Content strategy courses can help you learn audience analysis, content creation techniques, editorial planning, and performance measurement. You can build skills in optimizing content for different platforms, aligning messaging with brand goals, and using analytics to refine strategies. Many courses introduce tools like Google Analytics for tracking engagement, content management systems for organizing assets, and social media platforms for distribution, providing practical methods to implement your content strategies effectively.
IE Business School
Skills you'll gain: Brand Strategy, Customer experience strategy (CX), Branding, Content Marketing, Storytelling, Content Creation, Production Planning, Brand Awareness, Logo Design, Target Audience, Advertising Campaigns, Target Market, Customer experience improvement, Drive Engagement, Advertising, Marketing Design, Brand Management, Journalism, Creativity, Communication
Beginner · Specialization · 3 - 6 Months

University of Virginia
Skills you'll gain: Plan Execution, Organizational Strategy, Business Strategy, Data-Driven Decision-Making, Strategic Leadership, Strategic Decision-Making, Strategic Thinking, Governance, Analysis, Corporate Strategy, Business Analysis, Competitive Analysis
Mixed · Course · 1 - 4 Weeks

LearnKartS
Skills you'll gain: Marketing Automation, Email Automation, Make.com, MarTech, Email Marketing, LLM Application, AI Personalization, Business Process Automation, ChatGPT, Data-Driven Decision-Making, OpenAI, Prompt Engineering, Generative AI, Artificial Intelligence, Large Language Modeling, Automation, Business Strategy, Content Creation, Scheduling
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Prompt Engineering, Prompt Patterns, AI Product Strategy, Generative AI, New Product Development, Product Management, Product Lifecycle Management, Generative Model Architectures, Product Development, Innovation, ChatGPT, Product Roadmaps, Usability Testing, Product Planning, Responsible AI, Commercialization, Artificial Intelligence, Product Strategy, Project Management Life Cycle, OpenAI
Beginner · Professional Certificate · 3 - 6 Months

LearnKartS
Skills you'll gain: Product Knowledge, Ideation, Content Development and Management, Employee Coaching, Value Propositions, E-Commerce, Digital Transformation, Email Marketing, Search Engine Optimization, Media Production, Keyword Research, Video Production
Beginner · Course · 1 - 4 Weeks

University of Pennsylvania
Skills you'll gain: Intellectual Property, Brand Awareness, Legal Strategy, Brand Management, Asset Protection, Case Law, Regulation and Legal Compliance, Packaging and Labeling, Case Studies, Asset Management, Law, Regulation, and Compliance, Marketing, Innovation, Strategic Thinking, Business Strategy, Business Valuation, Creativity, Legal Risk, Strategic Planning, Planning
Intermediate · Specialization · 3 - 6 Months
University of Illinois Urbana-Champaign
Skills you'll gain: Business Strategy, Organizational Change, Stakeholder Management, Corporate Strategy, Organizational Strategy, Team Building, Strategic Leadership, Negotiation, Organizational Leadership, Organizational Structure, Management Training And Development, Business Management, Conflict Management, Governance, Business Ethics, Team Management, Team Motivation, Innovation, Leadership Development, Leadership
Build toward a degree
Beginner · Specialization · 3 - 6 Months

Vanderbilt University
Skills you'll gain: Prompt Engineering, ChatGPT, Prompt Patterns, Ideation, Verification And Validation, LLM Application, Productivity, OpenAI, Responsible AI, Generative AI, Artificial Intelligence, Large Language Modeling, Productivity Software, Risk Management Framework, Marketing Automation, Artificial Intelligence and Machine Learning (AI/ML), Creative Thinking, Workflow Management, Content Creation, Automation
Beginner · Specialization · 1 - 3 Months

SkillsBooster Academy
Skills you'll gain: Generative AI, Video Production, Photo/Video Production and Technology, AI Personalization, Artificial Intelligence and Machine Learning (AI/ML), Digital Content, Content Creation, Video Editing, Social Media Content, Marketing, Creative Design, Business, Marketing Automation, HR Tech, Content Marketing, Design and Product, Education and Training, Influencing, Digital Marketing, Personal Development
Beginner · Course · 1 - 3 Months

Skills you'll gain: Artificial Intelligence, Ethical Standards And Conduct, Diversity and Inclusion, Stakeholder Engagement, Compliance Reporting, Content Creation, Accountability, Brand Management, Communication
Beginner · Course · 1 - 4 Weeks

University of California, Davis
Skills you'll gain: Search Engine Optimization, Web Analytics and SEO, Keyword Research, Content Strategy, Digital Marketing, Google Analytics, Marketing, Content Performance Analysis, Content Creation, Social Media, Information Architecture, Generative AI, User Experience
Intermediate · Course · 1 - 4 Weeks

Skills you'll gain: AI Product Strategy, Business Strategy, Sales Process, Team Building, Marketing Strategies, Customer Support
Intermediate · Course · 1 - 3 Months