• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
Log In
Join for Free
  • Browse
  • Brand Management

Brand Management Courses

Brand management courses can help you learn brand positioning, consumer behavior analysis, brand equity measurement, and strategic marketing planning. You can build skills in crafting compelling brand narratives, managing brand portfolios, and conducting competitive analysis. Many courses introduce tools like SWOT analysis, brand tracking software, and social media analytics, that support monitoring brand performance and engaging with target audiences effectively.


Popular Brand Management Courses and Certifications


  • Status: Free Trial
    Free Trial
    U

    Universidad de los Andes

    Gestión del alcance: el qué de la triple restricción

    Skills you'll gain: Project Scoping, Scope Management, Work Breakdown Structure, Requirements Management, Project Management Life Cycle, Project Management, Project Management Institute (PMI) Methodology, Project Planning, Project Documentation, Complex Problem Solving, Stakeholder Engagement

    4.9
    Rating, 4.9 out of 5 stars
    ·
    123 reviews

    Intermediate · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    U

    University of California, Davis

    Annual Campaigns: Building a Case for Support

    Skills you'll gain: Fundraising, Campaign Management, Direct Marketing, Customer Relationship Building, Target Audience, Email Marketing, Telemarketing, Lead Generation, Event Management, Data-Driven Decision-Making, Communication Strategies

    4.2
    Rating, 4.2 out of 5 stars
    ·
    51 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    E

    ESSEC Business School

    Innovation publique et pensée design, l'innovation sociale au service des territoires

    Skills you'll gain: Design Thinking, Human Centered Design, Ideation, Service Design, Innovation, User Experience Design, Brainstorming, Public Administration, Public Policies, Experimentation, User Research, Case Studies, Stakeholder Engagement, Qualitative Research

    4.6
    Rating, 4.6 out of 5 stars
    ·
    78 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    University of Colorado Boulder

    Creating a Technology Startup Company

    Skills you'll gain: Target Market, Persona Development, Systems Thinking, Technical Management, Business Modeling, Product Lifecycle Management, Entrepreneurship, Business Planning, Operations Management, Engineering Management, Market Analysis, New Product Development, Governance, Performance Metric, Leadership, Business Strategy, Engineering, Recruitment Strategies

    Build toward a degree

    4.7
    Rating, 4.7 out of 5 stars
    ·
    11 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    E

    Edureka

    Project Management Basics: Foundations & Frameworks

    Skills you'll gain: Cost Management, Cost Estimation, Project Management, Scope Management, Project Controls, Project Closure, Project Implementation, Requirements Management, Project Schedules, Work Breakdown Structure

    3.9
    Rating, 3.9 out of 5 stars
    ·
    7 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    M

    Microsoft

    Data Preparation and Management

    Skills you'll gain: Extract, Transform, Load, Data Cleansing, Power BI, Data Transformation, Data Manipulation, Data Management, Data Quality, Data Preprocessing, Data Validation, Data Integration, Data Modeling, Data Import/Export, Data Storage

    5
    Rating, 5 out of 5 stars
    ·
    21 reviews

    Beginner · Course · 1 - 4 Weeks

  • C

    Coursera

    Create Organizational Templates in Trello

    Skills you'll gain: Organizational Skills, Project Management Software, Workflow Management, Collaborative Software, Dashboard, Team Management, Project Management, User Accounts, Information Architecture

    4.6
    Rating, 4.6 out of 5 stars
    ·
    17 reviews

    Beginner · Guided Project · Less Than 2 Hours

  • Status: Free Trial
    Free Trial
    S

    SkillUp

    Practice Exam for Certified Scrum Master (CSM) Certification

    Skills you'll gain: Agile Methodology, Sprint Retrospectives, Agile Project Management, Sprint Planning, User Story, Knowledge Transfer, Goal Setting

    4.9
    Rating, 4.9 out of 5 stars
    ·
    56 reviews

    Advanced · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    P

    Packt

    NIST Cybersecurity and Risk Management Frameworks

    Skills you'll gain: Computer Security Incident Management, NIST 800-53, Digital Forensics, Security Controls, Disaster Recovery, Authorization (Computing), Risk Analysis, Business Risk Management, Security Management, Continuous Monitoring, Change Control, Cybersecurity, Threat Management, Risk Management, System Monitoring, Security Strategy, Cyber Risk, Vulnerability Assessments, Cyber Security Policies, Vulnerability Management

    4.7
    Rating, 4.7 out of 5 stars
    ·
    40 reviews

    Intermediate · Specialization · 3 - 6 Months

  • Status: Preview
    Preview
    2

    28DIGITAL

    Blockchain for the decision maker

    Skills you'll gain: Blockchain, Technology Strategies, Cloud-Based Integration, Business Transformation, Technology Roadmaps, Emerging Technologies, FinTech, Value Propositions, Business Risk Management, Business Strategies, Enterprise Architecture, Distributed Computing, Payment Systems

    3.9
    Rating, 3.9 out of 5 stars
    ·
    77 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    University of London

    International Business Capstone

    Skills you'll gain: Financial Statements, Business Planning, Organizational Structure, Financial Analysis, Business Strategy, International Finance, Target Market, Market Research, Global Marketing, Operating Cost, Consumer Behaviour, Cost Accounting, Management Accounting, Market Analysis

    4.7
    Rating, 4.7 out of 5 stars
    ·
    115 reviews

    Mixed · Course · 1 - 3 Months

  • Status: Preview
    Preview
    X

    Xi'an Jiaotong University

    系统平台与计算环境

    Skills you'll gain: Operating Systems, Microsoft Office, Computer Networking, Computer Systems, Network Architecture, Theoretical Computer Science, Computer Science, General Networking, Computer Architecture, Network Protocols, Computational Logic, Computing Platforms, Computer Hardware, Data Storage, File Management

    3.9
    Rating, 3.9 out of 5 stars
    ·
    35 reviews

    Mixed · Course · 1 - 3 Months

Searches related to brand management

brand management: aligning business, brand and behaviour
brand management: strategies for a strong brand
luxury brand management
strategic brand management
hospitality luxury brand management
next-gen brand management
brand and product management
introduction to strategic brand management
1…379380381…834

In summary, here are 10 of our most popular brand management courses

  • Gestión del alcance: el qué de la triple restricción: Universidad de los Andes
  • Annual Campaigns: Building a Case for Support: University of California, Davis
  • Innovation publique et pensée design, l'innovation sociale au service des territoires: ESSEC Business School
  • Creating a Technology Startup Company: University of Colorado Boulder
  • Project Management Basics: Foundations & Frameworks: Edureka
  • Data Preparation and Management: Microsoft
  • Create Organizational Templates in Trello: Coursera
  • Practice Exam for Certified Scrum Master (CSM) Certification: SkillUp
  • NIST Cybersecurity and Risk Management Frameworks: Packt
  • Blockchain for the decision maker: 28DIGITAL

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • English Speaking
  • Generative AI (GenAI)
  • Microsoft Excel
  • Microsoft Power BI
  • Project Management
  • Python

Certificates & Programs

  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM Data Analyst Certificate
  • IBM Data Science Certificate
  • Machine Learning Certificate
  • Microsoft Power BI Data Analyst Certificate
  • UI / UX Design Certificate

Industries & Careers

  • Business
  • Computer Science
  • Data Science
  • Education & Teaching
  • Engineering
  • Finance
  • Healthcare
  • Human Resources (HR)
  • Information Technology (IT)
  • Marketing

Career Resources

  • Career Aptitude Test
  • Examples of Strengths and Weaknesses for Job Interviews
  • High-Income Skills to Learn
  • How Does Cryptocurrency Work?
  • How to Highlight Duplicates in Google Sheets
  • How to Learn Artificial Intelligence
  • Popular Cybersecurity Certifications
  • Preparing for the PMP Certification
  • Signs You Will Get the Job After an Interview
  • What Is Artificial Intelligence?

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Share your Coursera learning story

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok