• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
Log In
Join for Free
  • Browse
  • Market Research

Market Research Courses

Market research courses can help you learn data collection techniques, survey design, consumer behavior analysis, and competitive landscape assessment. You can build skills in interpreting market trends, segmenting target audiences, and conducting focus groups. Many courses introduce tools like SPSS, Tableau, and Google Analytics, that support analyzing data and visualizing insights to inform business strategies.


Popular Market Research Courses and Certifications


  • Status: Preview
    Preview
    T

    The University of Hong Kong

    Epidemics

    Skills you'll gain: Infectious Diseases, Epidemiology, Public Health and Disease Prevention, Public Health, Healthcare Ethics, Community Health, Emergency Response, Research, Immunology, Microbiology, Risk Analysis, Media and Communications

    4.9
    Rating, 4.9 out of 5 stars
    ·
    233 reviews

    Beginner · Course · 1 - 3 Months

  • C

    Coursera

    Create a buyer persona diagram for businesses with Creately

    Skills you'll gain: Diagram Design, Persona Development, User Accounts, Target Audience, Graphic Design, Collaborative Software, Productivity Software, Market Analysis

    Beginner · Guided Project · Less Than 2 Hours

  • Status: Free Trial
    Free Trial
    S

    SkillUp

    Advanced Data Visualization with Tableau

    Skills you'll gain: Tableau Software, Data Visualization, Interactive Data Visualization, Data Visualization Software, Data Storytelling, Dashboard, Transact-SQL, Data Sharing, Data Analysis, Data Integration, Data Access, Advanced Analytics, Data Modeling, Performance Tuning

    4.6
    Rating, 4.6 out of 5 stars
    ·
    21 reviews

    Intermediate · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    T

    The University of Melbourne

    Essentials of Corporate Finance Capstone

    Skills you'll gain: Financial Analysis, Financial Statement Analysis, Financial Modeling, Financial Management, Financial Data, Investment Management, Strategic Decision-Making, Corporate Finance, Market Data, Risk Analysis, Business Valuation, Capital Markets

    4.8
    Rating, 4.8 out of 5 stars
    ·
    137 reviews

    Mixed · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    F

    Fundação Instituto de Administração

    Estrutura e Funcionamento do Mercado

    Skills you'll gain: Capital Markets, Financial Systems, Financial Market, Financial Regulation, Financial Policy, Financial Trading, Market Data, Investments, Banking, Financial Services, Economics

    4.9
    Rating, 4.9 out of 5 stars
    ·
    15 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    University of Minnesota

    Social Determinants of Health: Methodological Opportunities

    Skills you'll gain: Social Determinants Of Health, Community Health, Health Informatics, Health Equity, Health Policy, Research Methodologies, Data Analysis, Research, Public Health, Data Collection, Data Visualization

    Beginner · Course · 1 - 3 Months

  • Status: New
    New
    Status: Preview
    Preview
    T

    Tata Institute of Social Sciences

    Making Public Policies Work: The Last-mile Delivery

    Skills you'll gain: Public Policies, Policy Development, Policty Analysis, Research, and Development, Governance, Policy Analysis, Social and Human Services, Economics, Policy, and Social Studies, Program Implementation, Social Justice, Public Administration, Community Development, Diversity and Inclusion, Advocacy, Program Evaluation, Empowerment, Stakeholder Engagement

    4.8
    Rating, 4.8 out of 5 stars
    ·
    6 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    C

    Coursera

    Sales Analysis with Claude

    Skills you'll gain: Sales Strategy, Sales Process, Anthropic Claude, Sales, Sales Development, Sales Pipelines, Sales Management, Data-Driven Decision-Making, Inside Sales, AI Personalization, Customer Analysis, Customer Insights, Customer experience improvement, Market Analysis, Trend Analysis, Forecasting, Analysis, Market Trend

    Intermediate · Course · 1 - 4 Weeks

  • Status: Free
    Free
    C

    Coursera

    Streamlined Project Management with Trello: AI Integration

    Skills you'll gain: Workflow Management, Go To Market Strategy, Scheduling, Organizational Skills, Marketing, AI Enablement, Content Creation, Project Management, Digital Marketing, ChatGPT, Marketing Strategy and Techniques, Automation, Artificial Intelligence

    Intermediate · Guided Project · Less Than 2 Hours

  • Status: Preview
    Preview
    T

    The State University of New York

    تطوير تميزك المهني والتدريب الذاتي

    Skills you'll gain: Business Strategy, Training and Development, Lifelong Learning, Strategic Decision-Making, Professional Development, Personal Development, Performance Measurement, Self-Awareness, Benchmarking, Organizational Skills, Portfolio Management, Gap Analysis, Goal Setting

    4.9
    Rating, 4.9 out of 5 stars
    ·
    36 reviews

    Mixed · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    S

    SkillUp

    Get Started with iOS App Development

    Skills you'll gain: Swift Programming, Apple Xcode, Apple iOS, Mobile Development, Application Development, Data Management, User Interface (UI), Git (Version Control System), Debugging

    4.5
    Rating, 4.5 out of 5 stars
    ·
    28 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    P

    Peking University

    悖论:思维的魔方

    Skills you'll gain: Logical Reasoning, Deductive Reasoning, Behavioral Economics, Ethical Standards And Conduct, Ancient History, Culture, Psychology

    4.8
    Rating, 4.8 out of 5 stars
    ·
    45 reviews

    Beginner · Course · 1 - 3 Months

Searches related to market research

market research and consumer behavior
market research and competitive analysis
market research methods and data analysis certificate
market research and analysis for tech industries
market research & business intelligence mastery
market research: analyze, apply & evaluate
market research: analyze, forecast & apply
market research essentials for marketing management
1…221222223…339

In summary, here are 10 of our most popular market research courses

  • Epidemics: The University of Hong Kong
  • Create a buyer persona diagram for businesses with Creately: Coursera
  • Advanced Data Visualization with Tableau: SkillUp
  • Essentials of Corporate Finance Capstone: The University of Melbourne
  • Estrutura e Funcionamento do Mercado: Fundação Instituto de Administração
  • Social Determinants of Health: Methodological Opportunities: University of Minnesota
  • Making Public Policies Work: The Last-mile Delivery: Tata Institute of Social Sciences
  • Sales Analysis with Claude : Coursera
  • Streamlined Project Management with Trello: AI Integration: Coursera
  • تطوير تميزك المهني والتدريب الذاتي: The State University of New York

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • English Speaking
  • Generative AI (GenAI)
  • Microsoft Excel
  • Microsoft Power BI
  • Project Management
  • Python

Certificates & Programs

  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM Data Analyst Certificate
  • IBM Data Science Certificate
  • Machine Learning Certificate
  • Microsoft Power BI Data Analyst Certificate
  • UI / UX Design Certificate

Industries & Careers

  • Business
  • Computer Science
  • Data Science
  • Education & Teaching
  • Engineering
  • Finance
  • Healthcare
  • Human Resources (HR)
  • Information Technology (IT)
  • Marketing

Career Resources

  • Career Aptitude Test
  • Examples of Strengths and Weaknesses for Job Interviews
  • High-Income Skills to Learn
  • How Does Cryptocurrency Work?
  • How to Highlight Duplicates in Google Sheets
  • How to Learn Artificial Intelligence
  • Popular Cybersecurity Certifications
  • Preparing for the PMP Certification
  • Signs You Will Get the Job After an Interview
  • What Is Artificial Intelligence?

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Share your Coursera learning story

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2025 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok