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  • Marketing Fundamentals

Marketing Fundamentals Courses

Marketing fundamentals courses can help you learn key concepts like market segmentation, branding strategies, and consumer behavior analysis. You can build skills in crafting effective marketing messages, analyzing campaign performance, and utilizing digital channels for outreach. Many courses introduce tools such as Google Analytics for tracking website performance, social media platforms for engagement, and email marketing software for targeted communication, all of which enhance your ability to create impactful marketing strategies.


Popular Marketing Fundamentals Courses and Certifications


  • Status: Free Trial
    Free Trial
    L

    Lund University

    European Business Law: Doing Business in Europe

    Skills you'll gain: Legal Writing, Labor Law, Case Law, Arbitration, Legal Research, Labor Compliance, Regulation and Legal Compliance, Tax Compliance, Environmental Laws, Compliance Management, Business Management, Tax Laws, Commercial Laws, Financial Analysis

    4.8
    Rating, 4.8 out of 5 stars
    ·
    558 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    B

    Board Infinity

    ASP.NET for Experienced Developers

    Skills you'll gain: C# (Programming Language), Restful API, ASP.NET, Model View Controller, .NET Framework, Docker (Software), Azure DevOps, Object Oriented Programming (OOP), Microservices, Containerization, JSON, API Design, DevOps, Web Services, Middleware, CI/CD, Back-End Web Development, Web Applications, Programming Principles, Server Side

    4.1
    Rating, 4.1 out of 5 stars
    ·
    375 reviews

    Intermediate · Specialization · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    I

    IBM

    Technical Support (IT) Case Studies and Capstone

    Skills you'll gain: Cloud Computing, Computer Security Awareness Training, Technical Support, Desktop Support, Hardware Troubleshooting, End User Training and Support, System Support, Network Support, Cybersecurity, Help Desk Support, Network Troubleshooting, Computer Hardware, Data Storage, Customer Service, Debugging, Information Technology Operations, Operating Systems

    4.8
    Rating, 4.8 out of 5 stars
    ·
    185 reviews

    Intermediate · Course · 1 - 3 Months

  • Status: Preview
    Preview
    U

    University of Michigan

    Using Public Policy for Social Change

    Skills you'll gain: Policy Analysis, Policy Development, Social Justice, Advocacy, Public Policies, Political Sciences, Health Policy, Social and Human Services, Social Impact, Economics, Policy, and Social Studies, Program Evaluation, Public Administration, Diversity Equity and Inclusion Initiatives, Research, Problem Solving

    4.9
    Rating, 4.9 out of 5 stars
    ·
    175 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    S

    SkillUp

    Product Management: Initial Product Strategy and Plan

    Skills you'll gain: Product Lifecycle Management, Product Roadmaps, Product Management, Product Planning, New Product Development, Product Strategy, Project Management Life Cycle, Product Development, Project Planning, Agile Product Development, Business Planning, Team Building, Competitive Analysis, Market Research, Market Analysis, Marketing Strategies, Risk Management, Financial Analysis

    4.6
    Rating, 4.6 out of 5 stars
    ·
    196 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    U

    University of Colorado Boulder

    Programmatic Advertising

    Skills you'll gain: Content Creation, Press Releases, Target Audience, Content Development and Management, Advertising, Campaign Management, Performance marketing, Digital Advertising, Media Relations, Case Studies, Business Ethics, Ethical Standards And Conduct, Google Analytics

    4.6
    Rating, 4.6 out of 5 stars
    ·
    71 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    L

    Lund University

    European Business Law: Competing in Europe

    Skills you'll gain: Intellectual Property, Legal Strategy, Legal Writing, Competitive Analysis, Mergers & Acquisitions, Law, Regulation, and Compliance, Advocacy, Procurement, Commercialization, Brand Strategy

    4.8
    Rating, 4.8 out of 5 stars
    ·
    307 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Preview
    Preview
    U

    University of Manchester

    Managing Responsibly: Practicing Sustainability, Responsibility and Ethics

    Skills you'll gain: Sustainable Business, Corporate Sustainability, Business Ethics, Environmental Social And Corporate Governance (ESG), Sustainable Development, Intercultural Competence, Ethical Standards And Conduct, Team Oriented, Decision Making, Cultural Diversity, Systems Thinking, Stakeholder Management

    4.8
    Rating, 4.8 out of 5 stars
    ·
    680 reviews

    Mixed · Course · 1 - 3 Months

  • U

    University of Illinois Urbana-Champaign

    Customer Insights: New Product Development Orientation

    Skills you'll gain: Customer Insights, Design Thinking, New Product Development, Customer experience strategy (CX), Customer experience improvement, Product Development, Consumer Behaviour, Business Research, User Research, Persona Development, Product Management, Market Research, Process Mapping, Case Studies, Product Strategy, Innovation, Needs Assessment

    4.4
    Rating, 4.4 out of 5 stars
    ·
    105 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    U

    University of California, Irvine

    Essential English for Business Professionals

    Skills you'll gain: Presentations, Verbal Communication Skills, Communication, Non-Verbal Communication, Microsoft PowerPoint, Business Communication, English Language, Business Leadership, Crisis Management, Organizational Structure, Project Management, Leadership and Management, Business, Corporate Sustainability, Global Marketing, Business Writing, Rapport Building, Business Management, Cross-Functional Collaboration, Interpersonal Communications

    4.7
    Rating, 4.7 out of 5 stars
    ·
    212 reviews

    Intermediate · Specialization · 1 - 3 Months

  • Status: New
    New
    Status: Free Trial
    Free Trial
    Status: AI skills
    AI skills
    D

    DeepLearning.AI

    PyTorch for Deep Learning

    Skills you'll gain: PyTorch (Machine Learning Library), Model Deployment, Convolutional Neural Networks, Transfer Learning, Generative AI, Deep Learning, Image Analysis, MLOps (Machine Learning Operations), Data Pipelines, Embeddings, Artificial Neural Networks, Model Evaluation, Data Preprocessing, Software Visualization, Computer Vision, Natural Language Processing, Machine Learning

    4.8
    Rating, 4.8 out of 5 stars
    ·
    67 reviews

    Intermediate · Professional Certificate · 1 - 3 Months

  • C

    Coursera

    Copywriting with ChatGPT: Produce Compelling Copy That Sells

    Skills you'll gain: Copywriting, User Research, Target Audience, Prompt Engineering, ChatGPT, Writing and Editing, Marketing Materials, Product Knowledge, Value Propositions, Marketing Communications

    4.6
    Rating, 4.6 out of 5 stars
    ·
    77 reviews

    Beginner · Guided Project · Less Than 2 Hours

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In summary, here are 10 of our most popular marketing fundamentals courses

  • European Business Law: Doing Business in Europe: Lund University
  • ASP.NET for Experienced Developers: Board Infinity
  • Technical Support (IT) Case Studies and Capstone: IBM
  • Using Public Policy for Social Change: University of Michigan
  • Product Management: Initial Product Strategy and Plan: SkillUp
  • Programmatic Advertising: University of Colorado Boulder
  • European Business Law: Competing in Europe: Lund University
  • Managing Responsibly: Practicing Sustainability, Responsibility and Ethics: University of Manchester
  • Customer Insights: New Product Development Orientation: University of Illinois Urbana-Champaign
  • Essential English for Business Professionals: University of California, Irvine

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