Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.

Georgia Institute of Technology
Skills you'll gain: Materials science, Informatics, Data Science, Data Mining, Data Integration, Data-Driven Decision-Making, Data Processing, Systems Design, Engineering Analysis, Big Data, Structural Analysis, Statistics
Intermediate · Course · 1 - 3 Months
Northeastern University
Skills you'll gain: Quality Assessment, Value-Based Care, Program Evaluation, Healthcare Industry Knowledge, Health Systems, Health Informatics, Managed Care, Change Management, Decision Support Systems, Health Care, Process Mapping, Care Management, Patient Safety, Health Care Administration, Quality Improvement, Health Technology, Patient-centered Care, Business Intelligence, Business Analytics, Health Policy
Beginner · Specialization · 3 - 6 Months

University at Buffalo
Skills you'll gain: Data Storytelling, Statistical Process Controls, Data Analysis Software, Data Visualization Software, Data-Driven Decision-Making, Business Analytics, Tableau Software, Data Analysis, Minitab, Data Quality, Process Analysis, Business Process, Business Strategies, Key Performance Indicators (KPIs), Matlab
Beginner · Course · 1 - 4 Weeks

Microsoft
Skills you'll gain: Microsoft Power Platform, Power BI, Microsoft Power Automate/Flow, Dashboard, Microsoft 365, Data Visualization, Business Process Automation, Workflow Management, No-Code Development, Business Process, Data Analysis, Data Integration, Data Analysis Software, Application Design, Customer Engagement
Beginner · Course · 1 - 3 Months

Skills you'll gain: Dashboard, Data Storytelling, Tableau Software, Peer Review, Data Visualization Software, Presentations, Data Visualization, Interactive Data Visualization, Data Cleansing, Business Intelligence, Real Time Data, Data Manipulation, Data Presentation, Data Analysis Expressions (DAX), Transact-SQL, Data Quality, Data Transformation, Data Sharing, Data Integration, Data Analysis
Advanced · Specialization · 3 - 6 Months

Skills you'll gain: Marketing Materials, Presentations, Social Media Content, Content Creation, Promotional Materials, Brand Awareness, Marketing Design, Email Marketing, Social Media Marketing, Graphic Design, Branding, User Accounts, Business Communication
Beginner · Guided Project · Less Than 2 Hours

Skills you'll gain: Canva (Software), Social Media Campaigns, Email Marketing, Content Creation, Marketing Design, Graphic and Visual Design, Product Promotion, Advertising, Marketing Materials, Promotional Materials, Marketing Communications, Sales Development, Digital Marketing
Beginner · Guided Project · Less Than 2 Hours

Vanderbilt University
Skills you'll gain: ChatGPT, Generative AI, Data Synthesis, Image Analysis, Data Capture, OpenAI, Data Analysis, Organizational Skills, Computer Vision, AI Personalization, Artificial Intelligence, Prompt Engineering, Automation
Beginner · Course · 1 - 4 Weeks

DeepLearning.AI
Skills you'll gain: Data Modeling, Data Transformation, Data Processing, Data Warehousing, Apache Hadoop, Extract, Transform, Load, Data Pipelines, Apache Spark, Feature Engineering, Data Manipulation, Star Schema, Applied Machine Learning, Real Time Data, Machine Learning
Intermediate · Course · 1 - 4 Weeks

Skills you'll gain: Facebook, Persona Development, Social Media, Social Media Marketing, Social Media Campaigns, Customer Engagement, Social Media Strategy, Customer Insights, Target Audience, Marketing Materials
Intermediate · Guided Project · Less Than 2 Hours

Macquarie University
Skills you'll gain: Pivot Tables And Charts, Sample Size Determination, Data Visualization, Statistical Inference, Data Visualization Software, Statistical Hypothesis Testing, Statistics, Data-Driven Decision-Making, Microsoft Excel, Correlation Analysis, Descriptive Statistics, Probability & Statistics, Data Analysis, Forecasting, Regression Analysis, Business Analytics, Spreadsheet Software, Statistical Modeling, Statistical Visualization, Data Presentation
Beginner · Specialization · 3 - 6 Months

Skills you'll gain: Canva (Software), Social Media Marketing, Social Media Content, Marketing Design, Social Media, Style Guides, Graphic and Visual Design, Marketing Materials, Branding, User Accounts
Beginner · Guided Project · Less Than 2 Hours