• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
Log In
Join for Free
  • Browse
  • Brand Management

Brand Management Courses

Brand management courses can help you learn brand positioning, consumer behavior analysis, brand equity measurement, and strategic marketing planning. You can build skills in crafting compelling brand narratives, managing brand portfolios, and conducting competitive analysis. Many courses introduce tools like SWOT analysis, brand tracking software, and social media analytics, that support monitoring brand performance and engaging with target audiences effectively.


Popular Brand Management Courses and Certifications


  • Status: Free Trial
    Free Trial
    J

    Johns Hopkins University

    Clinical Trials Operations

    Skills you'll gain: Clinical Data Management, Clinical Trials, Sample Size Determination, Clinical Research Ethics, Clinical Trial Management Systems, Clinical Research, Data Quality, Quality Assurance, Data Entry, Case Report Forms, Institutional Review Board (IRB), Good Clinical Practices (GCP), Data Cleansing, Data Management, Regulatory Compliance, Data Integrity, Statistical Reporting, Informed Consent, Clinical Documentation, Data Collection

    4.7
    Rating, 4.7 out of 5 stars
    ·
    575 reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    U

    Universidad Nacional Autónoma de México

    Introducción a la calidad

    Skills you'll gain: ISO 9000 Series, Quality Management Systems, Operations Management, Production Management, Continuous Improvement Process, Product Quality (QA/QC), Kaizen Methodology, Quality Management, Environmental Management Systems, Operational Efficiency, Sustainable Business, Lean Manufacturing, Waste Minimization, Capacity Management, Inventory Control, Kanban Principles, New Business Development

    4.7
    Rating, 4.7 out of 5 stars
    ·
    690 reviews

    Mixed · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    B

    Berklee

    Pro Tools Basics

    Skills you'll gain: Music, Musical Composition, Media Production, Instrumental Music, Automation, File Management, Editing, Electronic Media

    4.7
    Rating, 4.7 out of 5 stars
    ·
    607 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    University of California, Irvine

    IELTS Reading Section Skills Mastery

    Skills you'll gain: Quick Learning, Time Management, Learning Strategies, Literacy, Vocabulary, English Language

    4.6
    Rating, 4.6 out of 5 stars
    ·
    492 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    University of Virginia

    Cost and Economics in Pricing Strategy

    Skills you'll gain: Price Negotiation, Market Dynamics, Product Strategy, Revenue Management, Cost Accounting, Economics, Demand Planning, Cost Benefit Analysis, Consumer Behaviour, Case Studies, Marketing Channel, Customer Analysis, Regression Analysis, Competitive Analysis, Statistical Methods

    4.8
    Rating, 4.8 out of 5 stars
    ·
    691 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    University of Maryland, College Park

    Framework for Data Collection and Analysis

    Skills you'll gain: Data Collection, Survey Creation, Research Design, Data Quality, Data Analysis, Data Validation, Sampling (Statistics), Data Management, Big Data, Statistical Methods

    4.2
    Rating, 4.2 out of 5 stars
    ·
    773 reviews

    Intermediate · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    Universidad de Palermo

    Inteligencia Artificial (IA): Interacciones y prompts

    Skills you'll gain: Prompt Engineering, Prompt Patterns, ChatGPT, Generative AI, LLM Application, Artificial Intelligence, AI Enablement, Responsible AI

    4.9
    Rating, 4.9 out of 5 stars
    ·
    968 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    K

    Kennesaw State University

    Cybersecurity and Mobility

    Skills you'll gain: Cyber Security Strategy, Cybersecurity, Mobile Security, Cyber Threat Intelligence, Security Management, Network Security, Cyber Security Policies, Internet Of Things, Data Security, Wireless Networks, Emerging Technologies, Business Logic

    4.5
    Rating, 4.5 out of 5 stars
    ·
    639 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    N

    Northeastern University

    Fundamentals of Integrated Brand Promotion

    Skills you'll gain: Branding, Advertising, Consumer Behaviour, Brand Management, Brand Strategy, Integrated Marketing Communications, Advertising Campaigns, Marketing Communications, Brand Awareness, Marketing, Promotional Strategies, Media Planning, Digital Advertising, Customer Engagement, Media Strategy, Design Thinking

    Beginner · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    I

    IESE Business School

    Strategy and Sustainability

    Skills you'll gain: Sustainable Business, Corporate Sustainability, Environmental Social And Corporate Governance (ESG), Corporate Strategy, Business Strategy, Environmental Issue, Strategic Decision-Making, Compliance Management, Stakeholder Engagement, Governance, Consumer Behaviour

    4.7
    Rating, 4.7 out of 5 stars
    ·
    570 reviews

    Beginner · Course · 1 - 3 Months

  • Status: New
    New
    Status: Free Trial
    Free Trial
    C

    Coursera

    Business Execution: Ops, Team Management & Communication

    Skills you'll gain: Purchasing, Workflow Management, Business Workflow Analysis, Supplier Relationship Management, Internal Communications, Systems Thinking, Process Mapping, Operational Efficiency, Contract Management, Proposal Writing, Procurement, Negotiation, Strategic Thinking, Team Leadership, AI Enablement, Leadership, Operations Management, Communication, Business, Team Management

    4.6
    Rating, 4.6 out of 5 stars
    ·
    253 reviews

    Beginner · Specialization · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    G

    Google Cloud

    Networking in Google Cloud: Routing and Addressing

    Skills you'll gain: Network Routing, Network Security, Firewall, Google Cloud Platform, Virtual Networking, Network Administration, General Networking, Cloud Services, Network Protocols, Load Balancing

    4.8
    Rating, 4.8 out of 5 stars
    ·
    1.1K reviews

    Intermediate · Course · 1 - 4 Weeks

Searches related to brand management

brand management: aligning business, brand and behaviour
brand management: strategies for a strong brand
luxury brand management
strategic brand management
hospitality luxury brand management
next-gen brand management
brand and product management
introduction to strategic brand management
1…167168169…834

In summary, here are 10 of our most popular brand management courses

  • Clinical Trials Operations: Johns Hopkins University
  • Introducción a la calidad: Universidad Nacional Autónoma de México
  • Pro Tools Basics: Berklee
  • IELTS Reading Section Skills Mastery: University of California, Irvine
  • Cost and Economics in Pricing Strategy: University of Virginia
  • Framework for Data Collection and Analysis: University of Maryland, College Park
  • Inteligencia Artificial (IA): Interacciones y prompts: Universidad de Palermo
  • Cybersecurity and Mobility: Kennesaw State University
  • Fundamentals of Integrated Brand Promotion: Northeastern University
  • Strategy and Sustainability: IESE Business School

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • English Speaking
  • Generative AI (GenAI)
  • Microsoft Excel
  • Microsoft Power BI
  • Project Management
  • Python

Certificates & Programs

  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM Data Analyst Certificate
  • IBM Data Science Certificate
  • Machine Learning Certificate
  • Microsoft Power BI Data Analyst Certificate
  • UI / UX Design Certificate

Industries & Careers

  • Business
  • Computer Science
  • Data Science
  • Education & Teaching
  • Engineering
  • Finance
  • Healthcare
  • Human Resources (HR)
  • Information Technology (IT)
  • Marketing

Career Resources

  • Career Aptitude Test
  • Examples of Strengths and Weaknesses for Job Interviews
  • High-Income Skills to Learn
  • How Does Cryptocurrency Work?
  • How to Highlight Duplicates in Google Sheets
  • How to Learn Artificial Intelligence
  • Popular Cybersecurity Certifications
  • Preparing for the PMP Certification
  • Signs You Will Get the Job After an Interview
  • What Is Artificial Intelligence?

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Share your Coursera learning story

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2025 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok