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Marketing Fundamentals Courses

Marketing fundamentals courses can help you learn key concepts like market segmentation, branding strategies, and consumer behavior analysis. You can build skills in crafting effective marketing messages, analyzing campaign performance, and utilizing digital channels for outreach. Many courses introduce tools such as Google Analytics for tracking website performance, social media platforms for engagement, and email marketing software for targeted communication, all of which enhance your ability to create impactful marketing strategies.


Popular Marketing Fundamentals Courses and Certifications


  • Status: Free Trial
    Free Trial
    A

    American Psychological Association

    Psychological Research

    Skills you'll gain: Institutional Review Board (IRB), Data Visualization, Descriptive Statistics, Quantitative Research, Plot (Graphics), Data Literacy, Scientific Methods, Graphing, Research Design, Statistical Hypothesis Testing, Probability & Statistics, Research, Statistical Inference, Statistics, Statistical Analysis, Surveys, Sample Size Determination, Ethical Standards And Conduct, Data Analysis, Research and Design

    4.8
    Rating, 4.8 out of 5 stars
    ·
    284 reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    L

    LearnQuest

    Key Technologies in Data Analytics

    Skills you'll gain: Data Warehousing, Descriptive Analytics, Cloud Deployment, Data Analysis, Cloud Computing, Predictive Analytics, Data Architecture, Big Data, Cloud Services, Advanced Analytics, Analytics, Data Storage, Analysis, Data Mining, Cloud Infrastructure, Scalability, Data Processing, Exploratory Data Analysis, Extract, Transform, Load, Public Cloud

    3.7
    Rating, 3.7 out of 5 stars
    ·
    158 reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: New
    New
    Status: Free Trial
    Free Trial
    C

    Coursera

    Harnessing AI for Business Impact

    Skills you'll gain: Large Language Modeling, AI Enablement, ChatGPT, LLM Application, Responsible AI, Generative AI, Organizational Strategy, OpenAI API, Strategic Leadership, Market Research, Trend Analysis, OpenAI, Business Strategy, Real Time Data, Governance, Data-Driven Decision-Making, Artificial Intelligence, Data Ethics, Team Management, Data Analysis

    4.6
    Rating, 4.6 out of 5 stars
    ·
    363 reviews

    Intermediate · Specialization · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    U

    University of Illinois Urbana-Champaign

    Strategic Innovation: Managing Innovation Initiatives

    Skills you'll gain: Innovation, New Product Development, Organizational Strategy, Strategic Thinking, Business Transformation, Strategic Partnership, Leadership, Business Strategy, Entrepreneurship, Platform As A Service (PaaS), User Research, Competitive Analysis, Market Dynamics

    4.8
    Rating, 4.8 out of 5 stars
    ·
    725 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    University of California, Davis

    Google SEO Capstone Project

    Skills you'll gain: Keyword Research, Search Engine Optimization, Competitive Analysis, Content Strategy, Web Analytics and SEO, Presentations, Report Writing, Client Services, Content Management Systems, Google Analytics, Expectation Management

    4.7
    Rating, 4.7 out of 5 stars
    ·
    493 reviews

    Intermediate · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    R

    Rice University

    Interpersonal Communication for Engineering Leaders

    Skills you'll gain: Executive Presence, Business Communication, Crisis Management, Interpersonal Communications, Communication, Meeting Facilitation, Intercultural Competence, Stakeholder Communications, Influencing, Persuasive Communication, Cultural Diversity, Global Marketing, Leadership, Communication Strategies, Conflict Management, Non-Verbal Communication, Branding, Active Listening

    4.7
    Rating, 4.7 out of 5 stars
    ·
    207 reviews

    Mixed · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    E

    EC-Council

    Digital Forensics Essentials (DFE)

    Skills you'll gain: Digital Forensics, Malware Protection, Cybersecurity, Cyber Attacks, Threat Detection, Data Integrity, Data Storage, Network Analysis, Microsoft Windows, Mac OS, Linux, Web Applications, File Systems

    4.7
    Rating, 4.7 out of 5 stars
    ·
    181 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Preview
    Preview
    P

    Pontificia Universidad Católica de Chile

    Transferencia tecnológica: De la investigación al mercado.

    Skills you'll gain: Feasibility Studies, Knowledge Transfer, Intellectual Property, Technology Strategies, Commercialization, Technical Management, New Product Development, Innovation, Entrepreneurship, Market Analysis

    4.8
    Rating, 4.8 out of 5 stars
    ·
    739 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free
    Free
    L

    Ludwig-Maximilians-Universität München (LMU)

    竞争策略(中文版)

    Skills you'll gain: Game Theory, Business Strategy, Strategic Thinking, Competitive Analysis, Strategic Partnership, Product Strategy, Strategic Decision-Making, Market Opportunities, Go To Market Strategy, Market Dynamics, New Product Development, Market Analysis, Product Design, Innovation

    4.8
    Rating, 4.8 out of 5 stars
    ·
    500 reviews

    Mixed · Course · 1 - 3 Months

  • Status: Preview
    Preview
    N

    Northwestern University

    Career 911: Your Future Job in Medicine and Healthcare

    Skills you'll gain: Verbal Communication Skills, Healthcare Industry Knowledge, Health Care, Public Speaking, Mentorship, Leadership, Relationship Building, Personal Development

    4.5
    Rating, 4.5 out of 5 stars
    ·
    173 reviews

    Mixed · Course · 1 - 3 Months

  • Status: Preview
    Preview
    U

    Universidad de Palermo

    E-commerce Academy

    Skills you'll gain: E-Commerce, Branding, Entrepreneurship, Sales, Social Media, Business Development, Social Media Marketing, Payment Systems, Web Design and Development, Logistics, User Experience, Market Trend

    4.8
    Rating, 4.8 out of 5 stars
    ·
    181 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    P

    PwC India

    PwC GST Taxation Executive

    Skills you'll gain: Accounting Records, Tax Returns, Invoicing, Reconciliation, Tax Compliance, Billing & Invoicing, Auditing, Accounting, Sales Tax, Key Performance Indicators (KPIs), Compliance Management, Billing, Income Tax, Tax Laws, Tax, Record Keeping, Registration, Records Management, Document Control, Compliance Auditing

    4.5
    Rating, 4.5 out of 5 stars
    ·
    111 reviews

    Beginner · Professional Certificate · 3 - 6 Months

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In summary, here are 10 of our most popular marketing fundamentals courses

  • Psychological Research: American Psychological Association
  • Key Technologies in Data Analytics: LearnQuest
  • Harnessing AI for Business Impact: Coursera
  • Strategic Innovation: Managing Innovation Initiatives: University of Illinois Urbana-Champaign
  • Google SEO Capstone Project: University of California, Davis
  • Interpersonal Communication for Engineering Leaders: Rice University
  • Digital Forensics Essentials (DFE): EC-Council
  • Transferencia tecnológica: De la investigación al mercado.: Pontificia Universidad Católica de Chile
  • 竞争策略(中文版): Ludwig-Maximilians-Universität München (LMU)
  • Career 911: Your Future Job in Medicine and Healthcare: Northwestern University

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