · 1 - 3 Months

The Chinese University of Hong Kong
Skills you'll gain: Strategic Thinking, Business Strategy, Strategic Partnership, Competitive Analysis, Go To Market Strategy, Market Opportunities, Global Marketing, E-Commerce, Market Analysis
Beginner · Course · 1 - 4 Weeks
University of Illinois Urbana-Champaign
Skills you'll gain: Creative Thinking, Creativity, Business Ethics, Business Analytics, Ideation, Creative Problem-Solving, Leadership and Management, Business Analysis, Business Leadership, Brainstorming, Business Strategy, Organizational Leadership, Decision Making, Emotional Intelligence, Accounting, Cultural Sensitivity, Cultural Diversity, Brand Management, Organizational Structure, Culture
Beginner · Specialization · 3 - 6 Months

Coursera
Skills you'll gain: TikTok, Social Media Content, Content Performance Analysis, Content Creation, Video Editing, Social Media, Social Media Marketing, Social Media Strategy, Storytelling, Drive Engagement, Content Strategy, Brand Awareness, User Accounts
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Facebook, Marketing Design, Marketing Materials, Promotional Materials, Social Media Content, Social Media, Content Creation, Advertising, Branding, Social Media Marketing, Photo Editing, Marketing, Graphic Design, Digital Advertising
Intermediate · Guided Project · Less Than 2 Hours

University of London
Skills you'll gain: Business Strategy, Competitive Analysis, Business Strategies, International Finance, Market Analysis, Strategic Thinking, Global Marketing, Business Analysis, Product Strategy, Analysis, Business, Product Lifecycle Management, Market Share, Business Management, Organizational Strategy, Product Management, Growth Strategies, Case Studies, Cultural Diversity, Culture
Mixed · Course · 1 - 4 Weeks

Keller Williams
Skills you'll gain: Lead Generation, Real Estate, Real Estate Sales, Property and Real Estate, Customer Relationship Building, Database Management, Sales Process, Client Services, Sales Prospecting, Prioritization, Goal Setting, Market Data, Market Analysis, Calendar Management, Market Trend, Compensation Management
Beginner · Course · 1 - 3 Months

Duke University
Skills you'll gain: Matplotlib, Pandas (Python Package), NumPy, Data Visualization, Data Cleansing, Data Structures, Scientific Visualization, Data Visualization Software, Predictive Analytics, Debugging, Data Manipulation, Object Oriented Programming (OOP), Regression Analysis, Python Programming, Data Science, Algorithms, Simulations, Microsoft Visual Studio, Predictive Modeling, Data Analysis
Beginner · Specialization · 3 - 6 Months

Skills you'll gain: Pinterest, Canva (Software), Content Creation, Social Media Content, Design Reviews, Storytelling, Photo/Video Production and Technology, Graphic Design, Driving engagement, Marketing
Beginner · Guided Project · Less Than 2 Hours

Indian School of Business
Skills you'll gain: Portfolio Management, Financial Trading, Investment Management, Performance Analysis, Text Mining, Technical Analysis, Market Analysis, Risk Management, Financial Regulation, Risk Analysis, Benchmarking, Compliance Reporting
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Generative AI, Generative AI Agents, Google Cloud Platform, MLOps (Machine Learning Operations), Artificial Intelligence and Machine Learning (AI/ML), Prompt Engineering, Tensorflow, OpenAI, AI Product Strategy, Cloud Infrastructure, Applied Machine Learning, Big Data, Machine Learning
Beginner · Course · 1 - 3 Months

Shanghai Jiao Tong University
Skills you'll gain: Human Factors, Consumer Behaviour, Organizational Leadership, Psychological Evaluations, Psychology, Mental Health, Professional Development, Marketing, Leadership, Applied Behavior Analysis, Criminal Investigation and Forensics, Scientific Methods, Relationship Building
Mixed · Course · 1 - 3 Months